Discussion guide Patricia Reiners | @ ux.

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Discussion guide

Intro
Hi, I am Patricia Reiners, I’m researching for a startup which wants to redesign the online shopping experience
I would like to ask you some questions about your experience when it comes to online shopping

You don’t have to answer any questions you are not comfortable with and there are no right or wrong answers! I
am here to learn and want to v

Do you have any questions before we start?

Main Part
Question

When was the last time you bought something online? Please, tell me about the whole experience

Answer

Question

What was the occasion you started to look online for a specific item?

Answer