1. Why do you think some businesses offer free taste (food) of free trials?

When it comes to marketing and sales strategies, giving away free

tastes or trials is one of the most successful ways to increase sales and
raise product awareness. Businesses provide free samples or trials of their
products for a variety of reasons. The businesses who give a free sample or
trial of their products are those that are just getting started or introducing
new products. This marketing plan will assist the company in becoming
more well-known among its clients, resulting in increased sales.
Furthermore, this is referred to as a win-win strategy because clients will be
able to obtain or sample the product(s) for free, while store sales would
improve.

2. Why is the survey very important for market validation?

Market validation refers to the process of comparing your product concept
to your target market. It's a technique of selling a potential product without having
to create it from the ground up. Before committing to the creation of a new
product or service, a company may do market validation for a variety of reasons.
One of the main advantages is that it aids in the acquisition of money and
resources, as well as the avoidance of major product failures. The value of
market validation is that it allows your company to identify difficulties before
devoting substantial time or resources to a product concept. As a result, this is
the cheapest approach to find out if a concept isn't worth pursuing.