MAHATMA EDUCATION SOCIETY’S

PILLAI COLLEGE OF ARTS COMMERCE AND SCIENCE

( AUTONOMOUS) NEW PANVEL

NAME : VEER SEEMA SUNIL

CLASS : SY BAF

DIVISION : B

ROLL NO : 5174

SUBJECT : FC

SUBJECT TEACHER : PROF . SUNITA SAINI

PROJECT TOPIC NAME : PLANNING AND ORGANIZATION OF

TATA STEEL COMPANY

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 ACKNOWLEDGEMENT

Primarily I would thank God for being able to complete the project with success. Then I
would like to thank my foundation course prof.sunita saini whose valuable Guidance has
been the once that helped me patch this project and make it full proof success and suggestion
and instructions has served as the major contributor towards the completion of the project.

Then I would like to thank my parents and friends who have helped me their valuable
suggestions and Guidance has been helpful in various phases of the completion of the project
.

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 INDEX

Sr.no Particulars Page no

1 Acknowledment 2

2 Introduction of tata steel company 4-6

3 Objectives 7

4 Mission and vision 8

5 Planning and organization 9

6 Planning of tata steel company 10 - 12

7 Organization of tata steel company 13 - 16

8 Conclusion 17

9 Bibliography 18

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 Introduction of tata steel company

Tata Iron and Steel Company (TISCO) was founded by Jamsetji Tata and established
by Dorabji Tata on 26 August 1907. TISCO started pig iron production in 1911 and began
producing steel in 1912 as a branch of Jamsetji's Tata Group. The first steel ingot was
manufactured on 16 February 1912. During the First World War (1914-1918), the company
made rapid progress. By 1939, it operated the largest steel plant in the British Empire. The
company launched a major modernization and expansion program in 1951. Later, in 1958, the
program was upgraded to 2 million metric tonnes per annum (MTPA) project.

Formerly known as Tata Iron and Steel Company Limited (TISCO), Tata Steel is among the
top steel producing companies in the world with an annual crude steel capacity of 34 million
tonnes per annum. It is one of the world's most geographically-diversified steel producers,
with operations and commercial presence across the world. The group (excluding SEA
operations) recorded a consolidated turnover of US$19.7 billion in the financial year ending
31 March 2020. It is the second largest steel company in India (measured by domestic
production) with an annual capacity of 13 million tonnes after SAIL.

Tata Steel operates in 26 countries with key operations in India, Netherlands and United
Kingdom, and employs around 80,500 people. Its largest plant (10 MTPA capacity) is located
in Jamshedpur, Jharkhand. In 2007, Tata Steel acquired the UK-based steel maker Corus. It
was ranked 486th in the 2014 Fortune Global 500 ranking of the world's biggest
corporations. It was the seventh most valuable Indian brand of 2013 according to Brand
Finance.

Acquisition

Millennium Steel in 2005: Tata Steel acquired a majority stake in the Thailand-based
steelmaker Millennium Steel for a total cost of $130 million. It paid US$73 million to Siam
Cement for a 40% stake and offered to pay 1.13 baht per share for another 25% of the shares
of other shareholders. At the time of acquisition, Millennium Steel was the largest steel

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company in Thailand with a capacity of 1.7 million metric tonnes per annum, producing long
products for construction and engineering steel for auto industries

Corus in 2007: On 20 October 2006, Tata Steel signed a deal with Anglo-Dutch company,
Corus to buy 100% stake at £4.3 billion ($8.1 billion) at 455 pence per shareIn 2005, Corus
employed around 47,300 people worldwide, including 24,000 in the UK .At the time of
acquisition, Corus was four times larger than Tata Steel, in terms of annual steel production.
Corus was the world's 9th largest producer of Steel, whereas Tata Steel was at 56th position.

Bhushan Steel in 2018: Tata Steel acquired the entire company in 2017–18, when
Insolvency proceedings were initiated against the former company on 26 July 2017
under IBC. So Tata steel emerged as the highest bidder, and renamed the company Tata Steel
BSL.

Tata Steel is headquartered in Mumbai, Maharashtra, India and has its marketing
headquarters at the Tata Centre in Kolkata, West Bengal. It has a presence in around 50
countries with manufacturing operations in 26 countries including: India, Malaysia, Vietnam,
Thailand, UAE, Ivory Coast, Mozambique, South Africa, Australia, United Kingdom, The
Netherlands, France and Canada.[

Expansion plans
Tata Steel has set a target of achieving an annual production capacity of 100 million tons by
2015; it is planning for capacity expansion to be balanced roughly 50:50 between greenfield
developments and acquisitions. Overseas acquisitions have already added an additional
21.4 million tonnes of capacity, including Corus (18.2 million tonnes), NatSteel (2 million
tonnes) and Millennium Steel (1.2 million tonnes).

Steel plant produces:

1. Bearings
2. Pipes
3. Precision Tubes
4. Locomotive parts

5. Agricultural equipment

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 6. Machinery, tinplate

7. Cable and wire

8. Rebars

9. Branded products and solutions like Pravesh Doors

10. Nest-in building structures
11. As on 31 March 2018, Tata Group held 31.64% shares in Tata Steel. Over 1 million
individual shareholders hold approx. 21% of its shares. Life Insurance Corporation of
India is the largest non-promoter shareholder in the company with 14.88%
shareholding.

Shareholders Shareholding

Promoters: Tata Group companies 31.64%

Insurance Companies 21.81%

Individual shareholders 22.03%

Foreign Institutional Investors 15.35%

GDRs 02.41%

Others 07.05%

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 Objectives

• To increase the steel consumption in the world at 3% per annum .

• To have modern and efficient steel industry of world standards, catering to
diversify steel demand.
• To achieve global competitiveness in cost, quality,product- mix,efficiency and
productivity.
• To focus of the policy must be in terms of global benchmark of efficiency and
productivity.

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 MISSION

Consistent with the vision and values of the founder Jamsetji Tata, Tata Steel strives to
strengthen India’s industrial base through effective utilization of staff and materials. The
means envisaged to achieve this are cutting edge technology and high productivity, consistent
with modern management practices.

Tata Steel recognizes that while honesty and integrity are essential ingredients of a strong and
stable enterprise, profitability provides the main spark for economic activity.

Overall, the Company seeks to scale the heights of excellence in all it does in an atmosphere
free from fear, and thereby reaffirms its faith in democratic values.

VISION

We aspire to be the global steel industry benchmark for Value Creation and Corporate
Citizenship.

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 Planning

Planning is the process of thinking about the activities required to achieve a desired goal. It
is the first and foremost activity to achieve desired results. It involves the creation and
maintenance of a plan, such as psychological aspects that require conceptual skills. Also,
planning has a specific process and is necessary for multiple occupations (particularly in
fields such as management, business, etc.). In each field there are different types of plans that
help companies achieve efficiency and effectiveness. An important, albeit often ignored
aspect of planning, is the relationship it holds to forecasting. . A plan is like a map. When
following a plan, a person can see how much they have progressed towards their project goal
and how far they are from their destination.

Organization

An organization is a group of people who work together, like a neighborhood association, a

charity, a union, or a corporation. Organization is also the act of forming or establishing
something (like an organization). It can also refer to a system of arrangement or order, or a
structure for classifying things. Organizations exist because people working together can
achieve more than a person working alone. As organization can improve the flow of
communication between you and your team, you can also make your team more productive.
For students, being organized is particularly important since it helps them learn how to
prioritize activities, set and achieve goals and reduce stress. Having good organizational skills
also makes it easier to collaborate with otheurs and helps increase productivity and efficiency

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 . Planning

Our integrated strategy planning process drives strategy formulation and implementation
across the short to long-term horizon.
Strategy planning process overview

While Tata Steel has consistently been one of the most profitable and lowest cost producers
of steel1 in the world, the Company needs to address challenges such as improving
productivity, maintaining cost competitiveness, and being agile and innovative in a rapidly
evolving business environment.
Tata Steel aspires to further strengthen its leadership position, and for this purpose, has
defined a set of Strategic Objectives (SOs). To achieve the SOs, we have also identified a set
of core capabilities, known as ‘Strategic Enablers’.

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As part of our strategy planning process, we scan the external environment for megatrends and
understand how these trends influence the steel sector. We identify the risks and opportunities that could
disrupt the industry. Materiality assessment provides further insights to the changing needs of all our
stakeholders.

a. Customer focus

• A single sales and marketing function with particular industry focus on

automotive, construction, lifting & excavating, energy & power.
• A major 'Supply Chain Transformation' project aimed at improving customer
service levels.
Invested in projects to improve product mix and service offering.
b. Innovation
• 14 new products launched in the Financial Year 2012-13, with the majority
in automotive.
• A new chair for research into low carbon materials technology at the
University of Warwick, jointly funded with the Royal Academy of
Engineering.
• Implementation of a Project and Portfolio Management Tool known as
'Trakker' to manage the Company's new product development process,
involving regular monthly reviews. In January 2013, Tata Steel Europe won
CA Technologies' Innovation Award for the use and further development of
the 'Trakker' Portfolio Management Tool.
c. Tata Steel in Europe aims to act responsibly in all areas of its business, and in particular
in relation to the environment, the communities within which it operates and its
employees' safety. Significant initiatives undertaken during the year are:

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 Driving innovation at Tata Steel in Europe
• Leading role in the European Ultra Low CO 2 Steelmaking ('ULCOS')
collaborative project.
• Bringing forward completion of the Company’s new bag filter facility in
IJmuiden’s sinter plant, which is expected to reduce emissions of fine particles,
heavy metals and dioxins from the sintering process by at least 75%.
• Commissioning of a new cooling system in the Port Talbot BOS plant, reducing
the site’s need for external power by about 15%.
d. People
Tata Steel Europe is committed to its people who are instrumental in its success. In
managing its people, the focus is on the following three areas:
• Engaging employees at all levels of the organisation.
• Developing the capabilities of the workforce through training and recruitment
targeted at filling capability gaps.
• Managing the employment cost base in a responsible manner.
The Company invests significantly in the up-skilling and development of its employees.
Tata Steel Thailand: Strategic approach
Tata Steel Thailand is adopting a comprehensive strategy to improve its performance. The
plan is as follows:
• To run three Electric Arc Furnace (EAF) plants in an integrated manner using higher
domestically sourced scrap.

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 • The strategy of sourcing higher domestic scraps led to segmentation of scrap vendors
and deploying 'Value in Use' approach to monitor off-take in line with market
demands and effective management of working capital.
• Increase sales of branded rebars, specifically Tata Tiscon in Thailand as well as in
the neighbouring countries and gain market share in automotive segment.
Raw Material Strategy
Raw material integration is a strategy, pursued by the Company since inception. Securing raw
material linkages, has assumed greater importance, given the volatility that exists in the raw
material prices today. Iron ore and coking coal are two basic raw materials required for
manufacturing steel. Access to raw materials through our investment provides stability in terms
of quality and availability and provides a hedge against volatile prices.
The Company has made the following investments in overseas raw material projects:

Organization

An organizational structure consists of activities such as task allocation, coordination and

supervision, which are directed towards the achievement of organizational aims.[1] It can also
be considered as the viewing glass or perspective through which individuals see their
organization and its environment. Organizational structure allows the expressed allocation of
responsibilities for different functions

Level-1 comprises executive directors, level-2: general managers, level-3: divisional

managers, level-4: senior managers and level-5 consists of assistant managers and officers.
"We have already done with the first three levels and are in the process of organising the
fourth and fifth levels," a company official said.

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Organizational Structure

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RDSS: Research & Development and Scientific Services
GRP: Global Research Programme
IP: Intellectual Property
SS: Scientific Services
RTG: Refractory Technology Group
RC: Raw materials and Coke making
CRMT: Central Raw Material Testing
IFA: Iron and Ferro Alloys
SMC: Steel Making and Casting
CP: Coated Product
MCJ: Materials Characterization and Joining
MMPD: Materials Modeling and Product Design

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 Conclusion

Tata steel company is the best company of India as well as in the world. The company
should provide all the facilities. As we all know that tata steel is an ethical company that
not only focus on gaining profit.

Conclude that if the acquisition well planned, excuted,and the necessary precautions
taken for the deal.a company can achieve its growth of the company.

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 Bibliography

• https://www.tatasteel.com/corporate/our-organisation/vision-mission-values/

• https://en.m.wikipedia.org/wiki/Tata_Steel

• https://businessjargons.com/planning.html

• https://en.m.wikipedia.org/wiki/Planning#:~:text=Planning%20is%20the%20process
%20of,aspects%20that%20require%20conceptual%20skills.

• https://www.tatasteel.com/rnd/about-us/organisation-structure.asp

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