HAZARA UNIVERSITY MANSHERA

ASSIGNMENT

SUBMITTED BY MUHAMMAD AYAZ

SUBMITTED TO SIR ASAD JAVED

ROLL NO 44410

SUBJECT ENTERPRENUERSHIP

CLASS BBA(8 TH)

DEPARTMENT MANGEMENT SCIENCES

TOPIC WHAT IS INTERNATIONAL ENTERPRENEURSHIP

International entrepreneurship
 International entrepreneurship is the process of an entrepreneur conducting business activities
beyond national boundaries. It may consist of exporting, licensing, opening a sales office in
another country, subsidiaries, manufacturing or joint ventures and development of the
business. One of the most vital driving forces behind the growth of economies, individual and
regional wealth, and social development is the Entrepreneurship. It will only happen in the
developing and emerging markets around both commercial sectors as well as in democratic
political systems.
International enterprises are the industries that cross the national border. The entrepreneur goes
to another country for doing business. Such type entrepreneurship includes exporting of goods,
licensing and opening a sales office in another country. Entrepreneur operating business
operations across the national boundaries is known as International Entrepreneurship.
International entrepreneurship means the development of the international new business or
startups.
The innovative activities in business cross the national boundaries with aim of creating value and
growth in business. The innovative activities performed by the business across the national
boundaries. International entrepreneurship means discovery and enhancement of different
opportunities across the national boundaries to create future products and services
1. New markets  
For many companies, international expansion offers a chance to conquer new territories and
reach more of these consumers, thus increasing sales. In addition, international talent may also
improve innovation output within a company. For instance, that’s one reason why foreign
markets that welcome global entrepreneurs and skilled workers often have denser and more
successful start-up climates.
2. Diversification 
Many businesses expand internationally to diversify their assets, an action that can protect a
company’s bottom line against unforeseen events. For instance, companies with international
operations can offset negative growth in one market by operating successfully in another.
Companies also can utilize international markets to introduce unique products and services,
which can help maintain a positive revenue stream.  
For example
Coca-Cola is an example of a company that diversifies through global operations. This quarter,
the company reported increased sales in China, India and South Korea, which benefited Coca-
Cola worldwide. Coca-Cola also recently bought Mexican sparkling water brand Topo Chico in
an effort to grow a more globally attractive and diverse portfolio.
3. Access to talent
Another top benefit of going global is the opportunity to access to new talent pools. In many
cases, international labor can offer companies unique advantages in terms of increased
productivity, advanced language skills, diverse educational backgrounds and more.
For example.
when Netflix expanded to Amsterdam earlier this year, the company praised the city for
enabling Netflix to hire multilingual and internationally minded employees who can expertly
“understand consumers and cultures in all of the territories across Europe.”
4. Competitive advantage  
Companies also choose international expansion to gain a competitive edge over their opponents.
For example, businesses that expand in markets where their competitors do not operate often
have a first-mover advantage, which allows for them to build strong brand awareness with
consumers before their competitors. International expansion can also help companies acquire
access to new technologies and industry ecosystems, which may significantly improve their
operations.
International business can also increase a company’s perceived image, as global operations can
help build name brand recognition to support future business scenarios, such as contract
negotiations, new marketing campaigns or even additional expansion.
5. Foreign investment opportunities
Finally, companies considering international expansion shouldn’t forget about the additional
investment opportunities that foreign markets can offer. For instance, many firms are able to
develop new resources and forge important connections by operating in global markets.
Companies with multinational operations can also benefit from lucrative investment
opportunities that may not exist in their home country. For example, many governments around
the world offer incentives for companies looking to invest in their region. Thus, U.S. firms
should always do their research before making an international expansion decision
6.Increased business growth
One of the biggest advantages of international expansion is increase in business growth. Entering
overseas markets allows faster growth for businesses. By extending the businesses global
footprint, new audiences experience your product or service. This could lead to further
expansions
7.Regional centers
One of the reasons why businesses expand globally is to be able to provide a reliable service to
their international clients. By setting up in a new country, a business will be able to lower their
operational costs. In addition, by hiring local workers who know the local language and local
customs, you can serve your clients within the same time zone without any complications. This
enables you to reach a wider international audience
8.Reaching new customers
You probably have a good idea of how your business performs in its home country, but who
knows how many more consumers and clients you could reach in a new location? The available
pool of prospects will expand dramatically, and they may even have an enthusiasm for your
products and services that outmatches the customers at home.
9.Spreading business risk
If your business should unfortunately encounter hard times in one location, continuing to operate
in another will relieve some of the pressure. The more countries in which you have a presence,
the more the ups and downs of business fortune will become smoothed out and easier to manage.
10.Increased immunity to trends
No business wants to be in the situation of realizing that its main product or service has gone out
of style. Having a presence in more than one country can help you to ride out the winds of
trends, fashions and fads – a product or service that has become dated in one location may still
be going strong in another, buying you time to rethink your approach.