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Global megatrends, diminishing natural resources, and rising societal and commercial
demands have pushed firms' supply chains into the limelight during the last decade.
According to one McKinsey study, the value at risk when it comes to sustainability
challenges can range from 25% to 70% of earnings before interest, taxes, depreciation, and
amortization. As per a study by KPMG, the mother nature’s damage caused by 11 key
industry sectors in 2010 was almost equal to 41% of their before tax profits. Stakeholders,
predictably, expect the market to raise environmental, social, and economic awareness. At the
same time, external regulatory pressures, as well as internal cost-cutting pressures, have
prompted companies to consider long-term solutions that open up new business opportunities.
Reverse Logistics: It focuses on opportunities for business through the reuse of products and
materials, and includes all after-sale goods-related activities.
If new products and services are introduced, sustainable solutions can have a direct and
beneficial impact on consumer happiness and profit in the following ways –