An organization's vision should provide an answer to the question of

what it wants to become. It is essential to specify in a company's vision

statement what the company's goal is and what services or products it
provides. For example, the Meralco vision statement states that they
want to become a world-class energy solutions provider.
“Powering our nation and empowering our people today and for
generations to come,” they said in the statement, emphasizing that this
will both motivate current employees and the future objectives of the
company. We understand that people want to work for a company
whose mission matches with their personal values.