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Retailers Association's
IZENN skill Council of india
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66 Skiting is building a better India If we have fo move India
towards development then Skill Development should be our
mission,
”
Shri Narendra ModiPS] The retail ectorhas been at the helm of India's growth story.
| The sector has evolved dramatically from traditional village fairs, street
hawkers and local Mom & Pop stores to magnificent malls, online
retail - growing from strength to strength by providing an OMNI
channel shopping experience.
Indian Retail is vibrant and one of the fastest growing markets in the
world with its presence in various sub-sectors such as Modern Retail
(Organized) & Traditional Retail (Unorganized) ; Retail FMCG (Consumer
Goods) & FMCD (Consumer Durables) ; E-Commerce/ Online Retail
Sales; Direct Selling & Direct Marketing.
8y 2020 over $3% of India's population will be under 30 years. Although
62% population is in the employable age bracket of 15-59 years, only
5% ofthis workforce has undergone formal kills training.
Recognizing the importance of skill development, RASCI, the Apex Skill
Development Council for the Retail Industry was set up by National
Skills Development Corporation (NSDC), under Ministry of Skill
Development and Entrepreneurship (MSDE). RASCI aims to act as a
bridge between demand and supply of talent in the Industry.
About RASCI
RASClis a not-for-profit, independent public limited organisation established under Section
25 of the Companies Act. It has been funded by the Government of India along with Equity
participation from various industry partners. It represents the retail industry in India with a
strong foothold in all States and more than 400 Districts,
RETAIL IS SITTING ON
‘A LANDMINE OF
EMPLOYMENT Itisa collaborative and comprehensive source of retail expertise and independent advice for
ee TUNE OF se. | industry, training organizations, educational institutions, certifying bodies, employees,
MILLION BY 20221N | Students and jobseekers about skills developmentin the retailindustry.
INDIA.
RASCI VISION | RASCI MISSION
Create a sustainable industry aligned ecosystem by | Develop over 10 million industry competent workforce by 2022
promoting retail killdevelopment, benefitingmillionsin | through establishment of National Occupational Standards, Labour
India to get respectable employment opportunities for | Market Information System, Accreditation of training partners /
serving customers and other stakeholders. | vocational institutions, Certification of trainers and facilitation of
| learnerassessmentsand certifications.
(RASCI's 4-1 Goals
MPACTTHE — Toenableconfidence in youth through relevant and industry required Skill Standards.
NDIVIDUAL
MPACTTHE — Toguide the institutionsin curriculum development & validation aligned with the industry set Skill
NSTITUTION _Standardsto enable theirsustenance.
MPACTTHE — Throughaffiliated institutions, facilitate relevantly and adequately skilled talent within the industry
NDUSTRY toenable industrial growth.
MPACT = — _Tobenchmarkskill Standards with evolved economies enabling transnational acceptability ofour
NDIA certification and skilled talent for jobs available beyond our geographical boundaries.SERVICE OFFERING
Creation, activation and institutionalisation of Industry accepted Qualifications Packs (QPs) & National Occupational
Standards (NOSs) forthe Retail Sector.
Benchmarking the NOS's with evolved economies to bring about transnational acceptance of Skill Standards
institutionalized in India. A total of 5 QPs have been benchmarked with UKIERI standards (Sales Associate, Cashier,
Team Leader, Departmental Manager, Visual Merchandiser)
ooooo
Industry connect and demand aggregation
Development of Model Curriculum and Courseware as per QP-NOS.
Affiliations—Training Partner, Knowledge Partner, Placement Partner and Assessment Agency.
‘Training of Trainers and Teachers & Training of Assessors Trainer, Teacher and Assessor Certification.
Learner Assessment and Certification aligned to NSOF for
1 Government funded schemes as per respective scheme guidelines.
1 Non-Government funded schemes sponsored through learner paid/Corporate/CSR
(contact rsubramanian@rasci.in for further details)
Engagement with various Central / State Ministries & Vocation / Education system - NULM, NRLM, State Skill
Development Missions, MORD, Ministry of Defense, Mi
istry of External Affairs, MSDE, UGCC, AICTE, Department of
‘School Education and Literacy, Higher Education, Universities, etc.
QUALIFICATION PACKS
1 RASCI currently has 16 active QP's across
sub-sectors viz. Retall Operations, FMCG,
Retail Business and E-commerce.
1 All the QP's are aligned to National Skills
Qualification Framework(NSQF).
Retail Qualification Packs
(as per NSQF levels)
RETAIL OPERATIONS,
Retail store Ops Assistant-Level
Reta Cashier-evel 2
Retal Trainee Associate-Level 3
Retail Sales Associate-Lovel 4
Retail Team Leader-Level 5
Retail Departmental Manager-Level 6
Retail store Manager-Level 7
RETAIL BUSINESS/DIRECT SALES
Individual Sales Professional/
Sell-Employed Retailer-Level 4
Business Bulder/Retailer-Level 5
‘Business Leader/Mult-outlt Retaile-Level 6
‘Business Enhancer / Multichannel Retaile-Level 7
Self-Employed E-taler-Level 4
RETAIL E-COMMERCE
Seller Activation Executive-Level 4
Digital Ctaloguer-Level 4
FMCG-RETAIL
Distributor Salesman-Level &
RETAIL
Visual Merchandiser-Level
VOCATIONAL EDUCATION
Over 1200 schools and 60 colleges, universities and institutes across 18 states
have implemented vocation education at a secondary, higher secondary level
and B.Voc. course in Retail, respectively.
20
_Zopal Manager/Reglonal Manager
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SOF Level
1 NSQFbrings about parity between the formal education and vocation skiing by organizing qualifications according toa series oflevels of knowledge,
stills and aptitude. These levels are defined in terms of learning outcomes which the learner must possess regardless of whether they were acquired
through formal, non-formal or informal learning. There are 10 NSQF levels and each level is described by learning outcomes in five evel descriptors
Le, Process Professional Knowledge, Professional Skil, Core Skil, Responsibility.
1 NOSare National Occupational Standards that describe what individuals need todo, know and understandin ordertocarry outa particularjob roleor
function within theindustey.
Qualifications Pack (QP) comprises a set of Occupational Standards (0S), together with educat
iobrole,
nal training and other erteria required to performPromoters
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Tel: +91 22 40058210'5 | E-mail info@rase.in | Website: wwrw.rasli |
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