The data is usually gathered using structured research instruments.
The results are based on larger sample sizes that are representative of the population. The research study can usually be replicated or repeated, given its high reliability. The researcher has a clearly defined research question to which objective answers are sought. All aspects of the study are carefully designed before data is collected. Data are in the form of numbers and statistics, often arranged in tables, charts, figures, or other non-textual forms. Project can be used to generalize concepts more widely, predict future results, or investigate causal relationships. The researcher uses tools, such as questionnaires or computer software, to collect numerical data.
Strengths Limitations
Findings can be generalised if selection Related secondary data is sometimes
process is well-designed and sample is not available or accessing available representative of study population data is difficult/impossible
Difficult to understand context of a
Relatively easy to analyse phenomenon
Data can be very consistent, precise Data may not be robust enough to and reliable explain complex issues
Weaknesses of quantitative research methods
Improper representation of the target population.
Inability to control the environment. Limited outcomes in a quantitative research. Expensive and time consuming. Difficulty in data analysis. There are four main types of Quantitative research: Descriptive, Correlational, Causal-Comparative/Quasi-Experimental, and Experimental Research. attempts to establish cause- effect relationships among the variables. These types of design are very similar to true experiments, but with some key differences.