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UNITED STATES OF AMERICA

Before the

SECURITIES AND EXCHANGE COMMISSION

SECURITIES EXCHANGE ACT OF 1934

Release No. 39329 / November 17, 1997

ACCOUNTING AND AUDITING ENFORCEMENT

Release No. 987 / November 17, 1997

ADMINISTRATIVE PROCEEDING

File No. 3-9488

In the Matter of ORDER INSTITUTING PUBLIC

ADMINISTRATIVE PROCEEDINGS

PURSUANT TO SECTION 21C OF THE

SECURITIES EXCHANGE ACT OF

1934, MAKING FINDINGS, AND

BAUSCH & LOMB INCORPORATED, IMPOSING A CEASE-AND-DESIST

HAROLD O. JOHNSON, ORDER

ERMIN IANACONE, and

KURT MATSUMOTO,

Respondents.

I.

The Securities and Exchange Commission ("Commission") deems

it appropriate that public administrative proceedings be, and hereby are,

instituted pursuant to Section 21C of the Securities Exchange Act of 1934

("Exchange Act") against Bausch & Lomb Incorporated (hereinafter "B&L"),

Harold O. Johnson, Ermin Ianacone, and Kurt Matsumoto (hereinafter the

"Respondents").

II.

In anticipation of the institution of these administrative

proceedings, the Respondents have each submitted an Offer of Settlement

(hereinafter the "Offers") which the Commission has determined to accept.

Solely for the purpose of these proceedings and any other proceedings

brought by or on behalf of the Commission or in which the Commission is a

party, and without admitting or denying the findings set forth herein,

Respondents consent to the entry of this Order Instituting Public

Administrative Proceedings Pursuant to Section 21C of the Exchange Act of

1934, Making Findings, and Imposing a Cease-and-Desist Order (hereinafter the "Order").

III.

On the basis of this Order and the Respondents' Offers, the

Commission makes the following findings:<(1)>

A. Summary

B&L materially overstated its net income for 1993 by

improperly recognizing revenue from the sale of contact lenses through its

Contact Lens Division ("CLD") and the sale of sunglasses through its Asia-

Pacific Division ("APD"). These overstatements of revenue resulted from

the activities of certain of the individual Respondents and other employees

of B&L. The portion of the overstatement relating to the CLD arose from

sales of significant amounts of contact lenses to the CLD s distributors

less than two weeks before B&L s 1993 fiscal

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year-end in connection with a marketing program that effectively resulted

in consignment sales. The portion of the overstatement relating to the APD

arose from certain APD personnel recording fraudulent sales. As a result

of the foregoing, B&L violated the anti-fraud and reporting provisions of

the federal securities laws by filing with the Commission materially false

and misleading financial statements for its fiscal year ended December 25,

1993, which overstated revenue by $42.1 million and net income by at least

$17.6 million, or 11%, as part of its annual reports on Form 10-K for 1993

and 1994, and violated the recordkeeping and internal controls provisions

of the federal securities laws.

As to the CLD, Ermin Ianacone, the CLD's Controller and Vice

President of Finance, and Kurt Matsumoto, the CLD's Director of Distributor

Sales, caused B&L's violations of the antifraud, reporting, recordkeeping,

and internal controls provisions of the federal securities laws. Ianacone

and Matsumoto also violated the recordkeeping and internal controls

provisions of the federal securities laws. Harold O. Johnson, the CLD's

President, caused B&L's violations of the reporting provisions.

In the first quarter of 1996, B&L amended its Forms

10-K for 1993 and 1994 to include restated financial statements for 1993

which corrected this improper revenue recognition.

B. Respondents

During all relevant times, B&L was a New York corporation,

doing business internationally with its headquarters in Rochester, New

York, and a leading manufacturer of contact lenses and sunglasses. The CLD

conducted B&L's U.S. contact lens business while the APD conducted B&L's

sunglass and vision care business in the Asia-Pacific region. B&L's common

stock has at all relevant times been registered with the Commission

pursuant to Section 12(b) of the Exchange Act, and listed for trading on

the New York Stock Exchange.

Harold O. Johnson was at all relevant times the President of

the CLD and Senior Vice President of B&L. Ermin Ianacone was at all

relevant times Controller and Vice President of Finance of the CLD. He

<(1)> The findings herein are made pursuant to the

Respondents' respective Offers of Settlement and are not binding

on any other person or entity in this or any other proceeding.

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left B&L in November 1994.<(2)> Kurt Matsumoto was at all relevant

times the CLD's Director of Distributor Sales. His employment was

terminated in April 1995.

C. Facts

1. The CLD December Program

In the early 1990s, the CLD's contact lens business was

undergoing substantial changes and faced major strategic challenges. The

CLD's business historically had centered upon the sale of traditional "SVS"

lenses, which were marketed to be worn for six months or more. However,

beginning in the 1980s, new "disposable" contact lenses, designed to be

worn for periods ranging from one day to several months, gained popularity

in the market.<(3)> A late entrant in the disposable lens market, B&L

wished to devote increased efforts to increasing its sales in this critical

and growing market segment. At the same time, the CLD wanted to continue

to maximize its traditional SVS sales, which -- while diminishing over time

-- continued to account for a substantial part of the CLD sales and

revenues.

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In late 1993, the CLD decided that a reallocation of

marketing responsibilities among its sales channels would offer the best

means of meeting its strategic goals. The CLD's

products, both traditional SVS and disposable, were sold to optical

practitioners (i.e., ophthalmologists, optometrists, and opticians)

primarily through two channels: directly, i.e., through a sales force of

CLD employees; and through authorized optical distributors, who purchased

lenses from the CLD for resale to optical practitioners. Johnson believed

that, by giving the distributors primary sales responsibility for the

traditional SVS segment of its product line, the CLD could allow its direct

sales force to devote increased resources and efforts to the sale of

disposable lens products, and he further believed that selling a

substantial amount of traditional SVS inventory to distributors would serve

this objective.

In December 1993, to further this strategy of shifting

traditional SVS sales responsibility to distributors, the CLD launched a

marketing program -- the "December Program" -- in which it told its

distributors, in order to maintain an authorized distributorship, to

purchase an unprecedented amount of traditional SVS inventory less than two

weeks before the end of its fiscal year. To encourage the distributors to

participate, the CLD offered to provide optical practitioners with

incentives to buy traditional SVS lenses from distributors, which would

purportedly help the distributors resell the large amount of inventory they

<(2)> Ianacone has never been a Certified Public

Accountant.

<(3)> The SVS Traditional Lens market, industry-wide, had

fallen 18% between 1991 and 1992, and 11% between 1992 and 1993.

In 1993, SVS traditional lenses comprised approximately 52% of

the CLD's sales. The CLD's internal estimate in December 1993

was that this would decline to 46.0% of sales in 1994, and to

25.5% of sales by 1998.

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were being asked to purchase. The CLD also offered several incentives,

including profit-sharing opportunities, to the distributors, to encourage

them to participate in the Program. As discussed below, B&L improperly

recognized $22 million in revenue from this Program when, among other

things, certain employees of the CLD granted unauthorized rights of return

to certain distributors and shipped contact lenses after the fiscal year-

end.

a. The September Promotion

B&L management placed great importance on each of B&L's

operating divisions achieving or exceeding the sales and other financial

goals it set. Many divisions were successful in reaching their goals,

including the CLD, which, under Johnson, had met or exceeded sales goals

for 48 consecutive months and had double-digit revenue growth each year

between 1989 and 1992.

Early in the fall of 1993, Johnson realized the CLD was not

on target to meet its third quarter sales and earnings forecasts.

Subsequently, Johnson met with a number of CLD employees, including

Ianacone, Matsumoto, and Matsumoto's supervisor (a CLD Vice President), to

discuss ways to boost sales. As a result of that meeting, the CLD

developed a promotion whereby it would sell its distributors a large amount

of traditional SVS lenses, significantly in excess of historical levels, at

a discounted price of $6.00 per lens with extended payment terms. The

promotion, which concluded in September 1993, enabled the CLD not only to

meet, but substantially to exceed, its third quarter sales forecasts.

However, as a result of this third-quarter promotion, the CLD had sold

distributors enough traditional SVS inventory to meet or exceed most

distributors' fourth quarter needs.

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b. Planning the December Program

In October 1993, Johnson instructed certain members of the

CLD staff to implement the December Program. Johnson hoped to use the

Program to facilitate the strategic shift of marketing responsibility for

traditional SVS lenses to the CLD s distributors. Additionally, he sought

through the Program to achieve fourth quarter sales and earnings goals

approved by B&L. In designing the December Program, the CLD did not attempt

to ascertain how many lenses the distributors wanted to purchase. Rather,

Johnson and the CLD staff divided the total amount of traditional SVS

inventory the CLD had on hand (approximately 1.8 million units) among the

distributors according to their pro rata share of overall distributor

sales. As the Program was designed and presented, participation by the

distributors was

required in order for them to maintain their authorized distributor status.

The CLD's internal estimates indicated that, under sales

conditions which existed prior to the December Program, it might take

certain of the distributors up to two years to sell the 1.8 million

traditional SVS lenses that CLD management was expecting them to purchase

in the two weeks before the close of B&L's 1993 fiscal year. To assist

sales by the distributors, the Program provided them with access to optical

practitioner accounts and large retail accounts which had previously been

serviced by the CLD directly. Further, under the Program, B&L would permit

distributors to share in incremental profits due to any expansion of the

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CLD s share of the declining market for traditional SVS lenses up to

fifteen percentage points.<(4)>

In order to convince distributors that the CLD was serious

about increasing distributors sell-through of traditional SVS lenses, the

CLD devised several initiatives and incorporated them into the December

Program to support its claim that dramatic market share increases were

within reach. Primary among these initiatives was the "Premier Vision"

Program, through which optical practitioners, by purchasing traditional SVS

lenses from the distributors, earned frequent-flyer type points that could

be used to obtain premiums. The CLD did not offer distributors a price

discount in the December Program. Instead, the CLD offered SVS lenses at

$11.90 per lens, which was full list price and double what distributors had

paid in the September 1993 promotion.<(5)>

c. The CLD Prepares Promissory Notes

Varying from B&L's usual practice, and to clearly evidence

the distributors' obligation to pay, the December Program, as designed and

as approved by senior B&L management, required that each distributor sign a

promissory note for amounts owed to B&L. Under the terms of the promissory

notes, all amounts owed to B&L, including the December Program purchases,

would have to be satisfied in full by June 1994. The notes required

distributors to pay their existing pre-December Program balances in January

and February 1994. Beginning in March 1994, the notes also required

distributors to make payments on their December Program balances calculated

to coincide with expected product sell-through. In June 1994, the notes

required distributors to make a "balloon" payment for their outstanding

balances, which the CLD estimated would be approximately 70% of the

December Program purchases. As discussed below, most distributors refused

to sign the promissory notes.

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<(4)> As of April 1993, the Company's internal sales

projections had estimated no market share increase in 1994, and

only an increase of two percentage points in total over the next

four years. There is little indication that, prior to the

December Program, CLD management ever expected to achieve an

increase in market share for traditional SVS lenses as large as

the 15 percentage points that they represented as a goal to

distributors.

<(5)> The return to list pricing of $11.90 per lens reduced

the profit distributors could make on resale. Moreover, since

the average price at which the CLD sold traditional SVS lenses to

practitioners (the "average realized price" or "ARP") ranged

between $4.23 and $10.64 between August and November 1993, and

was $7.46 for 1993 as a whole, distributors were concerned that

they would not be able profitably to increase sales of

traditional SVS lenses when they had purchased their inventories

of these lenses from the CLD at significantly higher prices.

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d. Presentation of the December Program to, and Negotiations With, the Distributors

On December 13, 1993, the CLD held a meeting with its

distributors to present to them the December Program. Even though

participation was required to maintain an authorized distributorship, two

of the CLD s thirty-two distributors refused to participate in the Program.

As described below, many of the other distributors, though not refusing

participation outright, demanded terms and concessions from certain CLD

representatives varying the terms of their December Program purchases.

Johnson and other senior B&L officials did not approve these terms and

concessions, and were unaware they had been granted.

Following the December 13 meeting, the CLD implemented the

December Program and, at year end, recognized revenue from its sales. In

the process, certain CLD representatives:

(1) extended credit limits significantly without analyzing the

distributors' creditworthiness and ability to pay; (2) recognized revenue

on lenses shipped after year-end; (3) granted many distributors the right

to return unsold lenses; (4) shipped product to warehouses; and (5)

violated B&L s policies and procedures, and failed to comply with generally

accepted accounting principles ("GAAP"), with respect to revenue

recognition.

e. B&L Increases Credit Limits Without

Performing Financial Analyses Required by

Company Policy

The CLD knew that, in many instances, the distributors would

not be able to order the lenses they were being asked to purchase in the

December Program unless the CLD increased the distributors credit limits.

Some of the contemplated December Program purchases were so large that they

exceeded not only certain distributors credit limits, but also their net

worth,<(6)> making it highly unlikely that, absent resale, such

distributors would be able to pay for the lenses.<(7)> To secure

distributor participation in the December Program, the CLD, on its own

initiative, extended the distributors' credit limits substantially, without

completing the substantive analysis of the distributors' creditworthiness

required by Company policy. Ultimately, existing credit limits, which had

been increased to accommodate the September 1993 promotion, were raised up

to 100% or more for some distributors.

B&L's Credit Limit Authorization Policy required senior CLD

and B&L officials personally to authorize the credit limit increases

granted in connection with the December Program. Before this could be

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<(6)> For example, a distributor that was being asked to

purchase $2.5 million worth of lenses in the December Program had

a net worth at the time of approximately $600,000.

<(7)> Many distributors told CLD employees who urged them to

participate in the December Program that they would be unable to

pay for the lenses unless and until they were resold.

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done, a CLD credit analyst (under Ianacone's supervision) was required

under the Company s policy to perform a detailed analysis of the

distributors creditworthiness using credit histories and other relevant

information and then submit a recommendation for the requested increase for

appropriate approvals.

On December 10, 1993, Ianacone prepared a summary memorandum

requesting credit limit increases for 11 of the CLD s distributors. The

memorandum described the results of the September 1993 promotion, the

potential strategic benefits of the December Program, the intended reliance

upon promissory notes to secure the distributors credit balances, and the

payment history and status of the 11 distributors. Johnson approved the

requested credit limit increases based upon this summary memorandum. In

light of the large size of the December Program and the large increases in

distributor credit limits it required, the CLD should have conducted a more

probing, substantive analysis of the distributors credit-worthiness.

f. The CLD Ships Lenses After the End of its

1993 Fiscal Year

B&L's 1993 fiscal year ended on Saturday, December 25, 1993.

However, at least $5.7 million of revenue from the December Program --

approximately 26% of the revenue generated by the Program -- was recognized

from sales that were not shipped until after the end of the fiscal year.

The CLD extended its cutoff date, at Ianacone's instruction, to the morning

of Monday, December 27, 1993.

g. Certain CLD Employees Waive the Promissory

Note Requirement, Grant Rights of Return, and

Offer Storage and Delayed Shipping to Secure

Distributor Participation in the December

Program

In the twelve days between the December 13 meeting and the

end of B&L's 1993 fiscal year, certain CLD representatives spoke or met

with those distributors who left the December 13 meeting without committing

to participate in the December Program. As the fiscal year-end approached,

certain CLD representatives, without permission from their superiors, made

significant concessions to undecided distributors varying the terms of the

December Program to persuade those distributors to participate.

For example, on December 13, while certain distributors

signed the notes, most of the distributors refused to sign the promissory

notes that the CLD had prepared. Although Ianacone had intended to require

participating distributors to sign the notes because of the unusual

collection risk, he decided, in a number of cases, to waive the promissory

note requirement, in large part, because he knew that CLD salesmen were

having difficulty getting distributors to sign the notes.

Also, before the end of B&L's 1993 fiscal year, many

distributors obtained written or oral assurances from certain CLD

representatives that they could return unsold traditional SVS lenses for

credit or could later renegotiate payment terms. These distributors

accounted for approximately $13 million in "sales," or approximately 59% of

the total December Program. In violation of B&L's corporate policies,

Matsumoto and Matsumoto s supervisor granted, and instructed others under

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their direction to grant, certain distributors the right to return unsold

lenses in connection with the December Program. Additionally, although

Ianacone was not asked to approve these side agreements, a copy of a letter

from the CLD s largest distributor, evidencing its understanding that it

could return unsold traditional SVS lenses, was found in Ianacone's files.

Finally, several distributors told certain CLD

representatives, during and after the December 13 meeting, that they did

not have sufficient capacity to store additional lenses in their

warehouses. As an accommodation to these distributors, certain CLD

employees arranged to hire freight forwarders and warehouse facilities, in

some cases at the CLD s expense, to hold inventories until distributors

would accept delivery of the lenses. In some cases, the CLD selected and

paid for warehouses while other distributors chose their own storage

facilities with the understanding that the CLD would reimburse them for

storage. In at least one case, Ianacone personally authorized

reimbursement of storage expenses.

h. B&L Ends the December Program

During the December 13 meeting, CLD representatives had told

the distributors that the Company would encourage optical practitioners who

had previously purchased traditional SVS lenses directly from the CLD to

purchase such lenses from distributors. Subsequently, distributors

realized they were receiving few, if any, orders from new customers. As a

result, the distributors asked Johnson to reiterate his encouragement, in

writing, to these customers. Johnson refused, because he was concerned

about possibly alienating the optical practitioners whose goodwill was

crucial to CLD s business.

Furthermore, when it appeared that the CLD's direct sales of

disposable lenses were behind forecast for the second quarter of 1994,

Johnson instructed his subordinates that maintaining the Division's own

direct sales efforts for the disposable lens market took priority over

efforts to increase distributors' sales of traditional SVS

lenses.<(8)>

In June 1994, most distributors advised CLD that they were

unable to make the balloon payment, and the CLD did not ultimately seek to

enforce the balloon payment. Thereafter, the CLD s efforts to spur

distributor sell-through and make collections proved unsuccessful. CLD

management decided in October 1994, to take back a substantial percentage

of the December Program inventory. Also, in October 1994, after B&L had

decided to take back most of the December Program lenses, Matsumoto,

Matsumoto's supervisor, and other CLD employees under their direction asked

<(8)> After the December Program, distributors continued to

purchase a significant amount of traditional SVS lenses from the

CLD, even though they had been sold one to two years of inventory

in the December Program. In many cases, distributors made these

additional purchases because they had no intent to resell the

inventory purchased through the Program and believed they could

return it. The CLD's traditional SVS sales to distributors in

the first quarter of 1994 were 304% above those projected by its

operating plan.

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three of the distributors who had been granted rights of return to destroy

or not disclose the existence of those rights of return.<(9)>

2. Overview of the Fraudulent APD Sunglass Sales

From their offices in Hong Kong, the APD s former President

and former Controller, with the complicity of certain APD employees and

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customers, executed a scheme to record revenue from fictitious sales of Ray

Ban and other sunglasses.<(10)> As a result, B&L Hong Kong, a

division of the APD, recognized revenue for sunglass "sales" that in fact

were shipments of sunglasses to public warehouses in Hong Kong or to

accommodating customers who agreed to hold, but not pay for, the shipments.

In some instances, fictitious sunglass sales were titled to customers

without the customer s knowledge. In other cases, the APD titled goods to

a freight forwarder and recorded the transactions as sales. APD personnel

in Hong Kong fabricated documents to make the fictitious sales appear

genuine, to circumvent B&L's accounting controls, and to prevent detection

by B&L's management and auditors.

a. The Fraudulent Transactions

Fraudulent sunglass sales at the APD were initiated by a

phone call placing a fictitious order or a seemingly genuine "order" on

misappropriated customer letterhead. Unlike a genuine sale, however, APD

warehouse personnel in Hong Kong received oral instructions from the APD

warehouse manager to withhold warranty cards, consumer information, and

trademarks required to customize the orders by destination country. The

additional documentation for a genuine sale was generated, but warehouse

personnel were similarly instructed to ignore the "ship to" address on the

delivery note and ship instead to the warehouse.

At the instruction of his supervisors, the Hong Kong

warehouse manager titled the goods shipped to warehouses in the name of a

commonly used freight forwarder and also sent the warehouses the delivery

notes. In some instances, the warehouse manager forged delivery notes with

receipt acknowledgments, while in other cases cooperating customers falsely

stamped the delivery notes "received." Cooperating customers simply

ignored the fraudulent sales reflected on their account statements, while

the APD managed to delete fraudulent sales from monthly statements sent to

customers who were not participants in the scheme.

b. "Refreshing" Transactions

To hide the fraudulent scheme from B&L's internal controls

and recordkeeping procedures, the APD president and controller needed to

mask rising accounts receivable and avoid setting up greater bad debt

reserves. To accomplish this, APD personnel conducted fraudulent

"exchange" transactions whereby customers received credits to their

<(9)> Matsumoto, his supervisor, and the other CLD employees

acted to prevent their violation of company policy from coming to

light.

<(10)> Neither of these APD employees was a member of B&L s

corporate management.

======END OF PAGE 9======

accounts and were permitted to repurchase similar or identical goods stored

in the APD warehouse. There was, however, little, if any, physical

movement of inventory in these transactions. APD personnel prepared false

paperwork reflecting nonexistent transactions, including customer "requests

for exchange," warehouse receipts (similar to delivery notes), and "credit

notes" showing the quantity of sunglasses credited and the amount of the

credit. The warehouse manager falsified documents including "requests for

exchange" and warehouse receipts, to facilitate this scheme, and kept track

of false invoices to further prevent detection.

This process "refreshed" the accounts receivable by clearing

the oldest balance from the customer's statement, and avoided the need to

increase bad debt reserves. To cover up the extended receivable dating

resulting from these activities, APD personnel in Hong Kong manually

altered a computer-generated aging report.

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c. B&L's Investigation of Fraudulent APD

Transactions

Beginning in June 1994, a B&L audit team conducted an

internal investigation of various accounting irregularities in the APD s

Hong Kong sales operation. As that investigation was continuing, in late

August 1994, B&L management in Rochester received an anonymous letter from

"a group of concerned APD employees," asserting that APD management in Hong

Kong had been booking fraudulent sales and falsifying documents to conceal

their misconduct from the company's management and auditors. In response,

B&L management assigned additional auditors to the ongoing investigation

and retained outside auditors to assist the Company s investigation. By

October 1994, these investigators uncovered evidence of the scheme

described above.

After discovering the scheme by APD personnel to generate

fictitious sunglass sales, B&L s management replaced the personnel in Hong

Kong who were responsible for the scheme. As to the CLD, the management of

B&L replaced all CLD personnel responsible for granting the rights of

return. During the course of the Commission's investigation, B&L restated

its 1993 and 1994 financial statements in order to correct the improperly

recognized revenue in the APD and the CLD.

D. Violations

1. B&L Violated the Antifraud, Reporting,

Recordkeeping, and Internal Controls Provisions of

the Exchange Act

Section 10(b) of the Exchange Act, and Rule 10b-5

thereunder, prohibit material misstatements or omissions, made with

scienter, in connection with the purchase or sale of securities. SEC v.

Texas Gulf Sulphur Co., 401 F.2d 833, 860-62 (2d Cir. 1968), cert. denied,

394 U.S. 976 (1969). Recklessness or wilful disregard of the truth

generally satisfies the scienter requirement. See, e.g., Hollinger v.

Titan Capital Corp., 914 F.2d 1564, 1568-69 (9th Cir. 1990); SEC v. Blavin,

760 F.2d 706, 711 (6th Cir. 1985); SEC v. Falstaff Brewing Corp, 629 F.2d

62, 77 (D.C. Cir. 1980); Rolf v. Blyth Eastman Dillon & Co., 570 F.2d 38,

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46 (2d Cir. 1978), cert. denied, 439 U.S. 1039 (1978).

A fact is material if there is a substantial likelihood that

a reasonable investor would consider the information to be important.

Basic, Inc. v. Levinson, 485 U.S. 224, 231-32 (1988). Misrepresentation of

a company's earnings, SEC v. Texas Gulf Sulphur Co., 401 F.2d 833, 849 (2d

Cir. 1968), cert. denied, 394 U.S. 976 (1969), and the improper recognition

of revenue in contravention of GAAP, see Fine v. American Solar King Corp.,

919 F.2d 290, 297, 300-01 (5th Cir. 1990), may be material.

Section 13(a) of the Exchange Act, and Rule 13a-1

thereunder, require issuers whose securities are registered with the

Commission pursuant to the Exchange Act to file annual reports. Such

reports must be true and correct. See SEC v. Savoy Industries, 587 F.2d

1149, 1165 (D.C. Cir. 1978). Rule 12b-20 requires that such reports

include all material information necessary to make the required statements,

in the light of the circumstances under which they are made, not

misleading. Pursuant to the instructions applicable to Form

10-K, financial statements contained therein must conform to Regulation S-

X, which, in turn, requires conformity with GAAP. 17 C.F.R.  210.4-

01(a)(1).

Statement of Financial Accounting Concepts No. 5, paragraphs

83 and 84, provides that revenue should not be recognized until it is (1)

realized or realizable and (2) earned. Revenue is realized or realizable

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when products are exchanged for cash or for assets which are readily

convertible to cash or claims to cash. Revenue is earned when the entity

has substantially accomplished what it must do (generally including

delivery to the customer) to be entitled to the benefits represented by the

revenue.

In connection with many of the December Program sales, the

CLD granted rights of return. Furthermore, the December Program raised

significant questions as to whether the revenue was realized, realizable,

and earned. GAAP also requires that transactions be accounted for based on

their substance, not their form. In substance, many of the December

Program transactions were consignment sales, not bona fide sales. The

fictitious APD sales were similarly not bona fide and, indeed, were

entirely fictitious.

The December Program was designed, in part, to meet the

Company s sales targets. The CLD had been successful in meeting or

exceeding its targets for 48 consecutive months between 1989 and 1992 and

was anxious to continue this trend. As described above, the December

Program raised significant revenue recognition risks. Under such

circumstances, B&L should have exercised greater care to ensure that

revenues from the Program were properly recognized, although B&L senior

management was not aware of the CLD rights of return or the fictitious APD

sales when the Company s 1993 financials were published.

B&L violated Sections 10(b) and 13(a) of the Exchange Act,

and Rules 10b-5, 12b-20, and 13a-1 thereunder, by including financial

statements for the fiscal year ended December 25, 1993, in its 1993 and

1994 Annual Reports on Form 10-K, filed with the Commission, that were

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materially false and misleading.<(11)> B&L recognized, in

contravention of GAAP and the Company's own revenue recognition policies,

$42.1 million of revenue, resulting in at least a $17.6 million, or 11%,

overstatement of the net income originally reported for its 1993 fiscal

year.

B&L also violated Section 13(b)(2)(A) of the Exchange Act by

maintaining false and misleading books and records which, among other

things, overstated the company s 1993 revenue, resulting in a material

overstatement of net income for 1993. B&L violated Section 13(b)(2)(B) of

the Exchange Act by failing to maintain a system of internal accounting

controls sufficient to provide reasonable assurances that certain sales

transactions in the CLD and APD were recorded as necessary to permit

preparation of financial statements in conformity with GAAP.

2.
Ianacone Was a Cause of B&L's Violations of the

Antifraud, Reporting, Recordkeeping, and Internal

Controls Provisions of the Exchange Act and

Violated Section 13(b)(5) of the Exchange Act

Ianacone was a cause of B&L's violations of Section 10(b) of

the Exchange Act, and Rule 10b-5 thereunder, and Section 13(a) of the

Exchange Act, and Rules 12b-20 and 13a-1 thereunder, because he prepared

division financial statements that he knew, or should have known, included

revenue that was not properly recognized under GAAP. He knew the

significant amount of inventory the distributors were purchasing, the price

at which they were purchasing it, and that distributors had been given

significant increases in their credit limits without adequate analysis of

their creditworthiness or ability to pay. Thus, he knew, or should have

known, that the division's financial statements contained improperly

recognized revenue, in that the distributors were unlikely to be able to

resell the product they were purchasing, which they needed to do to pay for

the product. Furthermore, Ianacone knew, or should have known, that

numerous distributors had refused to sign promissory notes, and that the

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CLD had recognized revenue from sales that were shipped to third party

warehouses.

Additionally, the copy of the letter found in Ianacone's

files from the CLD's largest distributor, evidencing its understanding that

it could return unsold traditional SVS lenses, indicates that Ianacone

knew, or should have known, that this distributor had been granted a right

of return, and that this right of return would cause B&L's financial

statements to include improperly recognized revenue. Ianacone also knew

that the CLD's financial statements included revenue improperly recognized

because he had extended the 1993 fiscal year to include sales of lenses

that were shipped after the fiscal year ended.

Ianacone also violated Section 13(b)(5) of the Exchange Act,

and Rule 13b2-1 thereunder, and caused B&L's violations of Sections

13(b)(2)(A) and (B) of the Exchange Act, by improperly recording the

<(11)> B&L's liability under Section 10(b) of the Exchange Act

and Rule 10b-5 thereunder is imputed from the acts of Ianacone,

Matsumoto, Matsumoto's supervisor, and the former President and

former Controller of the APD.

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December Program sales in the books and records of B&L, and knowingly

failing to adopt and implement, or circumventing, internal controls

designed to reasonably assure that revenue was properly recognized in the

correct accounting period.

3. Matsumoto Was a Cause of B&L's Violations of the

Antifraud, Reporting, Recordkeeping, and Internal

Controls Provisions of the Exchange Act and

Violated Section 13(b)(5) of the Exchange Act

Matsumoto was a cause of B&L's violations of Section 10(b)

of the Exchange Act, and Rule 10b-5 thereunder, and Section 13(a) of the

Exchange Act, and Rules 12b-20 and 13a-1 thereunder, by granting

distributors the right to return unsold lenses in connection with the

December Program. He knew, or should have known, that his conduct would

cause B&L to improperly recognize revenue, and contribute to improper

revenue recognition in B&L s financial statements. Matsumoto also violated

Section 13(b)(5), and Rule 13b2-1 thereunder, and caused B&L's violations

of Sections 13(b)(2)(A) and (B) of the Exchange Act, by knowingly issuing

rights of return to distributors.

4. Johnson Was a Cause of B&L's Violation of the

Reporting Provisions of the Exchange Act

Johnson was a cause of B&L's violation of Section 13(a) of

the Exchange Act, and Rules 12b-20 and 13a-1 thereunder. Johnson saw and

presented divisional financial statements to B&L's financial department

that he should have known contained improperly recorded revenue.

Johnson knew that the December Program was ambitious and it

was his idea to move all of CLD's traditional SVS lens inventory from CLD s

warehouse to the distributors. Johnson knew the distributors were expected

to buy all the inventory in December 1993, and pay for it in six months.

Johnson also knew that distributors were being asked to sell these lenses

at prices significantly higher than the September promotion price and that,

despite the high price, the Program depended on an unprecedented increase

in CLD's market share. Johnson further knew that the distributors were

extended credit far in excess of anything that had been extended to them

before and should have known that in some cases the credit far exceeded the

net worth of the distributors.

The design and structure of the December Program raised

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significant questions and risks about whether revenue from the Program

would be properly recognized, and Johnson had final responsibility for the

CLD's financial statements. Given these circumstances, Johnson should have

been especially vigilant in monitoring the implementation of the Program.

For example, Johnson knew before the December 13 meeting

with distributors that Ianacone had decided to require the distributors to

sign promissory notes evidencing their large indebtedness to B&L. Yet he

did not know, but should have known, that shortly after the December 13

meeting, in response to resistance from the distributors, Ianacone

abandoned that requirement. Johnson also did not know, but should have

known, that certain distributors were granted rights of return. Finally,

Johnson did not know, but should have known, that the CLD held the books

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open after the close of the fiscal year and that certain distributors

required B&L to pay for storage of the lenses.

Because of the foregoing, and the risks associated with this

large, end of the year transaction, Johnson was a cause of B&L's violation

of the reporting requirements.

IV.

Based on the foregoing, the Commission deems it appropriate

to accept the Respondents' Offers and to impose the relief specified in

those Offers.

Accordingly, IT IS HEREBY ORDERED, pursuant to Section 21C

of the Exchange Act, that B&L cease and desist from committing or causing

any violation, and any future violation, of Sections 10(b), 13(a), and

13(b)(2)(A) and (B) of the Exchange Act, and Rules 10b-5, 12b-20, and 13a-1

thereunder.

IT IS ALSO ORDERED, pursuant to Section 21C of the Exchange

Act, that Ermin Ianacone cease and desist from causing any violation, and

cease and desist from committing or causing any future violation, of

Sections 10(b) and 13(b)(5) of the Exchange Act, and Rules 10b-5 and 13b2-1

thereunder, and from causing any violation, and any future violation, of

Sections 13(a) and 13(b)(2)(A) and (B) of the Exchange Act, and Rules

12b-20 and 13a-1 thereunder.

IT IS ALSO ORDERED, pursuant to Section 21C of the Exchange

Act, that Kurt Matsumoto cease and desist from causing any violation, and

cease and desist from committing or causing any future violation, of

Sections 10(b) and 13(b)(5) of the Exchange Act, and Rules 10b-5 and 13b2-1

thereunder, and from causing any violation, and any future violation, of

Sections 13(a) and 13(b)(2)(A) and (B) of the Exchange Act, and Rules

12b-20 and 13a-1 thereunder.

IT IS ALSO ORDERED, pursuant to Section 21C of the Exchange

Act, that Harold O. Johnson cease and desist from causing any violation,

and any future violation, of Section 13(a) of the Exchange Act, and Rules

12b-20 and 13a-1 thereunder.

By the Commission.

Jonathan G. Katz, Secretary

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