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Price Corrlation and Granger Causality Test For Market Definition
Price Corrlation and Granger Causality Test For Market Definition
ABSTRACT
1. Introduction
S&S test for the relevant product and a geographic market by the
similarity of price movements. They claim that not only is the
parallel price movements test equally applicable to competitive
and monopolistic markets, but that it also has modest data
requirements. On the latter point, they aver that it is sufficient
simply to make the price tests without recourse to transportation
costs, which are usually a minor or a stable source of price
differences. Thus, they feel their price tests for empirical market
definitions are both manageable in their data requirements and
sensible in terms of industrial economic theory. For S&S two
products (or geographic areas) are in the same market (i.e., are
close substitutes in consumption, production, or both) when their
relative prices maintain a stable ratio. 4
The basic testing technique used by S&S is that the greater
the (positive) price correlations, the greater the likelihood that the
two products or the two geographic areas are in the same market.
While S&S recognize that no unique c u t o f f or threshold value or
Cartwrigh~ - 81
3. Theoretical Limitations
5. Empirical Extension
6. Empirical Results
1985; Kohler, 1988; and Scheffman and Spiller, 1987.) The most
that can be claimed in this paper is an occasion for further
research on the vital and challenging issue of market definition.
90 - Price Correlation
Endnotes
15. S&S also examined, inter alios, (1) whether flour made
from hard winter wheat, soft wheat, and durum form a
product market; and what is the geographic market for (2)
industrial nurses working in manufacturing establishments
and (3) female accounting clerks. We did not test these
three cases.
16. For best results the Granger procedure should have a large
sample size of relatively clean, homogeneous, and
appropriate data. We concluded that while our local
market data did not meet these rigorous requirements, the
S&S data, especially when extended in time as we did,
were suitable.
References
Tiao, G.D. and G.E.P. Box. "Modelling Multiple Time Series with
Applications," Journal of the American Statistical
Association, 76 (December 1981): 802-816.
Uri, Noel D., John Howell, and Edward J. Rifkin. "On Defining
Geographic Markets," Applied Economics, 17 (December
1985): 959-977.