Outline - Mastery in Ecommerce & Digital Marketing Program

MASTERY IN
ECOMMERCE &
DIGITAL MARKETING
PROGRAM
MEDM
C L I C K H E R E T O
REGISTER NOW
www.askimtinan.com +92 300 5547400 | +92 331 3833393

PAKISTANI
ECOMMERCE
DROP SHIPPING
&
LOCAL
COMMERCE

03
01 Program Introduction
02 My Story- Play Safe & Do

Business without Investment
03 Drop Shipping with Ali Express

- Pakistan Market Potential
04 Uncommon Example - Drop

Shipping
05 Profitable Niches Available in

Pakistan
06 Niche Market Identification

04
07 Assignment 1: Niche
Identification & Finalisation
08 Instagram Drop Shipping
09 Instagram Account & Posting

for Pakistan
10 Pakistani Instagram Ads,

Interests, Budgets
11 Assignment 2: Instagram
Store Creation
12 Facebook Drop Shipping,

Posting for Pakistan

05
13 Facebook Page, Business
Manager & Ad Account & Ads
14 Pakistani Facebook Audience

Insights
15 Power of WhatsApp
Integration
16 Assignment 3: Facebook
Page Creation
17 Marketing through Micro

Influencers of Pakistan
18 Low, Middle & High Income

Audiences

06
19 Finding Winning Products for
Pakistan through Oberlo &
Shopify
20 Product Search with Google
Search, Google Trends, Google
Shopping, Google Keyword Planner
21 Finding Winning Products for

Pakistan through Local Sources
22 Assignment 4: Product
Identification
23 Starting a Store Vs. Buying an

Existing Store
24 Setting up Business for Pakistani

Drop shipping

07
25 Assignment 5: Business
Setup
26 Product Shipping for Pakistani

Drop Shipping
27 Store Launch Strategy, Niche Store

& One Product Store
28 Order Automation & Chat Virtual

Assistance
29 Local E-commerce Transformation,

Sales Pitch
30 Local Business Service Delivery

& Retention

08
31 Assignment 6: Pitch 10
Businesses
32 Shopify Website Development

from 3rd Party
33 How to Get Investment for Your

Business?
34 Business Growth Paradigm -

Way Forward

INTERNATIONAL
ECOMMERCE
DROP SHIPPING
&
SOCIAL
COMMERCE

10
01 Secret Huge International
Potential Markets
02 Million Dollar Niches in

International Markets
03 Assignment 1: Finalize
International Niches
04 Instagram Account & Posting - 5
English Speaking Markets with
Shoppable Posts
05 Global Instagram & Facebook Ads,
Interests, Budgets & ACOS & CPC
06 Facebook & Instagram Marketing -

Content Strategy

11
07 Audience Insights
Activity
08 Look Alike Audience

Creation
09 Manual Bidding
Formula
10 High Ticket Products - $100,000

Store Creation
11 Assignment 2: Campaign
Setup
12 Finding Winning Products

Internationally through Niche
Scrapper

12
13 Finding Winning Products
Internationally through Local
Sources Abroad
14 How to Increase Cart Size
Per Order
15 Shipping Strategies, Consolidation
& in Warehousing in Global Drop
Shipping
16 Bulk Ordering Strategy & 3rd Party
Fulfilment Centres
17 Assignment 3: Correspond with

Consolidators & Fulfilment Centres
18 High Net Worth Markets in Global

Drop Shipping

13
19 Business Registrations for
Global Drop Shipping
20 Assignment 4: Business
Registration Process Initiation
21 Marketing Strategy with Freebie

& Up Sell Plan Funnel
22 Email Marketing & Automation

Flow
23 Assignment 5: Cross Compare

Various Email Service Providers
24 Influencer Marketing at
its Best

14
25 Assignment 6: Post a Dummy
Influence Campaign
26 Amazing Shopify Website

Development with Needed Plug ins
- (Cover - Website Development by
Mad Refinery)
27 Seeking Investment for Business,
Business Model & Business Plan
Development
28 How to Repay Investors - Equity

Vs. Royalty
29 Building Your Entrepreneur

Business Portfolio

15
30 Assignment 7: Complete Business
Portfolio
31 Preparing Pitch Deck for

Investors & Ideal Pitching Style
32 Plan Ahead & Way

Forward

ADVANCED
SOCIAL MEDIA
MARKETING
PROGRAM
(ASMM)

17
Module 1:
Why Money Matters & How Money Works
What is Entrepreneurship?
What are Digital Businesses?
Why Facebook Ads
Module 2:
Onsite & Offsite Potential
Part Time Income in Freelancing
Start Your Own Business with No
Investment
Facebook Ads Introduction
Module 3:
Will Facebook Ads Die?
Kiosk
Facebook Ads Breakdown
Examples of funnel

18
Module 4:
Business Manager
Ads Manager
Fan Page
Power Editor
Module 5:
Campaign Structure
The Campaign
Optimization Intro
Facebook Pixel
Module 6:
How to install Facebook Pixel?
Post Page Engagement (PPE)
Click To Website
Video Ad

19
Module 7:
Business Manager
Ads Manager
Fan Page
Power Editor
Module 8:
Website Conversion Ad
Messages
All Other Campaigns
Targeting
Module 9:
The Ad
Types of Ad
What is a good Ad?
Examples of Good Ad Copy

20
Module 10:
The Gift Ad
Physical Ad
How Optimization Works
Custom Audience
Module 11:
Retargeting
Data Leverage
Custom Conversions
Pixel Vs Broad Audience
Module 12:
Look Alike Audience
Ad Creation Process
Organization
Metrics

21
Module 13:
How Long To Let An Ad Run?
Split Testing
Scaling
Re-optimization and Budget Management
Module 14:
Overlapping
Scaling Structure
Manual Vs Auto Bidding
Look Alike Audience 2.0
Module 15:
Non Overlapping
Scaling Blueprint
Slow and Steady Case
Dynamic Product Ads

22
Module 16:
Good Clients
Ways to get Clients
The Process
Organization
Module 17:
Local Business Targeting
Tamas Locher: Introduction and
Facebook Marketing Framework
Marketing Objectives, KPl's and Metrics
Target Customer
Module 18:
The $1 Billion Message
Business Model Canvas
Way to online Business. Fr to Desire.
Master the Funnel

23
Module 19:
The Secret Sauce
Secret Recipe of Quick Money
lnstagram Ad Management
Twitter Ad Management
Module 20:
Linkedln Ad Management
Pinterest Ad Management
ASMM Program - Success Formula
ASMM Program - Client Presentation
ASMM Program - Getting International
Clients

SHOPIFY
WEBSITE
DEVELOPMENT

25
Introduction
What is Shopify
How Shopify Dropshipping Works
What you Learn
Store Setup
Understanding Shopify Plans
Signup Shopify
Add Products
Add Collections
Inventory Management
Transfers Management
Themes
Blog Posts
Pages
Navigation
Shopify Preferences
Apps
Order, Analytics & Customers

26
Mastering in Shopify Settings
1st Project First Store

Choosing and Store Theme Editor
Customizing Header & Footer
Adding Section
Theme Settings
Home Page Design
Other Important Pages & Sale
Channels
Purchase & Connect Domain with
Shopify
Install Google Analytics
Install Facebook Pixel
SEO of Store
Payment Gateway Integration
Oberlo Master Player of

Dropshipping
27
About Oberlo
Installing Oberlo
Basic Configuration
Set Your Profit Rate
Install Oberlo Google Chrome
Extensions
Adding Products
Order & Fulfillment
Important Apps
Recom.ai - Upsell & Cross-sell
Vimeo Create – Video Maker
Smart SEO
WhatsApp Chat
LayoutHub
2nd Project Dropshipping

Store

28
Recom.ai - Upsell & Cross-sell
Vimeo Create – Video Maker
Smart SEO
WhatsApp Chat

FREELANCING
&
BIDDING

30
Lesson 1 How to setup profile
on fiverr
Lesson 2 How to setup a seller
account on fiverr
Lesson 3 How to write description
to rank your profile fiverr
Lesson 3 How to write description
to rank your profile part 2 fiverr
Lesson 4 How to make an effective
gig fiverrble Niches Available in
Lesson 4 How to make an effective
gig part 2 fiverr
Lesson 5 how to research keywords to
rank your gig on first page fiverr
Lesson 6 how to set pricing on your
gig fiverr

31
Lesson 7 how to send buyers request
fiverr
Lesson 8 how to communicate with
clients fiverr
Lesson 9 Best gigs on fiverr for
beginners fiverr
Lesson 10 Conclusion video fiverr
Module 1 Upwork
Module 2 Upwork
Module 3 Upwork
Module 4 Upwork
Module 5 Upwork

32
Module 6 Upwork
Module 7 Upwork
Module 8 Upwork
Module 9 Upwork
Module 10 Upwork

WORDPRESS
WEBSITE
DEVELOPMENT

34
Introduction
What is WordPress
WP .org / .com
Domain & Hosting
Deep Dive in WordPress

Connect Domain With Hosting
Install WordPress
WP Post With Gutenberg Editor
Plugins
Media Library
Pages
Themes & Customization
Navigation
Users
Tools & Settings
WooCommerce
WooCommerce Quick Setup

35
WooCommerce General Settings
Products Management
Product Shipping
Order, Customers & Reports
Coupons
Get Payment Gateway
Payment Gateway Integration
Other WooCommerce Settings
Elementor Page Builder

Installing Elementor
Page Layout
Other Important Elements
3rd Party Plugins for Elementor
Form
Design Post
Design Page
Design Contact US & About Page

36
Plugins
Wordfence
Elementor Contact Form DB
Rank Math
Create Facebook Pixel
Install Facebook Pixel
Project Design E-Commerce

Store
Design Header
Design Footer
Home Page Design
Design Other Important Pages

MASTER IN
GOOGLE ADS,
SEARCH CONSOLE
&
ANALYTICS

38
Introduction
PPC Advertising
How to Make Profile
Keyword Planner
Ad Copy
How to Make Campaign
Effective Campaign 2
Campaign Step 3
Landing Page in GADs
Ad Copy Improvements
Ad Extension
Audience Insights
Google Ads Certification
Google Search Console

GSC Intro
DNS Verification
Performance

39
Sitemap
URL Inspection
Coverage
Removals
Page Experiences hype
Core Web Vitals
Mobile Usability
Breadcrumbs
Products
Sitelinks
Google Analytics
GA Intro
How to Make Account
Integrating GA with WP
Real-time
Acquisition
Demographics

40
Monetization
Tech
Events
Audience

SEARCH
ENGINE
OPTIMIZATION
(SEO)

42
Lecture 1 SEO Intro
Lecture 2 60 min SEO
Lecture 3 Beginner Level SEO
Lecture 4 SEO intermediate level
Lecture 5 SEO advance level
Lecture 6 Conclusion video SEO
Lecture 7 Demo Website SEO

INSTAGRAM
INFLUENCER
MARKETING
PROGRAM

44
Welcome to Instagram Influencer
Marketing
Introduction & understanding
Instagram
Creating a Perfect Account on
Instagram
Who Should You Follow on
Instagram
Personal Profile Vs. Business
Profile
How to Choose a Perfect Name &
Username
Setting Your Awesome Bio on
Instagram

45
Get More Clickable Links
in Bio
Fixing You Display
Picture
Types of Instagram
The 80 - 20 Rule of Content
on Instagram
Formula for Researching &
Creating Great Content
Content & It's Purpose
Best Time to Post & Posting
Frequency
Perfect Content Strategy for
Your Instagram Profile

46
Who is an Influencer? Why Do
They Make Money on Instagram?
Algorithm Micro & Macro Testing
Hashtag Strategy
Instagram Live
Using Content as Micro Blogging
Boosting Your Organic Reach
Collaborating with Power Influencers
Building Story for Trust
IGTV For Views & Monetization
Types of Shoutouts
Killer Content Plan for Shoutouts

47
Shoutout Strategies
Engaging Comments for Growth
Instagram Verified Account
Understanding Instagram Advertising
What Makes a Great Instagram Ad?
Instagram Ads Strategy
Monetizing Your Instagram Account
4 Pillar Secret Monetization Formula
How My Influencer Network Works
Be an Influencer, without Even
Showing Your Face in Content
Getting Business from Influencer
Network
48
Best Tool for Influencers that Brands
Use on Them
Preparing the Stellar Content for
Each Niche
Executing the Content through a
Planned Approach
Doing Rs. 2.7 Million in 4 Months
Winning Shoutout Business on a
Regular Basis
Being on Brand Promotion Radar
Finding Products, Selling Them on
Instagram & Make it Big
Executing Your Affiliate Marketing
Strategy

49
Setting Up Your Own Consultancy
& Getting Clients
Immediate Action Plans & Way
forward

DARAZ
ECOMMERCE
SUCCESS

51
Local E-commerce Scope
in Pakistan
Daraz Trust Factor & Your
Business Objective
Business through Facebook Page
Secret Facebook Business
Growth Strategies
Case Study 1 & 2: Facebook
Business Advanced Strategies:
Conatural Cosmetics & House
of Zunn
Fulfilment by Courier
Companies in Pakistan
Investment for Your
Facebook Business

52
Business through Your Own
Website - Micro & Macro Factors
Product Research & Identification
Methods
Product Research & Keyword Search
LIVE Demonstration
Product Sourcing Strategies
Local Vs. Global
Daraz Listing Ranking
& Optimization
What to Sell on Daraz & Daraz
Keywords Significance
Daraz Seller Centre
Account Creation

53
In Depth Product Costing
Formula
Competitor Listing Analysis
& Competition Research
Daraz Product Listing
& Optimization
Daraz Store Decoration
Product Ranking Factors
on Daraz for Optimum Results
Product Ranking - Best Sellers
Common Practices
Daraz Growth Strategies
Quick Income Generation
- Product Launch Investment

54
Quick Income Generation - Face
to Face Meeting Significance
Quick Income Generation - Pitch
Packages & Daraz Account
Management
Assignment - Pitch 20 Local
Businesses for Daraz Services

AFFILIATE
MARKETING
PROGRAM

56
Introduction
Lecture1.1
What is affiliate marketing types of
affiliate marketing
Lecture1.2
What are some of the most popular
affiliate networks
Lecture1.3
How to start affiliate
marketing
Lecture1.4
What is Amazon affiliate
marketing

57
Target Niche &
Keyword Research
Lecture2.1
How to target niche in Amazon affiliate
marketing P1
Lecture2.2
How to target niche in Amazon affiliate
marketing P2
Lecture2.3
3How to do keyword research for
Amazon P1
Lecture2.4
How to do keyword research for
Amazon P2
Lecture2.5
Amazon P3

58
Lecture2.6
Amazon P4
Lecture2.7
Amazon P5
Lecture2.8
Amazon P6
Lecture2.9
Keyword golden ration formula
strategy

59
Design Amazon
Affiliate Website
Lecture3.1
How to design Amazon affiliate
website P1
Lecture3.2
website P2
Lecture3.3
website P3
Lecture3.4
website P4
Lecture3.5
Design site through Piller
Content P1

60
Lecture3.6
Design site through Piller
Content P1
Lecture3.7
Who to do onpage for Amazon
affiliate P1
Lecture3.8
Who to do onpage for Amazon
affiliate P2
Lecture3.9
Make Product table
P1
Lecture3.10
Make Product table
P2
Lecture3.11
Make Product table
P3
Lecture3.12
Pro & cons of price
button product

61
Product SEO
Lecture4.1
Page menu bar setting and interlink
and outbound link
Lecture4.2
FAQ schema
Lecture4.3
How to submit website
in webmaster
Lecture4.4
How to create amazon affiliate
account in Pakistan

62
Lecture4.6
How to get product link and
set in product
Lecture4.7
How to make comment
backlinks
Lecture4.8
How to make guest post
backlinks P1
Lecture4.9
How to make guest post
backlinks P2

63
Advanced Topics
Lecture5.1
How to make forums and
profile backlink
Lecture5.2
How to make forums thread
backlinks post
Lecture5.3
How to make web 2.0 article
submission backlinks
Lecture5.4
What is affiliate CPA program and
how to approved P1
Lecture5.4
What is affiliate CPA program and
how to approved P2

64
Lecture5.6
How to select Good product
Lecture5.7
How to design landing page
for offer P1
Lecture5.8
How to design landing page
for offer P2
Lecture5.9
How to promote through facebook
Lecture5.9
Facebook ads setting
Lecture5.9
How to run google adword
Campaign
Lecture5.9
How to promote product free

PYTHON

66
Python Setup
Anaconda – Python Setup
Installing Anaconda – Python Setup
Conda Forge – Python Setup
Jupyter Notebook – Python Setup
Spyder – Python Setup
Kaggle Kernel – Python Setup
Variables
Basic Arithmatic – Python
Variable Assignment – Python
Strings – Python
Lists – Python
List Slicing – Python
List Excercise – Python
Lists Excercise Answer – Edit
Tabs – Python
Tuples – Edit Tabs – Python

67
Dictionaries – Python
Sets – Python
Boolean – Python
Conditions
Comparison Operators – Python
Conditions – Python
Indentation _ Comments – Python
Loops
While Loop – Python
For Loop – Python
Break _ Continue – Python
List Comprehension – Python
Functions
Functions – Python
Scope of a Function – Python
Lambda Function – Python
Error Handling – Python

YOUNG
ENTREPRENEUR
PROGRAM

69
Hard Work Doesn’t Make You
Successful – Basic Rules of
Entrepreneurship
Only 4 Ways to Make Money
in this World?
My Entrepreneurial Journey So Far
What People Actually Pay For?
How to Find Your Passion for
Your Business?
How You can Start a Business
with Zero Investment?
What are Business Models?
Market Leadership Model to
Launch Business

70
What are Innovative Business
Models to Launch Business?
How You Actually Make Money
in Business?
Most Needed Skills To Influence
in Business
The Road Ahead for Your
Entrepreneurship

CONTENT
WRITING
&
CONTENT
MARKETING

72
Basics of Content Writing
Blogs & Article Writing
Boost your Creative Thinking
What is Quality Content
Content Marketing & SEO
SEO Optimized Content Writing
Contecnt Marketing
Content Production

Your Instructor
Imtinan Ahmad
Put yourself across the felt from Imtinan Ahmad - the
award winning ntrpreneur. He has built multiple 6 and
7-figure business for himself and for his clients & that's in
dollar terms, literally. he has help over 1,000 entrpreneurs
through private coaching & still ready to give back. He
holds a MSc. degree in Marketing from The University of
Manchester, UK, a Chartered Marketer, UK, and he's also
an MBA in Marketing. Learn how to sharpen your online
game through demos on campaign creation, optimization,
budgeting & business scaling strategies. Join lmtinan in the
course to learn how to increase your win rate for your on
line business, Increase Job Prospects, grow your ROI, and
get your Social Media game right.

Your Instructor
Awais Ali
Awais has been doing WordPress and Shopify
development professionally since 2013. He has the
experience to create any type Of WordPress and
Shopify website and store. He has developed a wide
range of dynamic websites and e-commerce
stores using WordPress and Shopify. Awais has shear
command on WooCommerce and dropshipping. His
extensive background in creating and launching
successful shopify/dropshipping businesses and our
expert knowledge on digital marketing techniques
offers great skills to work on any E-Commerce project

contact us
www.as k imt ina n .co m
info@askimtinan.com
+92 300 5547400
+92 331 3833393

Outline - Mastery in Ecommerce &amp; Digital Marketing Program

Uploaded by

Document Information

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Outline - Mastery in Ecommerce &amp; Digital Marketing Program

Uploaded by

Copyright:

Available Formats

MASTERY IN

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

02 My Story- Play Safe & Do

03 Drop Shipping with Ali Express

04 Uncommon Example - Drop

05 Profitable Niches Available in

06 Niche Market Identification

www.askimtinan.com +92 300 5547400 | +92 331 3833393

08 Instagram Drop Shipping

09 Instagram Account & Posting

10 Pakistani Instagram Ads,

12 Facebook Drop Shipping,

www.askimtinan.com +92 300 5547400 | +92 331 3833393

14 Pakistani Facebook Audience

17 Marketing through Micro

18 Low, Middle & High Income

www.askimtinan.com +92 300 5547400 | +92 331 3833393

21 Finding Winning Products for

23 Starting a Store Vs. Buying an

24 Setting up Business for Pakistani

www.askimtinan.com +92 300 5547400 | +92 331 3833393

26 Product Shipping for Pakistani

27 Store Launch Strategy, Niche Store

28 Order Automation & Chat Virtual

29 Local E-commerce Transformation,

30 Local Business Service Delivery

www.askimtinan.com +92 300 5547400 | +92 331 3833393

32 Shopify Website Development

33 How to Get Investment for Your

34 Business Growth Paradigm -

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

02 Million Dollar Niches in

06 Facebook & Instagram Marketing -

www.askimtinan.com +92 300 5547400 | +92 331 3833393

08 Look Alike Audience

10 High Ticket Products - $100,000

12 Finding Winning Products

www.askimtinan.com +92 300 5547400 | +92 331 3833393

17 Assignment 3: Correspond with

18 High Net Worth Markets in Global

www.askimtinan.com +92 300 5547400 | +92 331 3833393

21 Marketing Strategy with Freebie

22 Email Marketing & Automation

23 Assignment 5: Cross Compare

www.askimtinan.com +92 300 5547400 | +92 331 3833393

26 Amazing Shopify Website

28 How to Repay Investors - Equity

29 Building Your Entrepreneur

www.askimtinan.com +92 300 5547400 | +92 331 3833393

31 Preparing Pitch Deck for

32 Plan Ahead & Way

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

www.askimtinan.com +92 300 5547400 | +92 331 3833393

Outline - Mastery in Ecommerce & Digital Marketing Program

Outline - Mastery in Ecommerce & Digital Marketing Program