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Participation

The act of engaging consumers in order to allow them to have a say on your
brand stance, advertising messages, product values, and even the ads you run
is referred to as Participation, another one of the 11P’s of marketing. Users can
communicate with your business through discussion forums, meetings, and
special content to democratize your service.

2.Peer-to-Peer.

Peer-to-Peer marketing is an effective way to gain the trust of your customers.


If you can develop a good relationship with an opinion leader, he or she will
then advocate for your product and deliver proof of your credibility. Which will
then associate the credibility of the person to your product. Attempting this
angle comes with certainty and promises that the purchase will pay off. And so
it is definitely worth it.

3.Predictive Modeling.

Predictive modeling includes the algorithms that are applied to solve


marketing problems and to determine the next marketing moves required. It is
based upon the demographic characteristics and past purchase behavior of
customers. Predictive modeling will help you decide which goods to produce,
how much to produce, and where to distribute them.

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