Topic: Role and Importance of communication. ; «What is communication ? » Communication is the sending and receiving of information and can be one on one or between groups of people , and also it can be face to face through communication devices . © Communication requires a sender and receiver.Medium of communication: ep BeoRE pa ee Be Oe eT | Physical medium Large meetings- town halls 1py-T oF Ta Cann ana tldale Sy Up close and personal Mechanical medium Sturt Weekly letters cae Magazines and papers SVS) Social mediaROLE AND IMPORTANCE OF COMMUNICATION © Helps to build personal relationships. Sincere and thoughtful communication is the bedrock of strong relationships. «Key to social accomplishment Excellent communicators are able to navigate social situations much better . They are adept at getting other involved, carrying them along and typically emerge as the nucleus of whatever groups they find themselves in .i © Opens up career opportunities If you are not a good communicator , your career options are imited. In every career field communication skills are advantageous . «= Good communication is good branding when good communication is part of your image , people are more attracted to you and you are likely to gain more professional opportunities. © Solve problems efficiently A strong communication can quickly pinpoint where the problem lies and organize others to find the solution that works.