SLOGANSFUNNYSHOCKINGANIMALSSUCCESSFUL

EMPHASISSEXYBILLBOARDPOSITIVEBABIES
CATCHY TUNEPOSTERPRIME TIMECOMMERCIAL BREAKINSPIRING
VISUAL EFFECTSPOWERFULPROMOTETARGET GROUPCELEBRITIES
INFORMATIONALGET ATTENTIONEYE-CATCHERCONFUSINGNEGATIVE
EXAGGERATEPERSUASIVEESSENTIALSPECIAL OFFERCOMPARE
CUSTOMERSMISLEADINGPRODUCTBRANDBAN
PROFITCOMMERCIALPEAK TIMECONTROVERSIAL HUMOUR

ADVERTISING
Go through the vocabulary:

Use the words from above to fill in the gaps:

1. If you want to approach potential ___________ you have to ___________ their ___________ first.

2. ____________ are often used in advertising. Such as “Think different” in APPLE adverts.

3. ____________ time and ____________ time are the times when most people watch TV.

4. To persuade the customers about the quality of their product, they often ____________..

5. Famous brands often use ____________ in their adverts as they can afford to pay them.

6. Often young and ____________ people, cute ____________ and adorable ____________ are used in

adverts.

7. Many people really hate ____________ breaks on TV and they gladly change the channel.

8. It is not only about visual effects, sometimes people just hum the ____________.

9. Often they try to get the interest of potential customers by ____________. ➔ 50% OFF