BPP BUSINESS PLAN

Submitted by

Group16

SACHIN MATHEW EPGPKC07021

ANISH THOMAS EPGPKC07003
ANISH JOSEPH EPGPKC07004
DONNA JOSEPH EPGPKC07006

edutech software for digitization of schools and

educational institutions

 
Schools and educational institutes are now going digital at great speed with the help of
education infrastructure providers. We are developing an app which can provide digital
educational infrastructure  as well an intelligent student performance tracking/monitoring
system.
Proposed name of the app : Myedusavvy
Myedusavvy provides personalized learning experience. Consistent learning and solving
problems which is closely monitored by myedusavvy will enhance the confidence of
students. The intelligent question bank and  tasks ensures best quality learning experience. 
Main features of the app
1. Provide infrastructure for educational institutes to go digital with a few  clicks.
2. Intelligent student and teacher performance analysis.
3. Inbuild question banks to provide assignments and exams according to the learning
ability of students
4. Track the past performance of each student and provide tutorials and worksheets
which is apt to the ability of the student
5. Track the performance of teachers and know the resources better
6. Access towards enhanced learning opportunities
7. Tuned Course content based on Student performance
8. School managements can evaluate Teacher’s performance as well
9. Creating opportunities for improvement based on feedback loops
10. Opportunity for students to choose teachers based on their ratings
11.  Infrastructure to take live classes, whiteboard, and other interactive tools for live
classroom
12. Online exam module
13. Answer Sheet auto correction
14.  Track attendance of teachers and student
15.  Fee and expense management system
16.  School bus tracking system
17. School Management System
18. Manage Payments Integration and all round communications
Competitors: Teachmint, ODA Class, eduZilla, SkoolApp, Classplus

USP: Intelligent analysis of past records of students and create/assign them tutorials,
assignments tasks according to each students ability. This enhances the confidence of each
student and promote a healthy learning environment.
Competition analysis:
EDUZILLA:
This is a institute management platform. The company is based out of mumbai, and the
product provides a basic ERP/ institute management functionalities offered as SAAS. it can:
Manage the entire student life cycle - from lead generation, cold calling, enquiry,
admission and fee management
It can provide admission management to the institute
It also provides support for online assessments and phone support as well. It can
also be installed as an android app.
Negatives: it is a basic CRM application and the UI/UX are basic
SkoolApp: this is also a school management software, with web and desktop applications. 
It can support smart study, student fees, the expense management system, admission
management system, the school bus tracking etc.
For the teachers- the app provides option to send the daily class notes, take attendance,
setup parent teacher meeting, class scheduling and exam scheduling. 
The downsides are actually the basic ERP structure and the basic UI/UX. Also the app is
targeting small schools and institutions
OdaClass: it is a learning management system/ content management system. It houses pre
recorded as well as live class sessions and the students can subscribe to the sessions. We
couldn’t find the details on other modules such as the assessment or student management
like attendance, grades etc
Teachmint: this is one of the most complete academic management modules available for
the schools and such enterprises. They have content management platform for the classes,
then there is the class scheduler, evaluation modules which contains the assessment part
etc. The modules for the teacher- parent interaction, teacher grading etc are under
construction for them.
This doesn’t have the other campus management requirements such as the school bus
management, the fee management etc. Also admission management is also not a part of the
system currently which makes the student lifecycle system a little incomplete.

Timeframe and Investment

Software development cycle is estimated to be 3 months and testing cycle to 2 months. The
estimated investment for software development and testing is 10,50,000 INR. The major
expenses expected other than the product development cost are
 AMC
 Server and hosting cost
 Advertisements
 Timeframe and Investment
Software development cycle is estimated to be 3 months and testing cycle to 2 months. The
estimated investment for software development and testing is 10,50,000 INR. The major
expenses expected other than the product development cost are
 AMC
 Server and hosting cost
 Advertisements

BUSINESS CANVAS MODEL

Key Partners Key Activities Value Customer Customer Segments

1. Colleges / Institutions
2. Teachers / Students
3. Infrastructure / Cloud
partner
4. Advertising team for
putting up demo through
various
5. Banks / Payment App
Providers
1. Content Management Proposition Relationships 1. School management who
2. Platform Management doesn’t have a centralized
1.Access towards 1.Strive towards
3. Maintaining Customer mechanism to perform
enhanced learning excellent Customer
queries academic evaluations
opportunities Service
4. L1, L2 and L3 Support 2. An integrated platform
2. Tuned Course content 2. Expand Customer
for the application where school management
based on Student Base through relations
can evaluate the teacher’s
performance 3. Rewards for
performance and ratings
3.School managements outstanding performers
based on students’
can evaluate Teacher’s 4. Encourage students
performance.
performance as well to use the app more for
3. Opportunity for students
4. Creating opportunities future learnings
to learn from expert
Key Resources for improvement based Channels
teachers by giving the
on feedback loops
1. Course contents 1. Mobile Apps
flexibility to choose the
5. Opportunity for
2. Service personnel who 2. Web Apps
teacher.
students to choose
are involved in promoting
teachers based on their
business for the company
ratings
3. IT resources to
effectively support the
application
4. Feedbacks and Ratings
Cost Structure Revenue Streams
1. Cost of maintaining the infrastructure, say cloud and other IT facilities 1.Subscription fee
2.Cost of salary of service personal 2. Optional Banner Ads within app on a limited basis
3.Cost of advertisement
4. Cost of free rewards