- Purpose of this study: This study aims to evaluate the

trends & success of café culture in city by La café &

evolving their success in second outlet; as well as factors
that they perceive being barriers to run a successful
business
- An attempt has been made to review case studies of –
journals, articles of - Emerging growth of café & bistro
in India
- Literature on tastes & preferences of consumers of la
café has been reviewed for the purpose of this study
- This paper aims to explore the fast & steady growth of
café culture of La Café in city
- Customers were surveyed on their perceptions of café
food & culture including their food choices, taste, price,
store ambience & seating
- Primary data method has been used to survey constumers