Background of the study:

Nestle Bangladesh limited is one of the largest private organizations in Bangladesh. Nestle is operating
not only in Bangladesh but also in other countries of the world. Nestle is operating in our country with
lots of well-known brands of food products and Nescafe is one of the parts of their business. Nescafe is
very much successful in our country as because it has already covered almost whole market share of our
country in case of coffee consumption. I have basically focused on “The supply chain management of
Nescafe of Nestle Bangladesh Ltd.”

1.1 Objective

The main objective of our term paper is to analyze the supply chain management of Nescafe. To
describe it more specifically it will be as follows-

• To find out from where and how the company collect raw materials.

• To describe the supply chain management of Nescafe

• To get the understanding of the distribution strategy.

• To find out the effectiveness of supply chain management.

• To outline the necessary modification if necessary of supply chain management.