Apple Stores

What are all the reasons Apple needing its own stores?

Two-thirds of individuals who purchase laptops do so without considering Apple. Apple needed a
mechanism to get its products into the hands of customers. By overcoming the mental barriers that
consumers confront They anticipated to test Apple's value proposition in a traditional retail setting. The
idea of a computer as a digital hub is appealing. In such environment, there isn't much sway. Apple
stores were created to "enrich people's lives," to "convert new customers to Apple products," and to
"enrich people's lives." Customers can participate in an active study of their digital needs, and you can
show them what they can accomplish with it. It also serves as a type of "showroom" for their whole
product line.

Apple demanded that its stores give an enhanced experience for customers through the Pre-sale service,
engage customers in active investigation of digital demands, and illustrate what a computer can
accomplish in the first place. This was critical for the corporation because no one knew what a computer
could do, especially an Apple computer.

Submitted by- Akula Padma Priya, PGP12101