Assignment 1/BMKT420-Tyre-SecB

Dear Respected Students,

Please keep in mind that this assignment is NOT graded.

However, completing such assignments or tasks will be taken into consideration for your CAPA grade.
So, I urge you to participate.

Best of Luck.

1-Please choose 1 of the three questions below and answer them fully.

a- Describe through example/s a situation where scope of influence hurt or helped a certain business.
b- Through a clear example or case, explain the difference between costumer perceptions and expectations.
c- What are some techniques or ways to convey credibility to costumers?

Note: You can use Chapter 2 as a reference.