Case study 6

The Columbia Asia, a consortium of health care companies, setup a state-of-the-art health care
service in Bangalore, Gurgaon and Kolkata, providing trusted, affordable health care services. They
provide well trained staff, doctors. All health issues under one roof services. They charge less for any
health issue compared to others. They used common software to keep track of data. They provide
well ventilated bed for patients, proper healthy food, advised by dieticians for patients. Trusted
medicine, specialities and services. Thus proving proper services helps them to get success.