1.

Calcular los
parametros

GASTO EN
VENTAS PRECIO EMPRESA VRS
PUBLICIDAD
AÑO (MILONES DE PRECIO PROMEDIO
(MILONES DE
$$) DE MERCADO
$$)
N X1 X2 X3 X1X2 X1X3
1 28 5 60 140 1680
2 31 5 60 155 1860
3 35 6 90 210 3150
4 33 6 100 198 3300
5 38 7 100 266 3800
6 40 8 120 320 4800
7 43 10 130 430 5590
8 45 10 100 450 4500
9 51 8 80 408 4080
10 52 14 100 728 5200
TOTAL 396 79 940 3305 37960

2. Sustitucion
en la formula

N 10 𝑛𝑎+𝑏_2 ∑128▒𝑥_2 +𝑏_3 ∑128▒𝑥_3 =∑128▒𝑥_1

∑X1 396
∑X2 79 1. (10)a+b₂(79)+b₃(940)=396
∑X3 940 10a+b₂79+b₃940=396
∑X1X2 3305 2. (79)a+b₂(695)+b₃(7740)=3305
∑X1X3 37960 3. (940)a+b₂(7740)+b₃(93000)=37960
∑X2X3 7740
∑X²2 695
∑X²3 93000

GASTO EN
VENTAS
PUBLICIDAD PRECIO EMPRESA VRS
AÑO (MILONES DE PRECIO PROMEDIO
(MILONES DE
$$) DE MERCADO
$$)
N X1 X2 X3 X1X2 X1X3
11 154.40 53 120 8183.34 18528.31
12 155.04 53 75 8217.19 11628.10
13 159.79 55 100 8788.66 15979.38
14 162.63 56 80 9107.36 13010.51
 15 164.76 57 110 9391.28 18123.52
TOTAL 796.63 274 485 43687.82 77269.81

N 5 𝑛𝑎+𝑏_2 ∑128▒𝑥_2 +𝑏_3 ∑128▒𝑥_3 =∑128▒𝑥_1

∑X1 796.63
∑X2 274 1. (5)a+b₂(274)+b₃(485)=796.63
∑X3 485 2. (274)a+b₂(15028)+b₃(26585)=43687.82
∑X1X2 43687.82 3. (485)a+b₂(26585)+b₃(48525)=77269.81
∑X1X3 77269.81
∑X2X3 26585
∑X²2 15028
∑X²3 48525
 X2X3 X²2 X²3
300 25 3600
300 25 3600
540 36 8100
600 36 10000
700 49 10000
960 64 14400
1300 100 16900
1000 100 10000
640 64 6400
1400 196 10000
7740 695 93000

=∑128▒𝑥_1 a b₂ b₃ Solucion:
10 79 940 396 a 20.7600486
79 695 7740 3305 b2 2.5536939
940 7740 93000 37960 b3 -0.01419394

2.052001042 -0.0309922736 -0.0181612987

-0.03099227 0.02014063721 -0.0013629655
-0.0181613 -0.0013629655 0.0003077524

X2X3 X²2 X²3

6360 2809 14400
3975 2809 5625
5500 3025 10000
4480 3136 6400
 6270 3249 12100
26585 15028 48525

a b₂ b₃ Solucion:
5 274 485 796.63 x1 21.159321
274 15028 26585 43687.82 x2 2.54655623
485 26585 48525 77269.81 x3 -0.01427425

237.8563112 -4.2564170415 -0.0454088383

-4.25641704 0.07832759989 -0.0003704684
-0.04540884 -0.0003704684 0.0006774279