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RESEARCH METHODOLOGY Lecture EPGD, 2020 Min
RESEARCH METHODOLOGY Lecture EPGD, 2020 Min
Problem Definition
A research problem must be identified without any ambiguity. If a researcher is not in a position to
clearly spell out the problem which is causing such deficiency, it will not be possible to proceed
further to carry out the project. And if a researcher proceeds with ill-defined problems, he/she may
end up with misleading conclusions or aborting the research project in the middle due to poorly
identified problem through interim evaluation of the research. Therefore, the research problem
should be clearly defined. Anything that obstruct or delay progress or the realization of a goal is a
problem.
What is Research?
Research has been variously been defined. Research can be defined as the
- Planned and systematic investigation and collection of relevant facts, the analysis and
interpretation of those facts through objective and verifiable methods, for the purpose of arriving
at solutions to problems.
- In other words, a research is an organized set of activities to study and develop a model and data
such that its objective(s) is (are) optimized and further make recommendations/interference for
implementations.
- As a systematic, self-critical enquiry. The enquiry is aimed at understanding a thing or
phenomenon or solving a problem.
Any effort which is directed to such study for better results is known as a research.
Objectives, Research Questions and Research hypotheses must be aligned together. That is to
say that they must address the same issue. Hypothesis must have dependent and independent
variables.
Types of hypothesis –
(a) Null hypothesis. The hypothesis to be tested is usually stated as null hypothesis. It is a
hypothesis or no effect, “no relationship”, “no difference”, “no effect” exists between
two variables – it is denoted by Ho.
(b) Alternative hypothesis. Specifies the condition which will hold if the null hypothesis
does not hold. It is denoted by Hi.
Importance of hypotheses
-Guide for investigation
-Pin-pointing the problem
-Sensitizes the researcher
-Establishes relevant facts
-Determines research design
-Frame work for conclusion
-Provides explanations
-Stimulated further research
Guidelines for assessing good hypotheses
A good hypothesis should be assessed based on the following:
● Be testable
● Should be consistent with known facts
2.3 Empirical Review: here empirical study of previous studies relating the present
study would be critically examine to pin point what other authors had studied taking
recognizance of the variables of the study, place of study, method of analysis and
findings. It is done in line with each of the objective of the present study. It is
presented in the following sequence:
● Author(s)’ surname – no initials
● Year of the study
● Topic of study
● Place of the study
● Variables studied
● Design of the study
● Method of data analysis
● Findings
2.4 Summary of the empirical review:
Note: The number of works to be reviewed in a seminar paper should be a minimum of 10,
while for Phd is 70 and M.Sc is 50.
The table should be arranged in ascending order (e.g 1999, 2000, 2001, 2011, 2012,
2015) etc
� Place of study
� Variables studied
2.6 Profile of the organization(s) under study. (It is placed at the end of chapter two.
This depends on each institution some suggest chapter one).
3.4 Population – Williams (1986), states that the word population indicates any well-
defined class or people, animals, organizations, etc, that satisfies a study of objectives or
sphere of interest. Thus, population means the totality of all observations with specified
characteristics of interest relevant to a particular sphere of interest.
Classification of Population
-The target population
-The accessible population
-Finite population
-Infinite population
- Sampling - process through which a portion of a population is selected for the study.
- - Sampling frame – a list or map containing all the units from which a sample is
selected
- - Sampling fraction – sample divided by population
- 100/800 = 1/8
n = N
1 + N(e)2
Where: n = Sample size (sought)
N = the population
1 = Constant
e = Allowable margin of error. In this
case, we consider 5% (0.05) error margin
Z2Npq
n
= Ne2 +
Z2pq
Where,
Z = Probability given under 95% reliability
N = Population of the study
e = Sampling error
p = proportion of success
q = proportion of failure
n = sample size sought
for example lets calculate our sample from the population of 800 students
n = 800
1 + 800(0.0025)
n = 800
1+2
n = 800
3
n = 266.666 = 267
therefore, 267 becomes our sample size
3.7 Sampling Techniques:
A sampling technique is the name or other identification of the specific process by which
the entities of the sample have been selected.
● Different sampling methods are widely used by researchers in research so that they
do not need to research the entire population to collect actionable insights. It is also a
time-convenient and a cost-effective method and hence forms the basis of
any research design.
Types of sampling: sampling Techniques
Sampling in research is of two types – probability sampling and non-probability sampling.
Let’s take a closer look at these two methods of sampling.
Classifications
Probability/random sampling
Classification of probability sampling
There are four main types of probability sample.
2. Systematic sampling
Every member of the population is listed with a number, but instead of randomly generating
numbers, individuals are chosen at regular intervals.
3. Stratified sampling
Stratified sampling involves dividing the population into subpopulations that may differ in
important ways. It allows you draw more precise conclusions by ensuring that every
subgroup is properly represented in the sample.
- E.g
If it is practically possible, you might include every individual from each sampled cluster. If
the clusters themselves are large, you can also sample individuals from within each cluster
using one of the techniques above. This is called multistage sampling.
This method is good for dealing with large and dispersed populations, but there is more risk
of error in the sample, as there could be substantial differences between clusters. It’s difficult
to guarantee that the sampled clusters are really representative of the whole population.
n = N
1 + N(e)2
Where: n = Sample size sought ?
N = the population (800)
1 = Constant
e = Allowable margin of error. In this
case, we consider 5% (0.05) error margin
n = 800
1 + 800(0.05)2
n = 800
1 + 800(0.0025)
n = 800
1+2
n = 800
3
n = 266.666
n = 267 = sample size for study
Allocation formular Kumar
= 16.678 = 17
= 33
Total = 17 + 100 + 117 + 33 = 267
These show the number of questionnaire to be allocated to each
straturm of the population
❖ NON – PROBABILITY OR NON-RANDOM SAMPLING
Classification of probability or non-random sampling
- Quota sampling
1. Convenience sampling
A convenience sample simply includes the individuals who happen to be most accessible to
the researcher.
This is an easy and inexpensive way to gather initial data, but there is no way to tell if the
sample is representative of the population, so it can’t produce generalizable results.
Types of Validity
- Face, content and construct validity
3.10 Reliability of research instrument
The degree to which a given measurement procedure will give the same description of that
phenomenon if the measurement is repeated. Must conduct co-efficient reliability obtained
through test-retest method or other appropriate method. Cronbach Alpha reliability test will
be conducted for all the measures. From 0.7 up is very reliable.
3.11 Method of Analysis of Data: different methods used in the analysis of data will be
stated. Statistical tool(s) used for testing each of the hypotheses will also be stated.
- Descriptive analysis – frequency distribution, measures of central tendency and
measure of dispersion, mean, standard deviation, etc see pgs 93 -127
- Causal analysis – use of test statistics; eg. Pearson product momentum, etc (see pages
128-140) on inferential statistics and measure of association. Study the calculation
We can use some packages like SPSS, Eviews etc to do the analysis.
CHAPTER FOUR – DATA PRESENTATION AND ANALYSIS
Chapter four: is captioned DATA PRESENTATION AND ANALYSIS
After raw data have been collected, how are going to present it. The data in this form does not
provide sufficient information and meaning. In order to make them comprehensive enough
the data has to be organized, re-arranged, processed and presented in a manner that they
become meaningful to readers/users.
How are we going to arrange and present the data collected?
4.5 Discussion of findings – discuss the result of each hypothesis supporting it with
previous studies.
5.2 Conclusions: this should be based on the findings. It should not be more than one
page.
5.4 Contribution to study- What contribution has the study made? Every research work
must have a contribution traceable to it. It must be different from the facts from
literature review. It can be from the gaps studied.
5.5 Research for further studies: suggestion on areas for further research should be
made.
Proposal writing
A research proposal describes what you will investigate, why it’s important, and how you
will do the research. The format of a research proposal varies between fields, but most
proposals should contain at least these elements:
● Cover page
● Content page
● Introduction – chapter one
● review of relevant Literature – chapter two
● Methodology chapter three -
● Reference list
● questionnaire
Therefore, it is from chapter 1 – chapter 3 including your questionnaire and references.
ABSTRACT
An abstract is a short summary of a longer work (such as a dissertation or seminar paper).
The abstract concisely reports the objectives and outcomes of your research so that readers
know exactly what the paper is about.
Abstract are written at the very end but it appears at the preliminary pages, when you have
completed the rest of the study. The following are things you need to include:
1. Topic and place of study
2. Main research problem and objectives
3. Your methodology – research design, sources of data, population/sample size, method of
data analysis
4. Your key results in line with each of the research questions or objectives supported by
statistical evidence.
5. Your conclusion
6. Recommendations
7. Implication of the study
A dissertation abstract is usually around 300-500 words, but there’s often a strict word limit,
so make sure to check the requirements of the university or journal. In a dissertation or thesis,
the abstract is included on a separate page, before the table of contents.
When to write an abstract
You will almost always have to include an abstract when writing a thesis, dissertation,
seminar paper, or submitting an article to an academic journal.
Copy rights reserved @ Lizzy 2020Page 18
RESEARCH METHODOLOGY 2020
Dr. Lizzy Okechukwu, Department of Business Administration, ESUT
(08036758414) uzolizzy@yahoo.com updated
In all cases, the abstract is the very last thing you write. It should be a completely
independent, self-contained text, not an excerpt copied from your paper or dissertation. An
abstract should be fully understandable on its own to someone who hasn’t read your full
paper or related sources
Dr. LizzyOkechukwu
08036758414
Department of Business Administration, ESUT
Assignment
1. Differentiate between conceptual Review and Theoretical Review
2. Why does empirical Review done in project writing
3. Identification of gaps in literature are very imperative. Discuss?
The broad objective of the study is to examine effect of employee attitude on organizational
performance in ikemba manufacturing company; while the specific objectives are:
Research questions
Statement of hypotheses