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Name: Rissa M.

Barrida The Entrepreneurial Mind

Section/Year: BSIT-1A

Design Thinking

IDEA BULDER
Key Idea Facts

Design thinking is a problem-solving method - It insists businesspeople to keep their focus


That prioritizes the demands of the customer on humans and human needs
above anything else. It is based on watching - It relies on both creativity and logic
how people interact with their surroundings - It promote learning by doing approach and
with empathy and using an iterative, hands- even suggests that failure is a good way to
on approach to develop unique solutions. learn

Importance

In the modern world, has been steadily rising. Consumers today have easy access to
worldwide marketplaces. The distinctions between physical and digital encounters have been
obliterated by Design Thinking.

What confuses me

Considering the coherence of meanings, 'design thinking = design + thinking' does not augur
well, at least for me. Why? You design, you think, both are end in itself. Then why do you need
to do 'design + thinking' ? Thus, I have ventured to think that design thinking is not equal to
design + thinking. Now what? Is it design a function of thinking or is thinking function of design?
It is possibly the confluence of the two.

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