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Response to Natan Hopkins

I agree that Standardization, Transnational, Export, and Multi domestic strategies fall into two different
dimensions of either low or high in global integration and local responsiveness. Also, standardization as
a strategy usually involves a long-term strategic attitude. It involves long-term planning, sometimes at
least in the business planning stage. Transnational strategy is based on short-term activities mainly
during financial periods and focuses mainly on restructuring. Exporting strategies involve more medium-
term activities, sometimes even involving financial resources in financial periods. I want to point out that
globalization requires more local responsiveness in social and economic development. Globalization
requires more local responsiveness because it brings new challenges to the local governments. In their
global integration strategies, standardized approaches have developed a strong sectorial presence in an
emerging economy because standardization may require multi-campus distribution centers and offers
greater visibility for products in managed retail channels.

Response to Kegan Davis

I agree that no aspect of global business strategies does not consider cultural differences. I, however,
believe standardization and exporting strategies apply to international cultures more. International
culture includes values, beliefs, and lifestyles that differ immensely worldwide. Standardization is
strategy companies use to develop consistent approaches for marketing and selling internationally. A
domestic company may sell products in other countries using the same process it uses to sell in its own
home country. This strategy allows companies to avoid cultural differences between markets without
deviating from their core business processes or losing market share from competitors who have not yet
started international business operations. In the case of exporting strategies, cultural differences play an
important part in how the company's logistics will work and how product adaptation will be made. The
multi-domestic strategy depends strongly on the country it is operated in, so adapting to the local
culture it will be a part of is very important. Multi-domestic and transnational strategies depend more
on national cultures because the companies will be operating in different countries.

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