ARMY PUBLIC SCHOOL, NEHRU ROAD, LUCKNOW

FIRST PREBOARD (TERM I) EXAMINATION 2021-2022

CLASS: XII
Time:90 minutes ENTREPRENEURSHIP (066) Max Marks: 35
General Instructions
1. The Question Paper contains three sections.
2. Section A has 24 questions. Attempt any 20 questions.
3. Section B has 24 questions. Attempt any 20 questions.
4. Section C has 12 questions. Attempt any 10 questions.
5. All questions carry equal marks.
6. There is NO negative marking.
SECTION A

Q1. Three years ago Gopal started manufacturing low fat, sugar – free ice – cream on a small scale basis
in His Home town, Vishakhapatnam. After some time his ice – cream became popular among health
conscious young customers and old persons specially those having diabetes or some heart ailment. Because
of the popularity of the ice – cream the demand has increased many fold. Gopal is unable to meet the
same, because of his limited managerial ability and limited capital. Gopal also felt that whenever he fell
sick his business was temporarily closed. To overcome this problem he decided to admit in the business his
friend Mohan who has recently completed his MBA and is ready to invest money for the expansion of the
business. Mohan advised Gopal to get their firm registered. Which form of business organization has
been opted by Gopal after identifying limitations in previous one?

(a) Sole proprietorship (b) Partnership

(c) Joint Stock Company (d) Cooperative

Q2. Abhiraj is into the business of manufacturing low cost diesel cars in Germany.He is earning
good profits and ambitiously considering overseas expansion. He scans the environment for
finding out the opportunities and threats that may influence his current and future plans. He
zeros down on India as a potential place for his business expansion as Indian Government
has
announced favourable trade regulations. On selling the first lot of cars in India, the Indian
Government noticed that the emissions from these cars were above the permissible limit. The
government asked him to make necessary modifications in his cars if he wanted to continue
business in India. He readily agreed to meet the emission norms set by the Indian
Government.
From the above para identify any three environmental factors

(a) Political, Ecological and Legal (b) Economic, Ecological and Legal

(c) Ecological, Political and Social (d) Technological, Political and Social
Q3. Suman joined a catering college after finishing her schooling. She specialised in Baking
cakes. After finishing her course, she along with her two friends started a bakery shop in
Lucknow. Her shop was an instant success as the cakes were produced with high quality
ingredients. In the month of November, Suman’s sister ’s birthday approached and her mother
requested her to bake a cake for the birthday. Suman baked a cake for her sister at their home
for her sister ’s birthday. Identify the nature of activity performed by Suman for her sister
and at her shop.
(a) Economic activity (b) Non-economic activity

(c) Employment (d) Profession

Q4. Saurabh wants to start a new business. He is not sure of the type of business he should start.
His friend suggested him to seek the help of professionals. He contacted a professional who
asked Saurabh to pay a big amount for providing the reports and industry updates. Therefore,
he decided to search for the reports and industry updates himself. He scanned the relevant
information from various national and international websites. Identify the way that Saurabh
is using for spotting the trend.
(a) Talk Trend (b) Watch Trend
 (c) Read Trend (d) Think Trend PTO

Q5. Vishnu started his factory for manufacturing plastic items in Daman. As per the advice of his
Manager, he appointed ‘Bizmadeeasy’ company to formulate a business plan for his
manufacturing unit. The company in its business plan, mentioned the cost of installing a
water waste treatment plant within the premises of the manufacturing unit. Which of the
following is the socio-economic benefit expected to acquire from the proposed investment.
(a) Employment generation (b) Import substitution
(c) Ancillarisation (d) All of the above
Q6. Paranshu was working with Hitesh, a new entrepreneur, as a Production Manager. To achieve the
objectives, he issues necessary orders and guidelines to his subordinates pertaining to work and they
give practical shape to the production plan. Identify the element being discussed above which is
related to one of the components of a ‘Business Plan’.
(a) Dispatching (b) Inspection
(c) Scheduling (d) Routing
Q7. Nayan has just passed his Senior Secondary Examination from CBSE affiliated school. He
wanted to start his own business but was undecided about the nature of the business to be started.
One day, during the morning walk, his grandfather fell down in the park and was injured. He
observed that his grandfather often forgot to take his medicines. He thought that the same
problem may be faced by other old people. He thought to develop a walking stick for old people
that could be fitted with some electric devices connected to the mobile phones of the members of
their families which could indicate the location of the old people when they go outside their
homes. He also thought to fit a timer in the stick that could remind them about the time of taking
their medicines. Identify the concept described in the above para that helped Nayan in structuring
his idea of solving the problem.
(a) Problem identification (b) Environment scanning
(c) Sensing Entrepreneurial Opportunities (d) Trend Spotting
Q8. ‘Safe Wheelers’ is an upcoming cab service. The promoters knew that they are entering a highly
competitive market. They gathered information on existing cab services and changing customer
preferences and incorporated those observations into their operations. In order to reach the
customers promptly, they developed an ‘app’ to book, track and trace the cabs 24×7. To create an
environment of trust all drivers were grouped into two shifts: 6 a.m. – 6 p.m. for female drivers and
6 p.m. – 6 a.m. for male drivers. GPS systems were installed in all cabs to monitor their
movements. The fare payment was either by an e-wallet or through the ‘Safe Wheelers’ Smart
Card. As soon as the services were launched, they were a grand success.
Identify the concept that helped the company to succeed.

(a) Problem identification (b) Environment scanning

(c) Sensing Entrepreneurial Opportunities (d) Trend Spotting

Q9. Kapish an unemployed graduate got training for automobile repairing and allied services under
PMKVY (Pradhan Mantri Kaushal Vikas Yojana) for skill development. He is planning to start a
digital workshop for which he needs Rs. 25 Lakh. Though through MUDRA (Micro Units
Development and Refinance Agency) he is able to get a loan of Rs.10 Lakh but still he is falling
short of Rs.15 Lakh. He wants to pitch in his idea to potential investors through his business plan.
He prepared an ‘entertaining slide show and oral narrative’ to trigger discussion and create interest
in potential investors for reading the written presentation. Out of the following, identify the format
of business plan used by Kapish:

(a) Elevator’s pitch (b) Pitch deck with oral narrative

(c) Operational plan (d) None of these
Q10. Prabhav is a budding entrepreneur who is about to pitch in his idea to a group of investors. For
presenting his business plan he has made a teaser of about three minutes to awaken the interest of
the potential investors. identify the format of business plan used by Prabhav.
(a) Elevator’s pitch (b) Pitch deck with oral narrative
(c) Operational plan (d) None of these
Q11. Which of the following is not a quality of a good brand?
(a) It should be long. (b) Neither obscene, negative, offensive or vulgar.
 (c) Pleasing, impressive when uttered. (d) Linked to product, symbolically eye catching.

Q12. Given below are major sales promotion activities with examples of each. Match them correctly.
Column-A Sales Promotion Activities Column-B Examples
(i) Consumer Promotion (a) Commission
(ii) Business Promotion (b) Loyalty reward programmes
(iii) Trade Promotion (c) Newsletters
(iv) Sales Force Promotion (d) Reward incentives linked to purchases or sales
(a) i-b, ii-d, iii-c, iv-a (b) i-a, ii-c, iii-d, iv-b
(c) i-b, ii-c, iii-d, iv-a (d) i-c, ii-b, iii-d, iv-a
Q13. If an organization is offering 50 % discount on list price of its product. Identify the elements of
promotion mix depicted in the given statement:

(a) Personal selling (b) Sales promotion

(c) Public relations (d) Advertising
Q14. Advertisement in Press is the example of which type of promotion approach
(a) Below-the line (b) Above -the-line
(c) Through-the-line (d) Both Below-the-line and Above-the-line
Q15. Personal selling is the example of which type of promotion approach
(a) Below-the line (b) Above -the-line
(c) Through-the-line (d) Both Below-the-line and Above-the-line
Q16. Coca Cola could pay a given fee to have the main lead of a film drinking Coke instead of Pepsi.
Identify the components of Sales strategy in the given statement:

(a) Product Placement (b) Promotion

(c) Testimonials (d) Advertising

Q17. Assertion (A): A company which is suffering huge losses can be shut down only by following the procedures
laid down in Companies Act.
Reason (R): A company can be born as well as liquidated only by law.

(a) A is true but R is false.

(b) Both A and R are true, but R is not the correct explanation of A
(c) A is true and R is the correct explanation of A
(d) Both A and R are false

Q18. Assertion (A): Spotting entrepreneurial opportunity is the process of converting ideas into opportunities
and the into enterprise.
Reasoning (R) : Most often idea generation takes place while searching for solution to a problem.

(a) A is true but R is false.

(b) Both A and R are true, but R is not the correct explanation of A
(c) A is true and R is the correct explanation of A
(d) Both A and R is false.
Q19. A company produces calculators and sells 1,000 units of the same at Rs. 100 each. The variable
cost of production is Rs. 60 per unit and fixed cost is Rs. 40,000 per annum. The break-even point
will be :

(a) 1,050 UNITS (b) 2,500 UNITS

(c) 2,000 UNITS (d) 1,000 UNITS

 PTO

Q20. Following information is related to Sales-Mix of Pen, Sketch Pen and Geometry Box.
Product Pen Sketch Pen Geometry box
Sales Price per Unit (in Rs.) 40 45 75
Variable Cost Per Unit (in Rs.) 22 30 40
Sales-Mix Percentage 20% 20% 60%
Total Fixed cost is Rs. 90,000
Calculate the Weighted-Average-Contribution per unit for the Sales-Mix.
(a) 21.6 (b) 27.6
(c) 30 (d) 25
Q21. Entrepreneur acts as:

(a) A worker (b) An owner. (c) A worker as well as an owner. (d) A middleman

Q22. It is prevalent in West Bengal and Assam. A son acquires the right in family property only after the
death of his father.which forms of Private business ownership is indicated here?
(a) joint stock company (b) Dayabhaga (c) Mitaakshara. (d) Partnership

Q23.Sumit business has been operating successfully for 2 years. He decided to expand. He wanted his business
to grow, but he did not have enough funds. His wife advised him to ask one of his friends to invest in his
business.Sumit took her advise and admitted his friend into his business with equal sharing of profits and
losses.What form of business was Sumit following initially.
(a) HUF (b) Partnetshp (c) Joint stock company (d) All of these

Q24. Aditya and his friend Chander are into developing sustainable products that are environment Friendly and
at the same time carrying value for the customers. They want to develop vegan Leather by using Aloe vera.
They met the officials from Venture Angles company that promotes Young entrepreneurs. Hopeful of a
positive response they submitted a detailed, well written, and Pleasingly formatted plan. Identify the format
of business plan presentation used by Surya and his friend.

(a) Elevator pitch (b) A pitch deck with oral narrative

(c) A written presentation for external stakeholders (d) An internal operational plan
SECTION B

Q25. Which of the following is a social factor?

(a) Trade Mark Act. (b) Gross Domestic Product. (c) People's standard of living. (d) All the above

Q26.Sangeeta was extremely good at making traditional sweets which she had learnt from her grandmother. She
decided to start selling the sweets through advertising in social media. Her business picked up and she got a
lot of orders from clients all across India. Seeing her huge success, her friend Raman advised that she should
open a shop in the market area to expand her business. He expressed interest in the business and was ready to
invest money so that they could do the business together.
What form of business organization does Raman and sangeeta start?
(a) Sole proprietorship (b) Partnership (c) Private company (d) Public company

Q27.……..,…is a10 digit alphanumeric number issued)by the Income Tax Department. Enables the department to

link together transactions pertaining to a particular person.

(a) Sales Tax. (b) Income tax (c) TAN. (d) PAN
Q28. Motivation is a:

(a) Psychological situation (b) Economic situation. (c) Legal situation. (d) Social situation
 PTO

Q29.Ghanasyam ltd., has become a well-known brand name in the field of fitness. Their products range from
exercise equipment to protein powders. The company decided to launch a new product in the market which
they believed will be a game changer. The company did a market survey amongst people from various age
groups to know the acceptability of the product.
What step of the creativity process is the company right now in?

(a) Idea germination (b) Preparation (c) Incubation (d) Illumination

Q30.Ina bid to send astronauts to Mars, US space agency Nasa has invited applications for four people to live in a
simulated Martian exploration habitat in order to prepare them for the real-life challenges of future missions
to the red planet. Nasa started taking applications for participants to live for a year in Mars Dune Alpha, a
1,700-square-foot Martian habitat created by a 3D-printer that is inside a building at Johnson Space Center in
Houston.
Identify the macro environment factor which has influenced Nasa to develop Mars Dune Alpha.
(a) Political (b) Social (c) Legal (d) Technological

Q31.Amrita had established a homemade papad business in Pune. Papads made by her were very popular in her
locality but being the sole owner and manager of business, she could neither introduce many flavours because
of limited financial resources. Which of the following characteristic of her business, does this situation
imply?
(a) Individual management and control (b) Easy formation and closure
(c) Limited area of operation (d) Unlimited liability

Q32.Ramesh starts his day by reading all newspapers and has a keen interest towards all business news and

articles. He connects the articles with the observations he has made over the years which he knows will

eventually lead to business-boosting insights.

Identify the way of trend spotting at this level.

(a) Read Trend (b) Think trend (c) Watch trend (d) Talk trend

Q33. Assertion (A) : Needs and problems exists in the environment

Reason (R) : Opportunity is spotted by analysing the environment.

(a) A is true but R is false.

(b) Both A and R are true, but R is not the correct explanation of A

(c) A is true and R is the correct explanation of A

(d) Both A and R are false.

Q34. Assertion (A): A company which is suffering huge losses can be shut down only by following the procedures

laid down in Companies Act.

Reason (R): A company can be born as well as liquidated only by law.

(a) A is true but R is false.

(b) Both A and R are true, but R is not the correct explanation of A

(c) A is true and R is the correct explanation of A

(d) Both A and R are false.

Q35.Omegaltd. is in the process of innovating a new pen drive especially for teachers which will have a built-in

antivirus and which can be worn like a watch so it minimises the problem of losing the pen drive.

Which of the given statements aptly describes the situation?

(a) This is trend spotting (b) This is product identification

 (c) This is problem solving (d) This is problem solving by introducing an innovative product.

Q36.Slickwraps Ltd., was the market leader in the Mobile Phone industry in 2000. The company was well known

for it’s affordable phones. In 2007, a new company launched new Mobile models with latest technologies

and captured the market. Slickwraps Ltd., did not expect this and lost the entire market share and had to close

their operations.

Which of the following SWOT analysis framework does this case indicate that Slickwraps Ltd.,failed to do?

(a) Strengths (b) Weakness (c) Opportunities (d) Threats

Read the following case study and give the answer from 37 to 39

Shweta after graduating from college went back to her home town in Meghalaya. It was a small town with very
few job opportunities. The Karbi tribal women in that area were uneducated but still practiced the method of
obtaining traditional colours from natural wild herbs. Their most popular dye was indigo obtained from the leave
called 'sibu'. Using these colours, they added variety to their textiles. The women were mainly confined to their
homes and they did not know how to make a living out of their talent. Sweta went from door to door analysed the
problem that existed. She thought of setting up a voluntary association of rural women who would be able to join
and leave the organisation at their own will without any coercion or intimidation.

Q37. Name the process which helped Shweta in converting an idea into an opportunity.

(a) social Trends (b) Sensing entrepreneurial opportunity (c) Talk trends (d) News Trends

Q38. Identify the kind of organisation that Sweta has decided to set-up.

(a) Co-operative society (b) Partnership (c) Joint Hindu family (d) joint venture

Q39.Identify any one value which Shweta wants to communicate to the society.

(a) Resourcefulness (b) Harmony (c) patriotism (d) women Empowerment

Read the following case study and give the answer from 40 to 42.

William C Durant, the founder of general motors, started a variety of entrepreneurial ventures, primarily in the
fields of insurance, real estate and construction. None of them really took off. Once he hitched a ride to work with
a friend, nothing that his friend's new 'buggy' rode smoother than any he had been in. New design in the buggy's
springs was the reason for this. Durant, on learning that the Coldwater Road Cart Company made the buggies with
the improved springs, immediately offered to buy the company for $ 1500. For this, he had to borrow $ 2000 from
Citizen National Bank of Flint and made two sample buggy carts. Within a week, the buggy was sold, leaving
orders for 600 buggy carts and there was no turning back and the turning point came in 1904, when Buick
Manufacturing Company offered Durant partnership, as they were both in need of fresh source of capital and the
famed selling abilities of Durant. But, Durant agreed to come in only if he could have absolute managerial control
and finally took over the Buick Company.

Q40. Buick Company' is a private company or a public company?

(a) Public company. (b) Private company. (c) HUF d) Sole proprietorship

Q41. Why did the Buick Manufacturing Company offered Durant a partnership proposal?

(a) Need Technical solution (b) Need Labour relations.

(c) Need Customer relations (d) Need fresh source of Capital

Q42. Needs of a persons are:

(a) Social (b) Physical (c) Psychological (d) All the above

Q43. Madhav, an entrepreneur realises that the enterprise he wants to start, has a potential risk of fire accidents

because the production process poses such a threat. Should he develop strategies to:

(a) Prevent the risk (b) Respond to the risk

(c) Prevent as well as respond to the risk (d) None of the above
 PTO

Q44. Amul comes under which form of business?

(a). Sole proprietorship (b). company (c) HUF (d) cooperative Form

Read the following case study and give the answer from 45 to 47

Number of people who took their meals and the total billing for each of the 5 weeks is in the following table.
What are the 'unit of sale' and the 'unit price' in this case? If the variable cost is 50% of the sale price, calculate the
'unit cost' and the 'gross margin' per unit of sale.

Q45. Find out the unit price?

(a) Rs. 160 (b) Rs. 190 (c) Rs 180 (d) Rs. 170

Q46. Find the unit cost?

(a) Rs. 65 (b) Rs.75 (c) Rs.85 (d) Rs. 95

Q47. Find the Gross profit per unit?

(a) Rs. 95 (b) Rs.85 (c) Rs.75 (d) Rs. 65

Q48. “Sometimes an opportunity isn’t an idea that is completely new to the world”. Most often, it’s in making
something that already exists better, convenient and more efficient. WIVO is the best example of above
statement, they realized the potential of making more cool and well built wearables that other players are
already operating in the market. They used the 3D printing method which is new to the market and thus
they were able to make customized wearables for their customers such as hearing device, activity tracker etc.
-Source: New York Times
Identify the idea field discussed in the above article:

(a) Market driven (b) Natural resource (c) Existing product or service (d) Competitors

SECTION C

Classify the following into Business, profession and Employment from 49 to 51

Q49. A hawker sell toys on the market pavement.

(a) Business. (b) Profession (c) Employment (d) can not say

Q50. A mechanic repairs scooters.

(a) Business. (b) Profession (c) Employment (d) can not say

Q51. Ravi works as an HR Manager in an organization.

(a) Business. (b) Profession (c) Employment (d) can not say

Q52. In a co-operative society, the principle followed is.

(a) One share one vote (b) One man one vote (c) No Vote (d) Multiple votes
 PTO
Q53. VIMO technologies Ltd is the leading mobile manufacturing unit in India. It decided to launch new model
which can take 3D photos with enhanced UI experience. They are keen to use recyclable materials for
hardware and body of the phone so that less environmental damaged is made by the company to
environment. Identify the macro environment factor which has influenced.
(a) Economic, social (b) Ecological, Technological (c) Legal ,Economic (d) Social, Political

Q54. Vikash has an idea to manufacture air conditioner that will also act as air purifier. To make this idea into
practical product his team require huge funds. He approached a venture capitalist, he got reply after two
days that he has only 3 minutes to present his idea in front of venture capitalist. Which format of business
plan Vikash and his team will use to present the business idea?
(a) Elevator pitch (b) A pitch deck with oral narrative
(c) A written presentation (d) An internal operational plan
Q55.Trilochan wants to use his luck in the electric bike market and he has a business idea to start his
manufacturing unit, he decided to setup in semi urban areas to provide employment opportunities for local
and rural areas. He wants to sell his scooters at reasonable price so that it becomes affordable to most of
customer. For this business, he requires ____________plan to plan systematic operations and achieve
maximum efficiency.
(a) Human Resource Plan (b) Operational Plan (c) Production Plan (d) Marketing Plan

Read the following case study and give the answer from 56 to 58

Samcham Techno has introduced two new products: Foldable Smartphone, Smart watch. The total fixed cost for
entire operation is Rs. 66,24,000.

Foldable Smartphone Smart watch

Selling price per device Rs 28,000 Rs 10,000
Variable cost per device Rs 6,000 Rs 1,600
Sales mix % 60 40
Q56. What will be the weighted average contribution in the above case?
(a) Rs. 16,560 (b) Rs. 15,560 (c) Rs. 17,560 (d) Rs. 18,560

Q57. What is the value of Break event quantity for Samcham Techno?
(a) 4000 Units (b) 460 Units (c) 400 Units (d) 4,600 Units
Q58. Calculate Break even in term of units for mobile devices and smart watch.
(a) 240 & 160 (b) 2,400 & 1,600 (c) 276 & 184 (d) 2760 & 1,840
Q59. The last step in creative process is.
(a) Preparation (b) Incubation (c) Illumination (d) Verification
Q60. Ritu has completed her B.tech in textile design and wants to starts a readymade garments manufacturing
unit. She wants to manufacture trendy garments for children. She approached a popular trend spotter and
she was asked to pay Rs 2,00,000. Realising the high fees, Ritu decided to identify trend spotting by herself.
She decided to identify trend by talking to parents of the newly born. The method adopted by Ritu in the
above case is:
(a) Watch trends (b) Talk Trends (c) Read Trends (d) Think Trends