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Pizot Grant Faturohman 20) 20387 NEAR Dasinws, Srey ord Eon Modding aes a rdttdsath _Asign mente aXe Yaa Ban AStctlogg™ Erecutive Overviow = " 2 "Ere colive now ral dak Yate Monive salen! Hic "rading Sholea* oc wah or Kado strategy tel eon wie titel ak a garkicrar poner’. Try posal « Farmar fr Sirol deige narrowly, spedalized 0: canst consiitarks have Starred playing Yhitie hols inthe ane of strategy. Raines wageines favhare cegdar socklons dowkec leskrakegy, hapically dincassing “naw Featured tems are dealing with distinct (se Sich a> Catorar Seow, Jat Vertes, branching, or C= Commece- “Attur merekhen 20yuars of hard inking obour strakegy , Coreuitonks dad scholars hove grid CHUCWAVGS Uitte an clandance Of Frames for oraly2ing Steaktgic sleshions,and Aheic weraglects an Ancrrasinaly Common Supdrome the Catchall prgpentabien of Skvakegy, When exeevrives call eecustring, gicakeay ana end upuiieh a talechion of shrakagins Ao, Cxrake Confusion ord undermine hele ayn crechbly For example ,Sicakegicts ho axe draun 40 forierhTve-fass alysis Aerd to Hinke of Shakegy as. arate of Selecting \dudeias anal cegrents within Hem: Tee ot, cFicaly evrtnt ches wneh force anol 3 ipa Sholegy, we troydonor-rakany he kooky tsale, Lf aarything topertont 1 4 inkorte shrakey, \poekaly Nien ity essenHal Concert quidelycones fomwannathing Similarly ease chrokeay odelreses how Jeng, basinasy intend te engage. hs.environment ,Chiiers abr Hernal oegantzahi oral axrongemtats are, noh- cot shrukegy - Bisiness qertrals, wher thay are CEO, diisonyredeat mhalso Wada strakey, a. Central talaga Al erterally ocitec! concept of Way Ane bust NS wll achlawe Hs doysrives + izes Ghani farurrdhiman me 29\2038L | | Ne-CAB — [ Aeotege Bods] _slndustry analyse rf + Gestorer vee _ |» Exwivonvental forecast + Comperiter analysis * Kesecment of lakesraat Streng}'rs £ erkresas | The Elements of Straka _ Ng alvustionss, mates sn sig ak aston ogee rake a, eve ements eadiey ansars to Vive Guskton’ = 2 Peenag + Mere will wate! a a * Velide, + How will we ger-tiaret iat, + Digferentioion: : How will we usin Hreverkerae 2 Ee eis Skaging } What vill beer Seeadt end Sequance EE moos 7 “* Ceonenie logic. + How will we detain out rekume 7 a oe : “Thic anki dle. develogs ad iVlustrates 4 , AWese domaine of choice, _ pra \2ing, Yaw escentia As Xa thes form @ vai Etech ule. Vere cktars fos enthe inputs to strategic’ asurcan sex on Figure Ly we. “fot, on ke. Cura tne, Composition and design ef Ane skakegy, Sele ere “Themesk furdamental choices ctrakenicts make axe Hose rere, oF in Uhob ares, Aie sires eee Fecevande as 2 (A 0% 20 in depth arelysis 2 Viokadelagy company cee. Cied Tks Oceras Nhe cemgany abt forrn Teall coceptortecheotogy to dewolap both diagnostic ancl trem garie Products | fet bot liryaceain Chass, Og cancers + “ik chose, ko Kane conkrpl of all cecearch ard praduck dewegmmenk activity ak TO ON Biz Grong Farormbran QI Ae-Ae Our source, womgacrcing ord tor park of He clinical Austin goLese required for eglotay agers ln OrHahatiog dcena , it is imgockank Fobe Os Specigic as posible obok tre yedeck Categories moslek cegmen\s . gengcaghic. Axvas Coc Lorr¥eclonologies ,ds welos ve Valve adding stages ( yradtck design, mone factvcteg lin Secvicing,, dish bution) +e, business, intends tp tekxe on in otter instances especially inlanintss with a uader ony £ predwrks , Maciek segments, oF Qeogcaghic Scope, ke. Strategy (oy intend Ceasovably Specigy the classes DE OC EARerIa For, Selected arenas, Worrn's Ingh-ad Fashion accessoires or counties whieh ger-cayite GLr over S550, P skrategy might Ceasonsioly Ye. Centered on one peduck Cakegory , with others ule, Necessory Foc degentive purposes. oF for offering Custorers a ful We Weng Of Aibkinctly Less Importance. = Neviae’g ceca os Beyorot deciding oreras in hich He lasiress Will beactive he Gtrakeaist alo need to decide has togel there. 5 for attatcinaythe reedech pre sence. in a. garkicalar produck categorty tack seapint {geearorhie ll fo he sult of aivembe, Strategic choice. \f ue, hase decided to exgand Our sek vet zapish nak Toy Whyiny on Organic Laken) praduck deelogment or axe hore Oke Vehicles suchas Joint Venkure or acquisitions that offer alahter tans Gor achiey’ no lmvelemea Soe? The Sxcortive, of Ae Woioteclndiegy company foked carter desided tocdy on eink vertu fo achieve Hein 1009 presorce. in Curae, while cannittina teaseriag of NOH Cal acquisition far addieg, Certain ANE MDPAAVE IEAUEAS ei Wine of dic is. Failure to explicity considerand articnleke He, Sryaniyen Velie can cess) Aine rogech for enrey's Vaio, serrastydelorrens, meecessacilyy costly uy Stalled. Tillue. 40 tapliciky consider and artiokate ‘he intended expansion veliclts can resus _ {Yo Ate hogecl for ens Wing seriasy delays, Uanecessanily cows, or terally tale. Ggecigically.rtreman Digpecentiaters 2 : = see A skrakegy should specify not only winere agiqm will \e active: Carenas) and ow ik will gek Xwere Cu _Eicm will win io Xe MaskerPace, haw Tew ger customers to came Ws way. “Thhe- negative, eueceme.\e He subd prea , Careful cho! Aiggerentiators , KOR Management mar, Sel 40 OFfOC CHTEMENS AETEAS, Ae boarcc Supacioritey, ‘eying Simul ka worst 10 ourdigtance Congeritor on 00 broad an acay Of duggeterriators hear price batkor Serce, sugetior Styling ard soon. Aegardlees, of He inkended Aigacantiatoss image , Customization rite Prod ctuling, afrOr sales servees oc CEN, Are Critical \ssue for Strakegists ‘is to onake \prfent, dei bemte coi In selecting entiators ,Shealegs Shad give. Prgecence to tnese Few Forms Of musyallyy ringorcing Cioage e gmduer sting), cnsirent uA Are Kens casa ces ard.copabil Has £4 0f Cure jhign'y valved tn He arenas the company Ina Aargetesl Trore axe better cars than Hondas and there ace lees expensive Cars {han Londas, buy Many car \nuyers believe tina There \s no better Valve quality foc Sehe price thon a Horda a shrategie. position ko the company Ina worlesd Nara, Yoesraldished and reingerce . Aclhiewing a compelling tnaclat place cdvontoge, dows nok acessarily mean rhak Kine company hos, to be alte exrreme on one, differentiating Sivariven, calhar Someries hovieg, Khe. lark conibivation of digcerevtakon, Confess a Aremendeovs waxker place adi Wage. Baas S t Pizei Ghani Faturranen 29120382. TRB oe Cioives of axoras, vebicles anidhgforetiatos Constihule wnat mist be called the substance ofa shcateguy nat EXON We Glan todo. Bur His svoctance Cries out for decisions On a faith element staging or ‘he Spetd aed Sequence oF major moves to take. tn Order fo heighten +m Khelihood oF success. Thay decided on a tnee-shaye Plans LDimakce selected acquisitions in adjacent cegions, , hence \pesoming 0 suger regional in cizeand Seales 22im rately Vieavily in advertising and brandLailding, 3) make acquisitions in addi tonal Ceaions, onmere Favorable term, Clorcawse of hie erhanita bord a recock of grein, ard Hy Wop an ayreciatec stock ice) wile Extn Fantasy Continuieg 49 gush gurkher in build nee brand: Buk Aw exccrtinns farta achiclan and ep groom Arey cold take, Whe acquisitions oh favorable Sins witha Ave yond image bo place Ae with only Heke Coreen Nini tea gungeaphie scope they oI effort Prequantiny or quality of avertising ceeded + establish the brand . Aitsinicg Hest do Specific aren, diggs erator OT VAnicles Can be critically ale for abiracking Tesources ant stakelelders Hnakore seeded for other parks of kne steakgy “The. exe cvvives dae Trak He no woduck chpdd be added Cicct in Stoge one, vecaxette dite sales aganks Yes, Pandecl to vox forint, P§rpansion would. not \oe dblvor Willing to certian Anarrens praduck line epectivey « Zeoremie logic = ae : = a Ax tie heart of « busines okrategy mur be aclear idea of has profi oegenerated nok it Some opits oe POIs bow she Gems Co of capita\: For instance the Tres is alle to Charge readers avery Wise price Londorn ie nily FavorsBe loaning axranguients wile ontine formation dishribukos) brae of Hs Exceptional yerralslte quali ry Inaddiction he Tins Ie able. te charge adveen\sees Vig Gries erase 1k dives alarge nunberot dedicakeck age luent Coders and Tks nok anode 40 generakta lor list of reasons why cxstares WiN\ be eager to pay hh plo gee ges peokel _alerg wit lenglisk of ceason’s why yar curs ul Ve laser Nan their complsors. NRAMARL, he Vnighly oragitelde Wwrernakional food SEV company, 15 able fo dokain pruniom pelees Fron Corporate ard inattubona) clients by of ating a level 0¢ customi 2A service ard raspenstventes hat compet’ tos Cama mach -\A Some. cases, the, economic Ks mya, le able Yo obtain gremian grides Wy Offcing, stores ALE¢I eal ke wach deh Fig ee will beach i "Onin pct Caeyeit) Are Five Maye Cleats of Sok i Tic psi Sogents? * Sieh grogmpic areas 7 . See core, Aechadoaios 7 —ohtdy ake ran sg 7 Sata sa er gare mas es + Cees ogergnsion ? + Sequence of WiMAehtNas 7 _ How sill we dotrdin our urns 7 i ny? * loseekcasts Hn Sageans ios hones. rch *Acqusitins 7 feerivon gricts du do unmatchable service 7 Keestiem get de ko grape tebory Grech Faxes? + Ayhig? + Kodo whallity, Piz0i Ghoni Fakurehien, 29)20387 PAs When executives cred acedorics trinle above algnnent, ey typically have in tind tho ermal eraprizations aucerge ens nett fe align astth srakegy Cin tribute tothe watoun Hat "St vere fellows Soka!) fe yoy mich atenvion vote consi feces Ceqvired among te deans of the skrateay 1tse\¢. Finally. fs only apter See gication of al goe-skentege elements tre he strategist ig in tie best position totum] dtzigning all the otlier opporting ackivibies. fess yliciesy nn Aerangemerk. , operat re proacums , dad yrocesses hat are neaded 40 Ringoree He skrakegy . By His point, it Srald ie char Why.o. strategy ped te ercenyns all sve certs, creer, verity differentia, are economic losie Tre five elements OF the crrategy diamond con be considered! the Ib or central odes For designing, o cempretensive, nbegeatelactivity eter = eee . - : = cohen rages ak WKE Aad brake Products Inkerationl Keay A anindusiry : sw IKEA 1s ok only a cerciler, nr also truintains contro) of peauck design soemore ne integrity of its omgue ieoge and 40 Accomdat uneivaled expotise in designing Or ecient mamgacteiny. IKEA ie rok oly = cesiler Wwe also mann Conte of produck design to ensure tie integrity of US unique inege and to accuelate undivaled engeetise in dering {oe eR IClert manvgacturing Bx a Strakeny ieee than singly chicos on Yee Fue fronts * Ur isan integeatea ,pauelly angering AX Of Ccives that form 4 Conerent while. Sofa nay have Wdentigied and discussed tne pve elements Hat Moleeue 2 eeokeyy and fixen tine sreakeguy Giowend ‘Wi coplects og management's Ving that te company teats to fully Conteal local exesvtion of its highly iendcative cebafiling Concegt “The compnay, however does nh masegac ture \nckead (jeg on a West of a lang term cigelios who ensure efficrem ,ggmcagrically Aisgecse podAOn, In concack 40 re sheusspul invimidating Faaling Wak choppers. often ercounter in conanticnal Ferntturns stows ,\KEA custoners are treated ta gn Yon timatening experience ware Hneyore allowed to wander *rasgh Mowally excititg crore uit only teh ty request. As fer Staging, or \KEA'S opaed ord Sequance. of Mts ,ONceTranageman ceslized ‘hal Its agen unld wate ta ANarieky OF canktiosard cul tums, Aine Company commited iksee Yo capich Unterrational expansion Wr aly ere vesion at a Hing. Convantional furniture rekailess, shou fier medals, bur than raqvive alete10 wm wit for he deivery bE @actn Special ocder ity. LA genera! Ane company's agpreach ‘ras (roan Use its Vimitea sacces fo ectaldidhn ancarly fookhdal lay opening a Stagle 6 tad kacgeled Cantey, Tok example ruaaris ani Weds varospactive,lidciny aclevierat te iatorgat Xrecomgany’s steakegy, according 10 Hoe frome The Qiamael Wsausego\ Granowere. Foe doing VSS, 05 wed) Maw illsteake Unt alone, woos hy Cecwtive, ce ork to develay o Maw Strakqy Hak woud allow them to lorede F102 som Asya! oF mediocre gmFitL ond stagnant Sales. = Ry anadai Renal conitvent eNtcutivas Arcidid foadd o Nmoseniee , ystems integer Amat ward ineive Yerdling BRA prdiels witte ckhor. cated comgontnis from ctr manugatKOrs Aral form aconplele Suspension Severe ee} ran riding Me carmaleas uit tony to Trandle grassenbled suchen medues, “The. Skeakogy diamerel roe very, vsefol wien it Lis aplier by the ous exteativa team of Brake truck Intgratinal CBP) a disque mionugactuer Of Compan nts sock needing ard SSAarshore Systems BsseNnger Cars and Nighy. tudes. Peo ack 26 Hs Kuenarcurd effort, BP's na cmsntve:devalogel & ate Steal in tyedhins Cr D Rizer Grant Faturodran A20%8T ~W-lAB Bis one of te, fous bole Isuspensionsion comparing with 0. mansgacharing preserce in Nerta Aeecua and Exxope 07d now tn Asia - BR exacntives Concltad Hat Pay bw agokentio\ odvortoge juat Hwy reper 4008 tan? nak was wedi suited 40 the glelaal Consolidation Of He duhomekile indixiry, ‘lo come te prefered agension Sapte (okearator for Hr weijor ako Manefachutrs AALCURNES decdect fo enhec into strategic alltancas with Me Leading prdscars oF chine au, suspension Components BR) viodd pride tte Technology and evarsae Thereby Of leading cage. ign quality anvilocis brates ne Asian yark es Would Kalee Ye acl fa eeartcking ord governnesls elation. However, achieving His advantoge vod require geno topes of tvanufacturing and Voge Copa ali Kes 43 Wwellas, neo SKIs in waraging otiOrdiys uth Othe Cemponea’ CAnyanies The substance of Ant Comganys Srrakegy wos cei kicalle, iogeetant in Ye humaround 08 W9s EWE concise Sreategy Skakamur Anat was conmricater Raceoga Hat ficn. As tne, CEO chated « Welve finally Wendi gied ubstuewent tebe art whatls [mgortek Yo 5, SUN OS Venger tant, ,Uelvedtei ded what We dart wart to lead love Sroyech uesting Mimand eEgor' = Sire up craved allcing abo BP in terms of arenas vehicle di ffutariatos, s\egiry and economic logic - sue lrave ln alote te ge ox top team orkne Game page. Prubide that of dacisiens have Neos cally Gallen sat place, ia ypc of or Comprehinsie creates, agenda. an a Te Srcarsay Berror Strearegy ,ord No Ctroteqy Erecreent They strongly eecrag. execotives fo apply Frese ests Horeuiouk the strakeny design preess andl especially when progorerh strakegy emerges. When ties Compare. These tools ond ontrack three MEd youer gel (anh nesses, Soera| Kay criteria amerge to oly cxecutives Testy He qualily OF prposeck Sealy. A basins needs nat st. 2 Steaegy , aka Sour ctrokeay We particularly hog to Cantor te, vacant catchall fragrantation of He ot caleay | concep, ond to Coming _shrahegists che heated Molignr is Ande charge. Some of tee bastskete, for Andaus ductrlent environment Kore endbiple of Opn ord deciralde Hoxibility trough allan, UrSOUceiNg , leased assers, ito held ines we gromnising, Technologies anh numerous Mer wean. yy Ory Gare, Strakegy dovs net deal ay muck with Peacaining He Fro as 1k dees with assesing Current Condi Hone ah future likelilends tre best decisions possible today. Straktay used tole equaled with Gor \O yuac harizony, bitoday « horizenot two te Heat Yeos | Often mere fin,

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