Professional Documents
Culture Documents
They'll need to
make some adjustments to the product. Changes in Product
Changes in Promotions
Changes in Pricing
Complaints must concentrate on this because their competitor's brand was dominating the market as a
result of these factors. They adjust their goods to meet demand in order to maximise profits.
Complaints must concentrate on product development in order to gain a market for sugar-free or low-
sugar powders, and they must also concentrate on the sections on which their competitors are working.
Complaints must concentrate on this because their competitor's brand was dominating the market as a
result of these factors. They adjust their goods to meet demand in order to maximise profits.
They need to revamp their promotional plan and start from scratch because the product is changing,
thus they need to educate the audience about the product and the benefits it provides.
The reason for the shift in pricing strategy is that a new product is about to appear in the existing
market, and in order to compete, they must keep their prices low in comparison to other brands. Low
prices will enable them to reach a larger audience.