\N EPIPHANY «82. OF IDEA isto wd f Lis thin rade oor es anak here ater pin rst, she ides, cally MC dhe nia NICS lon ry rst soot the vine lon be ire Heal ty all ted oles, sity cod at ‘aTuROAY FEBRUARY 12,002 Little Do They Know Us Why the English het hast ‘Amongst India's many Aiveroe peop, theres ‘lasso relnad people ihatdispropordanatly discourse partieulaly Jn Englch Lots all tom the HES (india Intellectual and Discerning ‘tes. Sine the Bish nau as longbeenasyrtbola superiontythis ‘unt IDEs have an advantage right Sty interme of their ord bing ‘Shen more seriousty THDES ucualls hae an intellectuals pevioged upbringing. ver If not “up consuming newspapers magazines, books and msn English They know bretgious award. Hence, hon they pipe on something. whether 3s bis or entertainment or iterate Weare more welght than any ote ‘normal indian person. ‘Aer al. who doesn't want prlce andvalicationin nash written ane ‘ost eloguent anor iy in oop icin do, filmmaers doors fi Youandinoton Ally ws tence ‘lgre crave IDE valiaton oer I hi column serve a8 swarming to tess craving IDE Tove. In Indaatieastogetiovefrom IIDESIe oar certain Ke of ent IID are Seductive, bt i you are here todo Intothe IDE esp. "The HDEs know Eolish woll and ave refine tte Hwever the dome hin ets am nots teach ott Indians Ties sto sho temas Inteecua tought. Tey only sek bree tk IDE satus which dost me rom approval of ther Inala tutor other IDEs Pheyseek elation ‘ny fom hei om sommniy i='t feleing tined echo chaet, guie AUseannected trom indiaalarge Hones. youl nto he HDE trap sou mil destroy sour vente an ils Here are thee examples om contemporary nia that usta poe fing slo into dancing to IDES tint could ean destroying yoursle "erat, he Engle language pd lisng Industry MES tho fo ralish Dublshing ike motnsto LED ats at net stadium (they. wou express {hiswithatarmoreaestecle metaphor {hing alle Iiterary flo’ and hate verytngets Literary fet ead {Outerne went oto te nthe Hh Ie‘oten nothing out set neon xgression of DE sibbensh, only fexpressed in eloquent language OF TIDES laved. praise on Iarary ‘sn thats es andre pe, ntashotpopur eon wre eather ‘haneneourage papal ltgn iat as making people lek up books despite ‘Sroreiones hep mn snd md popularbooks and thereadero sho read ‘han. The lavishly prlsed highbrow ‘ubbishandpublisherstlitorit- Indian Dublishersare now lof sat whore Tbe The industry sass aking a NDEs (India’s intellectual and Discerning Elites) took to English language publishing like ‘moths to LED lights ata cricket stadium, They lavished praise ‘on something called literary fiction that sold less than a ‘hundred copies. They mocked popular books and the readers ‘who read them, Publishers fell for it and into losses hole. Recently large pusher shut dum asignof things tame. "When IID seltprolamodoversot Iiterntare share he render for hake ‘dhlon the readers moved o uTube ‘Phe publishing iadutey was dal he Tubeless ath fe Second the Congress party: IDEs love the Congress rt Alot of hsb peaking elite’s advice is the kiss of death for businesses, hooks, politicians even yale fe Narendra Mad, wo iSaxantebas thes cone IDEs praise Rahul Gandhi to the moon for every decent speee, Congress now ves IDE rae sd een alles IDES ost ts ‘end. Porinstance, IDES el theres coming a Hind Rashi, ‘Muslin safe and heropaeatetop ishelping onl two indus. TiDisierallyspendadayon oe soda nding mneidents that support these there, to show that Ind is ow compltly polar Ina an of [Efion peopled en of thawed leaders, somconesonsehere vil say ‘do something stupid, NDEs prsent Congressnow bellvesthis ‘Buh ety of Iai quite cite Hind sd Muslim on day day baci It you sat the puters for random incites reaatanew encevery aad try to auing these ogee a5 tbe on Tealitit won't be the truth. InMhieHDE tapandncedstopotout @-The thi example of the NDE fered, IDES swarmed. aroun t Perhaps because they saw eaoirke Western shows om i Neti to them Tefoted refined ats and hae HDs areaabout Tey re theIDE ‘rsisetvapena Nein IDE valation beeame the ole Teachingewery Indian, Image rina howe that were to DE tastes, not Inan ates "Te net resus Today ts ‘econ cerings call. the Ne CEO Feed Hastings expressed easton bout their progrets i india Simple See rd Getoutr te tits IDEs are seductive Buti Fou are hore toca snes or ree he mass Inna (which companies, polities ahdentetanersallsek todo. bevwary Inaleal take thie lesan se Sop seckng validation tom others Do your ‘oer thing follow sour ove pat. and ‘latento know better batdon't ih oe TE Vi. CEM Bie Bt Pia Boece, Kita haat