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Reasons of Buying Survey
Reasons of Buying Survey
Answer the following questions about yourself using a scale from 1 to 5, with 1
representing something you “strongly disagree” with and 5 something you
“strongly agree” with.
Personality
Functionality
Additional Content
1. I regularly purchase new items or abilities that allow me to do new things on the
game or reach new areas/levels.
2. I enjoy buying new game content that expands the story.
3. Additional episodes or levels for games are something I see myself buying often.
Virtual Cosmetics
1. I enjoy buying items that will make my character look nice and stylish.
2. I will often buy items to customize my game world and make it unique
3. I regularly buy content that will enhance my game experience and make it
memorable and fantastic.
Social Visibility
Emotional Attachment
1. Games that I like lead me to buy extra content for them often.
2. I am likely to buy extra content for an online game if I am immersed in it.
3. A good and enjoyable game makes me want to buy items and content to play it.