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Use Data to
MAKE THEIR
HOTEL
SMARTER
WWW.NETAFFINITY.COM
Your Net Gain
1
Per Channel
Who's Actually
5
Staying
HISTORICAL
DATA IS BAD
You need to analyse the lifetime value of guests that came to you
from deal sites. Did they book again? Did they spend more than
guests from other channels? If you can justify that short term pain
to reward you in the long term, then it is worth doing.
However, if you find that the majority of guests from deal sites do
not stay again, or do not spend more while staying, it may not be
worth your while.
LOOK TO THE FUTURE
Your hotel's software applications need substantial and ongoing
investment. Is your hotel ready for success?
We are a team of creative experts, leading the way in hotel technology
since 2000. Our digital marketers, web designers and account
managers are all focused on helping the independent hotelier.