BRM

FORMULATION OF THE RESEARCH HYPOTHESIS

BRM Formulation of Research Problem & Hypothesis

RESEARCH HYPOTHESES
MANAGEMENT PROBLEM (M.P.) MANAGEMENT OBJECTIVE (M.O.)

RESEARCH PROBLEM STATEMENT

(R.P.S.)

RESEARCH OBJECTIVE/S (R.O.)

RESEARCH DESIGN (R.D.)

DATA ANALYSIS

RESULTS & OBSERVATION

CONCLUSION &
RECOMMENDATION TO CLIENT
BRM Formulation of Research Problem & Hypothesis

RESEARCH HYPOTHESES
MANAGEMENT PROBLEM (M.P.) MANAGEMENT OBJECTIVE (M.O.)

RESEARCH PROBLEM STATEMENT

(R.P.S.)

RESEARCH OBJECTIVE/S (R.O.)

RESEARCH DESIGN (R.D.)

DATA ANALYSIS

RESULTS & OBSERVATION

CONCLUSION &
RECOMMENDATION TO CLIENT
BRM Formulation of Research Problem & Hypothesis

Hypothesis
A pre-supposition of the expected direction of the results of the
research
Unlike RP that is in Q form, Hypothesis always in Declarative form
Written in such a way that it can be proven or disproven by valid &
reliable data
Validation of the Hypothesis involves testing statistical significance
of the hypothesized relationship

Examples
Higher the work-family conflict, higher the turnover intent
High organizational commitment will lead to lower turnover intent
Consumer Liking for the TV Ad of the new Diet Drink will have a
positive impact on Brand Awareness of the Drink
BRM
Types of Hypothesis
Descriptive Hypothesis
St about magnitude, trend,
behaviour of a Population under
study
Students from pure science
background score 90-95% in QT
Current Ad for Diet Drink will
have 20-25% Recall rate
The Attrition rate in the BPO
sector is almost 33%
Literacy rate in Indore city is 100%
Formulation of Research Problem & Hypothesis
Relational Hypothesis
Typical kind – state expected
relationship between 2
variables
Higher the Likeability of the Ad,
Higher is the Recall rate
Higher the work exhaustion
experienced by the BPO, Higher is
the Turnover Intent of the person
BRM
Types of Hypothesis
Often, Non-directional, on
account of lack of reasonable
supportive data
There is a relationship between
Quality of Work life & Job
Satisfaction experienced by
employees
Ban on Smoking has an impact on
Cigarette sales
Anxiety has a relationship with
Performance
Formulation of Research Problem & Hypothesis
Relational Hypothesis
Typical kind – state expected
relationship between 2
variables
Higher the Likeability of the Ad,
Higher is the Recall rate
Higher the work exhaustion
experienced by the BPO, Higher is
the Turnover Intent of the person
BRM Formulation of Research Problem & Hypothesis

FEATURES OF A GOOD RESEARCH STUDY

A Clearly defined & stated Purpose: Objective, Scope & Domain

Follow a Systematic & Detailed Plan for Investigating Res Prob

Info Collection Technique selection, Sampling Plan & Data Analysis

Techniques to be duly supported by a logical justification

Study Results presented in an Unbiased, Objective & Neutral manner

Highest Ethical Standards

Replicable