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Ideal Outcome: You will be able to correctly collect all the traffic data that comes to the
domains that are under your control and analyze how users interact across them.
Pre-requisites or requirements:
● To follow this SOP you will need to have installed Google Tag Manager on all
your domains. If you haven’t done so already and you are using WordPress you
can follow SOP 004.
● You will also need to have Google Analytics running on all your domains. if you
don’t have it yet, you can follow the steps described in SOP 009.
Why this is important: Cross domain tracking makes it possible to unify what would
otherwise be considered as two (or more) separate sessions that occur under two (or
more) of your domains.
When this is done: When you add a new domain to your business that you want to
track under the same Google Analytics property.
Who does this: The person responsible for website management or analytics.
Important:
1. Some specific cases are outside of the scope of this SOP. If you’re using
redirects between your domains, if your code is removing parameters from the
URLs, or if you are using iframes this might not work for you.
2. This SOP assumes you already have the same Google Analytics property set up
in both domains.
Important #2: If you don’t have Google Tag Manager set up on your website, you will
want to follow the procedure covered in SOP 004 - Add Google Tag Manager to a
Wordpress Site
8. Locate your Google Analytics settings variable, in your list of variables. It should
have its type set to “Google Analytics settings”. Click that variable.
a. Note: If you can’t find this variable your setup might not be using it. If that
is the case it is recommended that you start using it. You can refer back to
SOP 009 to understand how you can configure your variable.
10. In the field “Auto Link Domains” click the “+” icon and select the variable you’ve
just created. In Step 4 of this SOP.
15. If everything looks ok, you are now ready to hit “Submit”
16. In the “Submission Configuration” panel you will be given the chance to add a
name and description to this version. After you have done so, hit “Publish”.
a. Note: Adding a name and description is optional but recommended. You
should enter information here that will make it easy to know what changes
are being made.
1. Open your Google Analytics account settings by clicking here or clicking “Admin”
in the sidebar.
2. Select the correct Google Analytics Account and Property
1. Open your website using Chrome and navigate to one of the pages in your first
domain where you have a link pointing to your second domain.
5. Once the page loads click again on the Google Tag Assistant Chrome extension
and click “Stop Recording” and then click “Show Full Report”:
❯
Click here to get the most up-to-date version of this SOP
6. Select “Google Analytics Report”:
7. Select the view that you want to test and click “Ok”:
8. Check the “Alerts” section and make sure you’re not seeing an alert regarding
the Cross Domain implementation.
a. Note: This is how an alert would look like If you had one:
9. Scroll down in the report until you find the “Flow” section. You should see at least
2 Page loads there:
a. Click “Page load 1” → The “URL” field should be an URL belonging to your
first domain.
b. Click “Page load 2” → The “URL” field should be an URL belonging to your
second domain.
Note: This is an optional step and depending on your current Google Analytics setup it
might impact other configurations such as custom reports and goals.
4. If you want to display the domain and subdomain information on your reports
straight away, you can follow SOP 035 - Displaying subdomains in your Google
Analytics Reports.
5. That’s it. By the end of the SOP you will be seeing the domain and subdomain
information straight on your reports: