BLOGGING AND ONLINE PLATFORMS ACTIVITY

E. TECH.

Since online technologies allow online selling, what do you think are the advantages and
disadvantages of converting a business from offline to online?

One of the advantages of online selling, especially during this time of pandemic is that the

business can reach to a lot of people compared to offline shop that is limited to the place that the

shop is residing to. With the online business reaching a lot of people, the seller will not be

limited to sell domestically, but rather it can also sell internationally and reach a wider variety of

consumers. Other than that, it will be a lot convenient for the customers to buy online since they

will not be needing to go out of their homes and risk their health during the pandemic. Online

selling can also be beneficial to everyone including the seller since it promotes fewer contacts

with strangers.

However, behind the convenience of online selling is the disadvantages of this mode of selling.

Since online selling during this pandemic became prominent to make a living, one of the

disadvantages of this is your product that will be posted online can be copied by other sellers,

some may try to plagiarize your packaging, the name of your brand, and so on. Another problem

that may occur is the bogus buyer, a lot of scammers are everywhere who will try to sabotage the

business. Since online selling is very popular today, there will be a lot of competitors that is why

compared to offline shops, an online business needs more advertisements or “gimik” for your

business to become more known to people and for them to buy your products.