Marimekko diagram

Competitors Segment 1 Segment 2 Segment 3 Segment 4 Total

Company 1 10 20 35 30 95
Company 2 20 30 20 20 90
Company 3 30 40 10 40 120
Target Company 60 20 40 120
Total 120 110 105 90 425
28 26 25 21

Width as per Company totals

Company 1 Company 2 Company 3 Target Company 120
0 10 20 30 60 100%
28 10 20 30 60
90%
28 0 0 0 0
28 20 30 40 20 80%

54 20 30 40 20 70%
54 0 0 0 0
60%
54 35 20 10 40
79 35 20 10 40 50%
79 0 0 0 0 40%
79 30 20 40 0
30%
100 30 20 40 0
20%

10%

0%
Segm
C
 INPUT CELLS

120 110 105 90

100%

90%

80%

70%

60%

50%

40%

30%

20%

10%

0%
Segment 1 Segment 2 Segment 3 Segment 4
Company 1 Company 2 Company 3 Target Company