Almoguera, Athena Mae B.

BSIHM-CIRO

1. Research on four (4) Asian entrepreneurs that the nature of their business is related to tourism or hospitality.
Include their full name and company name Enumerate and compare their common strategies in terms of:

Charamporn Augustus Tang Lucio Tan Peter Seah Lim Comparison of

Jotikasthira Hong Kong Manila,Philippine Huat Strategies
Bangkok,Thailan s Singapore,Singap
d CATHAYPACIFIC ore
PHILIPPINE
THAI AIRWAYS AIRLINES SINGAPORE
AIRLINES
1.1- Studying Thai Airways is Cathay Pacific Philippine Airlines Singapore When it comes to a
their caught between has been gained a Airlines has strategy to compete
competitors low-cost carriers developing competitive gained and with its competitors,
that are quickly strategic advantage in the maintained its each airline has a
growing and connections since Toronto-Manila distinct market, but
competitive
competitive Gulf its beginnings. It market with the according to
carriers. established the launch of nonstop
advantage by research on how they
One World flights. effectively analyze their
alliance, which executing a dual competition, each
has since evolved strategy of airline employs
to become one of differentiation by creative ideas to
the major airline service quality attract their market
partnerships in and innovation, in their own method
the world. Cathay as well as in strategies to
Pacific has also ongoing cost succeed.
developed code -
leadership
share agreement
with a number of
among its circle
airlines, allowing of friends.
partners to share
flights (i.e. same
flight number).
1.2- Cash or Thai Airways As a responsible For the time being, The Board believes The economy suffers
Capital International corporation, we Lucio Tan has that this additional the consequences of
Conservation (THAI), Thailand's will continue to invested $300 financial plan will Covid-19, and so
state-owned find ways to million (P15.2 provide SIA with does the aviation
airline, seeks for strengthen our billion) into the resources sector. The example
bankruptcy capital base. If Philippine Airlines needed to is that an aviation
protection with the positive market (PAL), keeping the overcome present firm requires an
Central circumstances airline from challenges and emergency loan in
Bankruptcy Court. occur, we may inevitable position itself to order to survive.
The action seek to enhance bankruptcy as it develop and Some airlines
effectively our balance sheet seeks for strengthen its resumed operations
eliminates any by expanding our emergency supremacy in the in the event of a
chance of the connection to the financing to help it aviation industry. pandemic. Another
airline receiving stock and debt withstand the company received
government capital markets. coronavirus funding for their
financial aid. In outbreak. employees.
the face of Covid-
19 delays and
overwhelming
debt, it aims to
repair its
company.
1.3- Product Thailand's flag As the On May 6, The Board expects PAL and Cathay
Research or carrier will be unexpected Wednesday, that this extra Pacific conducts a
Innovation reformed with the coronavirus Philippine Airlines financial plan will research for their
assistance of a pandemic spread, declared extra give SIA with the innovative solutions,
bankruptcy court, the Cathay safety precautions resources required and PAL ensures the
making it the Pacific Group for its passengers to overcome safety of its
latest airline to assessed and when travel current challenges passengers. Cathay
surrender to the improved its restrictions are and position itself Pacific is always
burdens of the health and safety lifted. to expand and working to improve
coronavirus requirements at maintain its safety and protocols.
outbreak. every stage of the aviation sector Temasek Company
journey. This dominance. The air rescued SIA, which is
includes transportation why they don't have
extensive cabin business and its much to do anymore.
sanitation and associated While Thai Airways
temperature industries have files for bankruptcy.
inspections for resulted in the
passengers collapse of COVID-
arriving, 19. The crisis has
departing, and had a significant
transiting in impact on
Hong Kong. Singapore Airlines
 and the Changi
aviation hub, and
they will need to
restructure their
individual business
models in order to
exist in the future.
Their perseverance
and capacity to
effectively
innovate will have
a big impact on
Singapore's
economy and
society's resilience.
1.4- Offering With the arrival of On February 25, Featuring the new New cabin items Every airline has
New Product new government Cathay Pacific's low density A330s, that transform new products and
Lines aircraft such as the newest Boeing Philippine Airlines premium air travel services.
Dreamliner 787, 777-300ER strengthens its Singapore Airlines Concentrating on the
Airbus A350, collided with the premium service is the launching new product line. For
Airbus A380, and new 747-8F after and strives for a client for the new PAL, they upgrade
Boeing 777-300ER, both aircraft had five-star rating. 787-10 aircraft, their products in
THAI is now able been authorized Philippine Airlines the newest version order to achieve a
to provide the and deployed (PAL) is of Boeing's higher rating.
newest inflight within several considerably Dreamliner class of Cathay Pacific owns
product days to each strengthening its aircraft. the most recent
innovations other. presence in the Boeing. SIA has
ranging from Asia Pacific introduced new
wider windows, regional cabin items. Thai
mood lighting and international Airways also
overhead market by unveiled a new fleet
compartment bins equipping eight of aircraft.
to new amenity A330-300s.
packages.
1.5- Attending THAI is committed Cathay Pacific Customer concerns SIA undertakes a Pal handles
to Customer to addressing any values customer will be addressed determined effort consumer comments
Feedback or client issues. THAI opinion and as soon as possible to remain in and feedback, and
Complaints will confirm always takes it by PAL. Details on contact with they may fix them.
receipt of each into account where to mail your passengers, And there is a lot of
consumer when reviewing written complaint including customer criticism on the
complaints within or improving our can be available on focus groups, in- company for how
30 days from the services. Please our homepage, flight surveys and they responded to
date and will give share your www.philippineairl immediate client problems.
a substantial thoughts about ines.com, as well as responses to every Cathay Pacific
response within 60 our flight and on all e-ticket compliment or doesn't offer much
days after services. Please proofs and, upon complaint information about
receiving. keep in mind that requested, at every received. This customer complaints
Complaints should in order to ticket counter and information is then yet they simply give
also include as preserve privacy boarding area combined with basic instructions on
much information compliance, we operated by PAL other vital data by how to e feedback,
about the flight as can only accept employees or SIA to produce a and they can only
possible. Please comments from authorized agents. quarterly "Service handle input from
provide your ticket the authorized PAL will Performance approved customers.
number, trip dates, agents or our acknowledge all Index" that is SIA also has one of
traveler names, customers. complaints within regularly the top customer
flight numbers thirty (30) days monitored all service departments
including city pairs after receiving, throughout airline. and they are in touch
and full mailing and we will answer with their clients and
address. in response within respond quickly. Thai
sixty (60) days Airways is concerned
after receiving the about customer
concern. concerns and
includes remarks for
their consumers.
1.6- Response Thai Airways It has been To support this For many years, The airline company
to the Market International has affected by what practice, the SIA has been about does have its own
Trends made a series of is happening in airline sector has the top of premium method of keeping
statements aimed the world and in adopted trends for product rankings. up with market
at presenting a the productive improved flight SIA has been a developments. PAL
positive image of aviation business, services. In-flight pioneer in the has adopted trends
its future how other top entertainment is multi-brand for its clients'
prospects. The organizations one of the elements marketing trend amusement. Because
concept is toward are reforming for which airlines that has evolved in of the highly
increasing intra- and adopting compete and the Asian airline competitive
regional transport, latest passengers search. industry over the environment in the
which reduces the innovations, Most airlines previous decade. aviation business,
total share, but not reviewing our provide TV shows, SIA was not the Cathay Pacific
certainly the strengths and periodicals and only full-service responds to the
amount, of North being cautious of movies to keep airline company in trends by investing
 American/ what we need to customers Asia-Pacific to in new products,
European traffic. improve and entertained on launch an LCC developing new
where we need to long trips. PAL has subsidiary, but it processes, and
close the gap. We just launched a was an early coming up with ideas
are in a terrific new app for in- adopter, placing it for new trends. For
position since we flight in a position to SIA, there is a
are already entertainment. To promote from the shortage of
spending stream TV shows, massive expansion knowledge about
extensively in movies , get real- at the lowest end market trends, but it
new aircraft, time flight status of the Southeast is said that the multi-
upgrading our updates and read Asian market. brand strategy trend
systems and magazines, enables them to arise
infrastructure, passengers had to and react to industry
new products, download the app trends.
developing our and connect to
network their internal Wi-
strategy, and Fi server.
having a strong
brand.

1. Name a businessperson or a public figure that is an example of idea focused entrepreneur.

2.1 Provide a brief profile

Henry Sy who was also known as Shi Zhicheng was born in Xiamen (Amoy), Fujian, China on October 15, 1924. When he was 12
years old, his family moved to the Philippines, where his father began a business selling various household items. Sy worked with
his father in his father's store, selling sardines, rice, and other things. The store, and the rest of Manila, was wrecked aftermath Of
World War ii. Sy stayed in the Philippines after graduating secondary school and studied in what is now known as Chiang Kai
Shek College, where he obtained an Associate of Arts degree in business studies from Far Eastern University in 1950. He studied
English and Filipino at the same time as he was in school. Henry Sy, Sr. was the Board of Directors of SMIC's Chairman
Emeritus.

2.2 The nature of business

In 1958, he opened "Shoe Mart," a tiny shoe store in Quiapo, Manila, which became the foundation for SM Prime Holdings. With 3
of the Philippines' most leading enterprises, SM Investments Corp., and SM Prime Holdings Inc., each worth over Php 1 trillion, and
BDO Unibank, worth around Php 635 million, he has been the country's richest person for 11 years, since 2005, and is ranked 52nd
on Forbes' World Billionaires List of 2018. Henry Sy is honored as a hero for hiring at least 100,000 Filipinos, either indirectly or
directly, with his SM Department shops around the country. Apart from the malls, Sy's other retail holdings, as well as the family's
large portfolio assets in real estate, banking, and food and beverage companies, support other businesses and the whole economy.
To mention a few, these are SM Prime Holdings Inc., SM Prime Development Corporation, SM Investments Corporation, Shoemart
Inc., China Banking Corp., Banco de Oro Universal Bank, China Banking Corp., Highlands Prime Inc., and Sysmart.

2.3 Distinct qualities making its business known

On buying travels around the United States, he watched the rise of shopping centers and came up with his retail business strategy.
He understood something similar may occur in the Philippines. And the rest is history. He was a pioneer in the retail industry. For
how he established his commercial empire, how he created the "malling phenomenon" and changed the shopping experience in
the Philippines. Henry Sy has inspired millions of people in the Philippines and throughout the world. He progressively moved his
businesses to malls to grab a larger market using dedication and hard work. Lots of other people, including businesses and
bankers, believed it was a bad idea when he intended to develop the first mall, especially because the Philippines was in the midst
of a crisis at the time. But he stuck to his idea, and his first shopping center was a big success. Henry's businesses now own big
banks, a real estate industry, and many massive shopping malls in the Philippines and China. In fact, three of his malls in Metro
Manila are among the world's top ten largest shopping centers. Henry Sy's distinctive skills has allowed him to make his company
renowned all over the world.

3.Create a short reflection paragraph in 100 words from his/her journey as an entrepreneur.
When I discovered the story behind all of Henry Sy's achievements, I realized that his journey as an entrepreneur is not going to be
easy. He is the only entrepreneur I know, and he truly inspires many people throughout the world, including myself. He is
motivated to succeed, and he worked tirelessly day and night to achieve his goals. Henry Sy also had sold, rejected, and overrun
shoes, and he had to overcome obstacles in his younger years. He did not stop and continued even if his goal was difficult to
perceive. I believe he anticipated that something significant will come in his life, and this is what has already happened. Henry Sy
started with a small shop and grew it through years of dedication and commitment to pursue his dream of being a successful
businessman.