CHAPTER-1 INTRODUCTION

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1. INTRODUCTION
An organization is a planned co-ordination of a number of people and their activities for the achievement of some specific goals through division of labour, and hierarchy of authority. An organization study involves the study of the structure and functioning of its departments. Organizing or organization is one of the important functions of Management. Almost all the organizations are different but they have certain common features. All are collection of people, linked together by formal and informal relationships. They have hierarchical orders that are engaged in co-operative activities and they all have identical boundaries. So the study of people in organization is important for future managers. Structure of an organisation is very important for its functioning and growth. It provides the basic frame work for its progress and expansion. For future managers it is imperative to study the organisational structure and functioning of successful organisations so that they as future managers may guide organisations towards success and profitable functioning.

1.1 OBJECTIVES OF THE STUDY PRIMARY OBJECTIVE
  To Study the Organizational Structure and its hierarchy. To Study the Various departments of the Organization. SECONDARY OBJECTIVE   To Study how the department are functioning. To Study how the Management tries to control and co-ordinate various departments to achieve organizational goal. 2

1.2

LIMITATIONS OF THE STUDY

  confidentiality was provided  actually asked

Hesitation of the employees to respond to the questions Reluctance of the workers to answer vital questions, even though

Few employees were unable to understand the meaning of what was

due to lack of higher education

1.3 METHODOLOGY
1.3.1 PRIMARY SOURCE Primary data are collected through discussions and interviews with management personnel’s of various departments

1.3.2 SECONDARY SOURCE Secondary data for the study was collected from various books, annual reports, website etc…. company

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CHAPTER -2 INDUSTRY PROFILE 4 .

to ingredients of incense or perfume and to embalming agents. normally refers to the derivatives from certain herbs like Seeds. incense. perfumes. e. 5 . traditionally. Spice term was formerly applied also to pungent or aromatic foods. spices formed a part of common man's daily food. The name spice is derived from the word species. which was applied to groups of exotic foodstuffs in the middle Ages. Spices can improve the palatability and the appeal of dull diets or spoiled food. Piquant flavors stimulate salivation and promote digestion. Pungent spices can cause sweating. Modern usage tends to limit the term to flavorings used in food or drinks.traditionally a country of agriculture.The story of Indian Spices dates back to 7000 years into the past. They are used mainly for enhancing taste of the food. and soaps The earliest literary record in India on spices is the Rig Veda (around 6000 BC). India leads the trade. as ingredients of medicines. aromatic vegetable product used as a flavoring or condiment. In the modern world. although many spices have additional commercial uses. major trade is related to eating and spices provide the major thrust .. Bark.INDUSTRY PROFILE Spice. on the other hand they can add a sense of inner warmth when present in cooked foods used in cold climates.g. roots etc. which may even cause a cooling sensation in tropical climates. Leaves. In India.

An estimated 500. The Indian export of spices has crossed the 450 million US dollar mark during 1999-2000 and has reached 468 million US dollar. Indian Spices also fitted into philosophic concepts of improving health. discovered or destroyed. since it was understood that they could affect the four humors (blood. INDIAN SCENARIO Indian Spices paid important role in the history of various lands. yellow bile and black bile) and influence the corresponding moods (sanguine. An impressive 46% of this supply comes from India. flavors sought or offered. India's exports of spice extracts have shown spectacular growth attaining over 50 percent of the global market within a short span. Spices have also played a political role in the history. choleric and 6 . phlegm.WORLD SCENARIO Within the past one decade the international trade in spices has grown by leaps and bounds. alliances and wars. The use of spice in food meant money and power. treaties signed or flouted. This remarkable achievement is born of a sea change in the industry scenario. and the desire to acquire these precious status symbols led to world exploration pan-global communication. phlegmatic. trade.000 tones of spices and herbs valued at 1500 million US dollars are now imported globally every year. wars won or lost. Indian Spices have evolved into a state-of-the-art industry. The use of spices from the East became a status symbol by the year 1200 and the European preoccupation with the world of spice was born. kingdoms built or brought down. From traditional commodity exports.

At present.5 million tones of different spices valued at approximately 3 billion US $. Because of the varying climates suitable for the spice cultivation almost all spices are grown in this country. The Board plays a far reaching and influential role as a developmental. nutmeg would benefit the spleen and relieve any bad cold. clove was believed to comfort the sinus.melancholic). mace would prevent colic and bloody fluxes or diarrhea. at least one spice is grown in abundance. The Board has been with the Indian Spice industry every step of the way. 7 . regulatory and promotional agency for Indian Spice. THE INDIAN SHARE. In recent years. No country in the world produces as many kinds of spices as India. The Spices Board India is the apex body for the export promotion of Indian Spices. India produces around 2. Thus. The Indian export of spices has crossed the 450 million US dollar mark during 1999-2000 and has reached 468 million US dollar. and holds the premier position in the world. In almost all of the 25 states and seven union territories of India. ginger would be used to heat the stomach and improve digestion. export of Indian Spices has been taking giant leaps.

STATE SCENARIO. cardamom. 8 . Pepper. turmeric. chillies and ginger. Today there are as many as 26 Indian spices that are greatly in demand in different countries. Kerala is a land of spices considering the large variety of spices grown in the state.000 hectares in Kerala. There are a lot of opportunities for investors in the spice sector and Spices Board. known as the 'King of Spices' is perhaps the world's oldest known spice and is cultivated in over 158. . the caretaker of the sector in India is based in the state. which accounts for 96 % of the total production in the country. Little wonder then that India is the single largest source of spices in the world. The most popular among the spices are pepper.

CHAPTER – 3 COMPANY PROFILE 9 .

Human resource 3. M.1MANAGEMENT The group is managed by teamed professional and family members. by providing a challenging work environment and adding value to our people through exposure and shared learning. From the very beginning Mr. satisfying the basic needs of the mass market through the adoption of globally acceptable standards and continuous innovation. by providing them with exemplary benefits and shared growth There are various departments in Eastern are: 1. Mr. Firoz Meeran holds the chain of Directors and Mrs. • To be the preferred employer in the industries we are in.2.2 VISION • To be the preferred provider of products and services of outstanding value. M. Mr. Maintenance and FSTL 10 . In addition Mr. Muhammed.E. To be the preferred business partner of all our stake holders. Navas Meeran. Finance and Accounting.M. she has been the principal of the Eastern Public School Adimali. Nabeesa Meeran playing a key role behind the success of the Eastern Group. 2. S. Meeran has been the chairman and manager of the company. Muhammed. Mr.E. Production 4. 2.

U. Export 9. U. The purity and freshness of Eastern curry powder made ‘Eastern’ a house hold name in India and abroad. making good products available to the common man at the right prices. Australia & Germany. where the best spices from all over India are sourced and powered under most stringent conditions and packed in consumer packs. Eastern Condiments Pvt. Marketing 6.3 PROFILE OF THE COMPANY The Eastern Group of Companies founded by Mr. is a well established name as Kerala’s largest manufacturer of condiments and one of the leading brand among the south India. Production and Planning 2. Today. spices and coffee powder.5. The story of Eastern curry powders began in a small mountain township called Adimali.E. M. is a pioneer in the state to produce packaged curry powders.S. Ltd. Quality and control 7. The Company was established in 1983. An 11 . MEERAN. IT 10.A. started with a dream. The Company export it products to various countries like Middle East.K. Masala powders. Eastern has grown into favourite in Indian homes across the world. Purchase 8.

For administration there is corporate office at Ernakulam. Ltd. A name that will hold its own for years to come as the worthwhile manufacturers.Within a few years it could become the market leader. He could establish a good sales network in Idukki district and the business man in him felt the niche for spices powders. Now it is grown 12 . In addition to that Mrs. MEERAN has been the chairman and the manager of the Eastern Condiments Pvt. Navas Meeran and Mr. at a time household were sparingly using such powders in their daily cooking.E. Mr. M. distributors and exporters of the quality natural and blended spices powders and spices. MEERAN the chairman of Eastern Group started his career as a businessman with a whole sale provision store at Adimali in 1969.M.expertise and experience collated over a period of 30 years has borne fruit. As head of administration there is chairman and below that vice chairman. two well equipped factories situated in the Eastern high range of South India and over two million satisfied household all over stand as solid evidence of its exceptional repute. Muhammad hold the chairs of directors. From the very beginning Mr. Nabeesa Meeran. As years passed he started an agency business in 1975 named Eastern Agencies at Adimali where its whole sale shop was located. all over Kerala. The company started functioning only with 25 employees. though a number of curry powder industries have sprouted up. S. Nation wide branches. He had taken products from in and out of the state and worked as an agency for trading. named Eastern Trading Company. BRIEF HISTORY OF THE COMPANY Mr. The unit shown scope for better prospectus and the present popular Eastern Condiments was established in 1983.

Eastern packaged drinking water is all set to quench the thirst of millions of the people with 13 . public school and has many more projects in its vision. they are working with one heart and soul for the achievement of the goals of the organization. a recently launched company was set up in the year 2000. Ltd. THE EASTERN GROUP OF COMPANIES Leadership through Excellence Eastern curry powders come from the Eastern group of companies. was set up in 1999 to manufacturing rubberized coir mattresses with a state of the art factory in Thodupuzha the company manufacturer. packaged foods. EASTERN MATTRESSES PVT LTD. Ltd. • Sunidra Rubberized Coir Mattress Eastern Mattresses Pvt. Eastern has ventured into various areas like precurred tread. garments. mineral water. the popular brand of rubberized coir mattress manufactured by Eastern Mattress Pvt. is slowly growing to be a market leader in the country. Sunidra. Sunidra has own the prestigious certification of approval of Government of India. a group with diverse interests. retreads. and a world leader in Indian spices.to more than 1700 employees. entered the area of packaged drinking water with a state of the art plant located in Kalady. mattresses. Kerala. EASTERN AQUA MINERALS Eastern Aqua Mineral.

Idukki dist. EASTERN CLOTHING COMPANY King Richard. EASTERN NEWTON PUBLIC SCHOOL The Eastern group entered the area of education with the setting up of the Eastern NEWTONS Public School at Adimali. It includes all the new trends of colour combinations. Eastern Public School ensures high quality education from kinder garden to primary levels with C.E syllabus providing all the residential facilities and highly trained faculties to the thousands of families residing the hills of Idukki district Kerala. designs. high quality with Control 12 8B testing facilities and export supervision ensures a quality product of international standards. Mrs. Eastern Treads Ltd.S. The factory is located at Vazhakulam. The factory has annual turn over 12 crores and it is located in Onnukal about 60 km from Kochi has a state of the art infrastructural transport and communication facilities. Nabeesa Meeran is the principal of this esteemed institution. EASTERN RETREADS PVT. Kerala. fashions of shirts and trousers with a view to meet 14 . cushion. Eastern Retreads Pvt. Thodupuzha in Kerala is equipped with hot and cold retreading process. bonding gum and black vulcanizing cement. Ltd.LTD. is a public company engaged in the manufacturing of quality precurred tread.B. It branches all over India and has been showing consistent high performance and growth. a brand of men’s wear from the Eastern clothing company was set up in 1999 is yet another foray of Eastern into the world of men’s wear. EASTERN TREADS LTD. was set up in 1993 is encaged in retreading of tyres.mineral water of highest purity standards.

Australia and Germany. Today Eastern is poised to take on new markets. The Authorized share capital of the company is Rs 35. 2. U. has different varieties of spices. the world over with products that meet the highest quality standards. Ltd. curry powders and pickles on its product mix.Eastern Condiments Pvt. 00.the aspiration of the working class with a quality ready wear at responsible price in international styles.divided into 3500 shares of Rs 1000 each.5 PRODUCT PROFILE India is considered to be the home of spices. Spices play a very important role in our national economy. U.S. The best quality spices are powdered under stringent temperature control.4 LEGAL FRAMEWORK OF THE ORGANISATION Eastern Condiments Pvt Ltd is incorporated under THE COMPANIES ACT 1956 on 26th Feb 1991 having its registered office at P. 2. Eastern curry powders is a household name in Indian and export to various countries like Middle East. Eastern curry powders are so pure and fresh so that use just half as much as any other for excellent taste. The purity and freshness of Indian spices and spice powders has grown into a favorite in India and all over the world. B no:15 Eastern Valley Adimaly. Eastern has grown into a favourite in 15 .K. They improve the flavour and acceptability of cooked food and make them more delicious. Spices are used in many countries as flavouring agents. Eastern curry powders popularly known as ‘Strong Masala’ is processed using the unique flavour-lock technique. using micropulverisers ensuring that the precious volatile oils that give the flavour to the spice are preserved.A. Excellent quality and right pricing has become the winning formula of the Eastern Group. The purity and freshness of Eastern curry powders made Eastern a house hold name and to it grew to be a leading brand in Kerala.000/.

SPICES POWDERS • • • • TUMERIC POWDER CHILLI POWDER CORIANDER POWDER BLACK PEPPER POWDER BLENDED CURRY POWDERS Blended curry powder includes various types of Masala and pickle powder. The different categories of products are as follows. has different varieties of spices. Ltd. blended curry powders-Masala. They are as follows.Indian home across the world. Excellent quality and right pricing has become the winning formulae of the Eastern Group. Eastern curry powder is fast growing into an all India brand with its entry into new markets and the introduction of market specific new variants. curry powders. • • • • • • • • • • RASAM POWDER SAMBAR POWDER PICKLE POWDER PHAR BHAJI POWDER FISH MASALA CHICKEN MASALA MEAT MASALA TANDOORI MASALA CHANA MASALA GHARAM MASALA 16 . instant pickle powders and pickles. PRODUCTS OF MANUFACTURING Eastern Condiments Pvt. The company’s pickle market is mainly concentrated in exporting.

The success of Eastern is a story of hard work and commitment of quality besides bringing a good product at the right prices to the consumers. Eastern has won so many prestigious awards in the recent years too. AWARDS OF EXCELLENCE The company has got ISO 22000 and The Hazards Analysis Critical Control (HACCP) certification from B. Today eastern curry powder is the largest exporter of spice powders in consumer pack from India that export mainly to Middle East. U.. a Dutch certified body. 17 . Presently the company is exporting 60% of its products. India for eight consecutive years 1997-98 to 2004-05.PICKLES o o o o o MANGO PICKLE TENDER MANGO PICLKE LEMON PICKLE GINGER PICKLE GARLIC PICKLE OTHER PRODUCTS • • • • • COFFEE POWDER BANANA CHIPS TAPIOCA CHIPS RICE FLAKES RICE POWDER 2. Eastern curry powder ventured into new markets in India and the Middle East countries. Australia and Germany.K.A. Eastern was the first company in India to get ISO 22000 in this sector .S.6 AWARDS Eastern curry powder is fast growing into all-India markets and the introduction of market specific new variants. U. Over and above many awards for excellence ‘Eastern’ won the prestigious award for outstanding export performance by spices board. V.

• • • • 18 . Guntur is major production centre of chillies.7 FUTURE EXPANTIONS • In view of the huge potential in the industry they have the following ambitious future plans:To achieve 1000 crore turnover by 2010 To set up a new factory at Guntur. Gujarat and New Delhi. Andhra Pradesh. Andra Pradesh with high production facilities. Company’s vision is to make EASTERN a National Brand as a set up towards this the company plans to strengthen marketing network in Maharasthra. the main raw material for Eastern.2. The company has planned to set up one more wind mill preferably in Andra Pradesh as a source of cheap power for the proposed unit at Guntur.

3.ENGR MAINTANANCE MAINTANCE OFFICER OFFICE STAFF&SALES TEAM OFFICE STAFF&SALES TEAM PICK LE PDN &PA CKIN G CURRY POWDER PDN&PA CKING 19 .SALES STAFF D Y : M G R A S S T : M G R DY.1 ORGANISATION CHART CHAIRMAN VICE CHAIRMAN GROUP DIRECTOR M&T GROUP DIRECTOR O&P GROUP DIRECTOR F&A SR.MANAGER _ACCTS DIRECTOR MANUFACTURING MANAGER SALES MANAGER EXPORTS IN CHARGE OKKAL OFFICERS HR.PLO SE.EXECU TIVE HR.MGR CHENNAI SALES DEPOT ASST:MANAGER DGM:FINANCE MANAGER TAXATION OFFICERS &STAFF ASST: MANAGER MANAGER CASH PRO ASST:MGR PROD.MGR BANGLO RE SALES PDN:SUPER VISOR MANAGER ADMINISTRATION ASST.STAFF DY.

2000 ISO 9001 . scientific technological and economic activities ISO 9000 series ISO 9000 .2000 ISO 9004 – 2000 • • • • • First developed and published on 1987.International Organization For standardization ISO was set up in the year 1987. Bureau of Indian standards (BIS) represents India in ISO MISSION Its mission is to promote the development of standardization and related activities in the world with a view to facilitate international exchange of goods and services and to develop co-operation in intellectual.9001.9004) It is a means to demonstrate quality assurance of product or services Most popular among over 13000 standards issued by ISO Indian version is IS/ISO 9000 series standards ISO versions ISO-14000 ISO-9000 ISO 22000 for eco friendly products and companies for the overall quality products for food safety products Eastern is the first company in india and second company in asia got ISO 22000 certification. Eastern got ISO certification in the year 2004-2005 20 . revised in 1994 and 2000 It consists of 3 basic documents (9000. It is a worldwide federation of standards bodies from 138 countries.

DOCUMENTATION REQUIRMENTS • • • • • To approve documents for adequacy prior to issue To review and update as necessary and reapprove documents Change and correct revision status To ensure legibility and ready identifiably of documents To identify and control distribution of documents of external origin The organization shall establish. documents. The organization shall ensure the following basic requirements for the implementation of ISO 22000  The food safety hazards that may be reasonable expected to occur in relation to product within the scope of the system are identified evaluated and controlled in such a manner that the product of the organization do not directly or indirectly harm the consumers  Communicate appropriate information through the food chain regarding the safety issues related to its products  Communicate information concerning development. Implement and maintain an effective food safety management system and update it when necessary in accordance with the requirements of this international standards. implementation and updating of food safety  Evaluate periodically and update The ISO will gave only the basic documents of the pre – requisite programs and the company has to work out in its own way for implementing ISO 21 .

After the raw-materials received the quality must be checked by the quality control laboratory. Then the company can send the purchase order form 4. which are applied after regular laboratory testing 22 . The samples are analysed and report send to the head office. the usage of fertilizers must be controlled The purchase process is as follows:1. chemicals. For ensuring the quality raw materials the purchase department makes purchase only from those known dealers and farmers. A major purpose of this department is to ensure that the quality policies of the firm are in conformity with the objectives of this department. The raw materials must be free from poisonous substances. For the food products the raw materials should not be grown in areas where the presence of potentially harmful substances and chemicals. Samples of the same item are first collected from the supplier of various places and then the samples are analyzed by the laboratory 2. The certificate for food safety systems is issued by the Food Cert BV Netherlands  PURCHASE DEPARTMENT For ISO 22000 the raw materials used for production should be from hazardous substances.DUTIES AND RESPONSIBILITIES OF DEPARTMENTS IN ISO 22000 The certification upholds the steps taken by the company to install the latest infrastructure in every stage of manufacturing as well as logistics. The suggestion about acceptance of refusal is discussed with the purchase manager 3. The company follows stringent hygiene measures. If there are any discrepancies. The purchase manger made a consultation with the production manager then decides the quality and place of orders. the company has to claim on the supplier  QUALITY CONTROL DEPARTMENT Functions of this department is to ensure that the quality objectives of the firm are relevant to meet the requirements of the product quality and are periodically measured and compared against product quality requirement.

and it will be packed only if it seems to be of good quality  if any products are returned due to customer complaints. they must be tested in the laboratory and find out the reasons  PRODUCTION AND PLANNING DEPARTMENT The first step in production takes place both at adimali and theni where the raw materials needed are purchased in bulk are cleaned. The raw materials must be kept separately from the finished the goods to avoid contamination. smoke. roasted. From the production point of view. latest techniques are used in preparing powders. And Eastern is fulfilling all these conditions. preserve and present its products. crushed. quality general contaminations. For the ISO certification the factory location must be free from environmental contamination objectionable odours. and ensure that effective monitoring and supervision takes place. take corrective action. To ensure that the spices reach the consumer in a fresh condition at a minimal cost the company follows international packing standards to protect. powdered and packed and dispatched to adimali for further packing. HUMAN RESOURCE &ADMINISTRATION According to the guidelines of ISO the managers and supervisors shall have enough knowledge of food hygiene principles and practices to be able to judge potential risks. pest infestation. and pest infections before placing the order  each sample of production must be tested in the lab before packing. etc and the equipment and machinery will be well positioned for easy cleaning and maintenance. Statutory quality parameters are employed in every sphere of production. floods. Procedures like stream sterilization are followed to maintain hygiene. each sample of raw materials must be tested to finding the humidity. 23 .

24 . They are helping other departments by keeping and updating the correct documents. The organizations management shall establish. The HR department periodically checks the health status of the employees and keeps them away from production and packing if any severe illness is found. and maintain and revise effective food safety management system and update it when necessary in accordance with the requirements of these international standards. store.ACTIONS TAKEN  A 16 hour training to every workers  Induction to training  Proper documentation of various activities and its revision whenever needed  The department is responsible for making all the personnel aware of their role and responsibility in protecting food from contaminations The training programs are routinely reviewed and updated. For the success of any system the internal and external communication is very important and in Eastern the HR department pays good attention in communication and documentation of these communications. and use the product safely and correctly  FINANCE & IT DEPARTMENT Finance & IT Departments have only little role in the implementation of ISO22000. document. prepare. Each packet of food shall be permanently marked to identify the producer and batch  All food products shall be accompanied by or bear adquate information to enable the consumer to handle. The software used for IT & Finance is ORION.  MARKETING DEPARTMENT  As per the ISO requirements batch identification is necessary in product recall in emergencies. implement.

 EXPORT The goods exported should be of good quality and the goods should not be contaminated while the transport. prevent contaminations etc . repair and condition. MAINTENANCE As per the ISO requirements the establishments and equipments must be kept in an appropriate state of repair and condition to function as intended. for the implementation and maintain ISO a FOOD SAFETY TEAM LEADER (FSTL) Is required in every organization RESPONSIBILITY OF FSTL  To manage the food safety team  Ensure relevant thinking  Ensure proper working  Reporting to the higher authority 25 . The containers and conveyances for transporting shall be kept in an appropriate state of cleanliness.

76.965 8. 85.801 8.65.42. Current Asset.860 26 .48.14.FINANCIAL PERFORMANCE OF THE COMPANY EASTERN CONDIMENTS PRIVATE LIMITED BALANCE SHEET AS AT 31-03-2007 PARTICULAR SOURCE OF FUND 1.67.30.21.000 29.13.636 61.88.95. 30.433 6.180 48.305 40.52.13.03.253 14.00. INVESTMENT 3.60.11. Share holders Funds Share capital Reserve and surplus 1 2 45.000 65.00. Loans&Advances 6 7 5 1.820 60.90.33.80.14.431 5.117 Sch No.03.68.256 TOTAL APPLICATION OF FUND 1.78. Loan Funds Security Loan Unsecured Loan 3 4 24.99.10. 97.000 43.67.68.968 12.29.495 30.Fixed Asset Gross Block Less:-depreciation Block Net Block 2.85.000 2041.804 75.31. TOTAL 31-03-2007 TOTAL 31-03-2006 2.40.703 26.00.65.

64.25.17.442 (48.05.INCOME Sales Oter Income Total [1] 2.748 1.09.31.309 61.75.977 22.63.4.19.930 1.27.Adimali PROFIT AND LOSS ACCOUNT FOR THE PERIOD ENDED 31-03-2007 PARTICULAR Sch No.79.89.029 56.52.805 EASTERN CONDIMENTS PRIVATE LIMITED P.559 1.32.24.95.551 NET CURRENT ASSET { 3-4} TOTAL 44.34.68.11.58.221 .203 1.B.Less:-current Liability provision 8 20.71.636 21.88.52.662 1.15 Eastern valley.82.76.30.125) 7.20. TOTAL 31-03-2007 TOTAL 31-03-2006 1.38.58.43.26.60.183 3.39.34.73.307) 10.30.62.12.NO.48.11.93.699 27 9 1.971 10.EXPENDITURE Raw materials consumed Packing materials consumed (Increase)/decrease in stock Manufacturing expenses 10 11 12 13 92.33.990 13.187 (76.47.

281 103580950 261508984 28 .38.37.000 75.41.000 10.87.85.Appropriations:Transfer to general reserve Proposed dividend Tax dividend Net profit/Loss after appropriation Profit brought forward from the last year profit transferred to B/S.78.479 1.Fringe Benefit tax 5.966 1.28.991 13.000 53.168 3.96.46.06.67.06.52.24.95.80.648 5.43.01.094 4.48.26.80.74.96.23.425 Total [2] 3.44.40.450 8.777 2.29.13.141 2.514 1.80.142 2.74.000 6. 18.76.79.44.61.79.230 1.54.03.Profit /(loss) before tax {1-2} 4.083 8.54.943 89.80.80.095 7.424 5.08.26.147 3.37.000 22.88.754 18.Employee remuneration&benefit 14 Administrative expenses Selling &distribution expenses Financial expenses Depreciation 15 16 3.953 14.59.04.29.Net profit/(Loss) for the year 7.01.48.00.030 2.44.230 14266748 3.19.99.221 9.333 5.131 5.Provision for current Tax Provision for deferred Tax 6.88.69.32.26.62.70.10.

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CHAPTER 4 DEPARTMENT PROFILE 31 .

DEPARTMENTS Eastern Condiments Pvt. PRODUCTION AND PLANNING 5. PRODUCTION PLANNING AND CONTROL 32 . PURCHASE 8. HUMAN RESOURCES 2. Ltd. EXPORTS 6. QUALITY CONTROL 9. 1.P AND I T SECTOR 7. MARKETING 3. FINANCE 4. MAINTENANCE 10. Adimali has ventured its functioning into various departments. The study mainly carried out on its six departments namely.D. E.

where 80% comprises women workers. About 1700 employees are working with one heart and institution. Employment of competent and specialized persons at various levels is one important reasons of their continuous success. Moreover employment of women at certain key areas of operations avoid to great unreasonable labour problems. OBJECTIVES OF H.HUMAN RESOURCE DEPARTMENT Human resource is the most important asset of every company. It is the back bone of every organization.R DEPARTMENT             Manpower Planning Recruitment Training and Development Induction Wages and salary administration’ Statutory compliances Leave administration Grievance Redressal Personal counseling Compensations and Benefits Welfare Performance evaluation 33 . The success and failure of every company is dependent upon its human resource. It is a fact that the people are vital for the effective operation of a company as human efforts and minds are the main driving force behind any organization. The key factor in the growth of Eastern is mainly the good and healthy employer-employee relationship.

Piece rate workers 4. Technical workers(workshop and maintenance) 6. Junior workers 3. Senior workers 2. MANAGER H R H R OFFICER JUNIOR OFFICER WORKERS CLASSIFICATION OF WORKERS 1.STRUCTURE OF HUMAN RESOURCE DEPARTMENT IN EASTERN GROUP DIRECTOR MANAGER H R DEPUTY MANAGER H R ASSIST. Apprentice 34 . Daily wage workers 5.

Besides. employ’s promotion or transfer etc. DIRECT RECRUITMENT: In Eastern. evictees.RECRUITMENT AND SELECTION Recruitment is only one of the steps in the selection process. have to be filled by recruitment and selection. RECRUITMENT PROCEDURES 1. termination. local candidates who belong to surrounding panchayath have preference in subsequently arising vacancies. this method is used frequently for recruitment. Whenever a vacancy arises efficient and skilled workers from the rank and file of the company are promoted and appointed in the company. English news papers and T. Interview TRANSFER Employees are transferred to different departments on the basis of their skills. . death. INTERNAL RECRUITMENT Several posts are filled from among the internal candidates.V media and tries to attract as much capable people from outside its company services. Vacancies arising in an organization due to various reasons such as resignation. 35 . The firm places jobs advertisements in Malayalam. SELECTION • • Tests are conducted only for senior position. 2.

Here the performance of individual employee is evaluated by the employee himself. “Self Appraisal System”. • Salary system This mode of payment is applicable for the rest of the workers. WAGES AND SALARY The workers are paid in two systems. • Piece rate system Under piece rate system of payment. which also includes the loading and unloading workers. Production goes up when wages are paid according to piece rate system. for a particular period of time. If the supervisor is satisfied he/she will forward it to the top level management by recommending on incentive or promotion.monetary benefits to their employees. This mode of payment prevails in the packing section. Some of them are as follows. 36 .MONETARY BENEFITS The company provides a lot of non. PERFOMANCE APPRAISAL Eastern is following a special type of system for appraising the workers i. wages are paid on output and not on time.e. OTHER NON.PROMOTION Those workers having required qualification and eligibility are promoted to supervisory cadres. The employees will evaluate their own performance and gives a report to the supervisor.

3. The Chairman and the managers of the various departments head the meeting. 7.Annual Medical Check-up: The employees are provided with free annual medical check-up facilities. For the effective administration and working of the company.Transportation: Transportation is provided to the employees to different destination points at a subsidizedrate 2. Pension Scheme: The scheme has been formulated for those employees who have retired from their work.Medical insurance: The employees are provided with medi-claim policy. 6.Tours and Picnics: Tours and picnics are conducting once in a year which increases the motivation and initiatives of the employees. Personal Protective Equipments: Personal Protective Equipments like head covers. aprons and uniforms are provided to the workers. meetings are organized on all Fridays to discuss various issues and working of the company.1. 5..Canteen facilities: All the employees are given free food at Eastern. which gives free medical insurance to the employee and his/her family. 4. 37 .

38 . hours of work or condition of work environment.GRIEVANCES AND REDRESSAL Generally. grievance means any factor involving wages.  Evolving office systems and implementation.  Evolving and implementing the stading orders. FUNCTIONS AND RESPONSIBILITY OF HR MANAGER  Recruitment and selection and manpower planning  Maintaining personnel record of all the employees  Enter into long term settlement with trade union  Maintenance of standing order for both managerial staff and subordinate staff  Providing leadership for management of industrial relations and employees welfare functions of the company  Provide basis for corporate strategies and policies for maintenance of industrial peace and workers motivation. And it will slowly reach the management.  Ensuring observance of statutory stipulations concerning employees under the different acts.sales regulations etc. In Eastern all work as a family and all workers are free to meet his superior if he has any grievances. For this the company also conducts some training programmes and meetings where the employee can speak about any problem he as in the company. The company has appointed some officials to whom the employees can directly intract and tell their problems in any matters.

A sales executive. sales assistant also accompany with driver in each van for the sales.SALES EXECUTIVES SALES EXECUTIVE SALES ASSISTANT SALES DRIVER 39 . One of the important reasons behind the success of the company is its marketing strategy compared to their rivals.MARKETING DEPARTMENT Marketing is the core of all management functions. They deal with the wholesalers and retailers directly at their door step with the help of around 75 vehicles going in as many different routes covering the entire state. The company has around 75 vehicles which go on around 75 routes covering the entire state. DIRECT SALES This peculiar feature of Eastern curry powders helped it to vary from other companies. Structure of Marketing Department of Eastern SENIOR MARKETING MANAGER DEPUTY MANAGER ASST MANAGER SEN. The group directly distributes the products to retailers in Kerala. The system followed by Eastern is very unique and it has been very effective.

the vans return and by verifying the order form the stock is checked. A string of vans carrying freshly powdered spices is a common sight on the mountains. After making a sale. a sales invoice is made and the summary is given to the cash department. On every Monday following the production week. There are hundreds of vehicles carrying freshly powdered spices distributing the various products across the state. The accounts are maintained on a weekly basis. He also takes care of the billing and cash transactions. the products are distributed from the group’s sales depot to every retailer by company’s own vehicles.The various sales techniques consist of:• • • • Route Sales Factory Fresh Outlet Inter Company Sales Export Sales The sales executive for each route gives the order to be dispatched to each sales depot. It gives maximum publicity and advertisement to the company and the brand. Mainly. This is one of the important advertisement techniques of the company. The company has around 40000 retailers and 15 dealers. A meeting of the sales executives are held every week after they return from their different routes. The despatch of goods to different routes is divided into two:• • Sun-Fri Mon-Sat After the delivery of goods. cash transactions are undertaken and credit facilities is entitled to only around 200 parties. The advertisements through these vehicles have no additional cost. The sales assistant places the order to different shops. 40 . Here every aspect of the weekly sales will be discussed and any problems arising can be brought to the notice of the management.

By the direct distribution the company has achieved a lot of benefits. Some of them are as follows;
• •

They can deal with the wholesalers and retailers directly at their door step. The company can contact the dealers and traders continuously and evaluate the business. The company can avoid the role of intermediaries in the distribution of the product. It helps to avoid unnecessary commission, brokerage and other related expenses. The company can maintain a good relationship with the wholesalers and retailers .The company’s own vehicles undergoing distribution aids to give an important mode of advertisement in addition to the other media advertisements. This incurs no additional cost.

• •

Eastern Condiments has entered into World market in the recent years. In India it is capturing both urban and rural markets. In Kerala it is the market leader with more than 60% market share to almost all its products. In Tamil Nadu and Karnataka the company holds a 20% share and its gaining strength. It is also to be noted that 50% of the market is consuming is still using homemade products, 50% of the market is still untapped. So there is lots of growth potential for the company. PRICING Eastern is the price leader in kerala market. And its product had higher price when compared with other products. But it is accepted because of its quality and goodwill. COMPLAINT HANDLING It is done on a weekly basis by the sales representatives as they are meeting the retailers and customers directly and the complaint can be collected. Later it will be reported in the weekly meeting.

41

PROMOTIONAL ACTIVITIES Company introduces some promotional measures like Card scheme to motivate their retailers. They also conduct some tours and give awards to some of the retailers. Company is conducting dealers meet 5 times in an year. Now the company is giving more importance for the promotion of EASTEA. Sales target is fixed once in 6 month and is hoping for 10% growth every year. Company have 4 depots, that is at Kozhikode kottayam Trivandrum and Trissur Company has takeover MOHANLAL TASTE BUDS and promoting it as their second brand.

42

FINANCE AND ACCOUNTING DEPARTMENT
Finance plays a key role in the all the activities of business. It may be defined as the service of money. It deals with the principles and methods of obtaining control money from those who have saved it and of administrating it by those who control it. The success of finance function depends on how finance is planned at the various levels of administration under the management. Financial management is that managerial activity which is concerned with the planning and controlling of the firm’s financial resources. It deals with finding out various sources for raising funds for raising funds for the company. IMPORTANCE OF FINANCE DEPARTMENT 1. Financial departments main aim is to use business funds in such a way that the earnings are maximized 2. Financial department is necessary to every type of organization, irrespective of its size, kind and nature 3. Financial department is useful for all types of organization where there is any use of finance.

FUNCTIONING OF FINANCE DEPARTMENT The success of finance function depends on how finance is planned. The inflow and outflow of funds should be properly matched so that funds become available for payments when it becomes fall due. Financial Department of the company constitutes the accounts and administration and cash management, which is all connected via the ORION software of the company.

43

6. Providing taxation pinning and advisory services to the company. 3. GENERAL MANAGER ASST. Preparation of Corporate Plans. annual plans and budgets. Monitoring the process of budgets achievement. Advising management on funds utilization and its implementation. Evolve an audit manual. Preparation of financial statements and thus identifying the financial strengths and weakness of the firm by properly analyzing and interpreting the financial statements STRUCTURE OF FINANCE DEPARTMENT OF EASTERN FINANCE DIRECTOR COMPANY SECRETARY ASST. 5. 2.SOME IMPORTANT FUNCTIONS OF THE FINANCE DEPARTMENT 1. 4. MANAGER (AREA WISE) SENIOR OFFICER OFFICERS JUNIOR OFFICERS 44 .

ERP. The cash turnover of Eastern condiments will come around 15 crores per month. Duties and responsibilities The finance and cost function are headed by the director finance. The turnover of the company in the year 2006-07 was around 200 crores. All details regarding the financial activities are collected via the Orion software. internal auditors section etc. So when a data regarding production or sales or cash etc is entered in the respective dept the finance dept will get it via the software. External audit is done every 6 months. Sales tax is filed monthly through e-filing from Adimaly office Income tax filings are made from Ernakulam office. 3 crores. and accounts.Under the director finance there should be an assistant general manager. All divisions of the company has its own finance dept and all these divisions have to report to AGM at Ernakulam office. Some tests are conducted to select the persons who are to do the internal audit. Daily collections made by the sales staff is deposited in the bank account. Internal audit is also done in the organisations. are the major auxiliary gangs giving their hand for the smooth functioning of finance department. Eastern requires a daily working capital of Rs. Currently the organisation has a loan of Rs 40 crores. The banker of the company is Federal Bank. Sales tax and income tax returns filing.Finance and cost functions are headed by the Group Director Finance. Then the finance dept will check whether the information entered is correct. 45 .

Keeping financial ledger and day to day book up to date.The duties and responsibilities of assistant general manager (AGM) are as follows: • • • • • Submission of strategic matters regarding finance to board for decision. Arranging financial audit. Submission of quarterly and annual audit accounts to the board. Reporting to the top management. Statutory audit is dealing with deputy manager account. Bank account operations and bank reconciliation. Preparing periodical trial balances. • • • • • • Controls day to day accounting Proper audit trial by keeping voucher and support document. Overall supervision of day to day functions of department as HOD Duties and responsibilities of Deputy Manager (Accounts /Finance). 46 . Presentation on dividend decision(final and interim dividend if any). Treasury functions. Financial concurrence on corporate investment decisions. Senior officers in charge of data entry. half yearly. Maintenance of books and records. annual financial statement. Duties of assistant manager (Accounts /Finance). • • • • • • Preparation of quarterly.

instant pickle powder and the processing of pickles. The dept has 14 vehicles for the purpose of transferring raw materials. Masala. To ensure that the spices reach the consumer in a fresh condition at a minimal cost. In production a normal waste of 2% to 5% is expected. The dept has around 750 workers. preserve and present its products For bulk packing. oxidation etc. powdered and packed and dispatched to Adimali for further packing. From the production point of view. A stock of goods for 3 days production is kept with the dept in case of contingencies. The production is dependent on the skill and experience of the workers. Production function performs according to instructions from the PPC. Eastern Condiments Pvt. roasted. deals with production and packing of curry powders. the company follows international packing standards to protect. thus protecting the powders from fungal infection. The distribution is handled by the company itself.PRODUCTION DEPARTMENT The first step in production takes place both at Adimali and Theni where the raw materials (chilly. crushed. All details regarding production is given to PPC daily. 47 . The company at Theni has a production capacity of around 20 tones per day. turmeric. moisture.PPC gives monthly indent which is converted into weekly plans by the production dept. Procedures like steam sterilization are followed to maintain hygiene. latest techniques are used in preparing powders. Ltd. coriander) needed are purchased in bulk are cleaned. The company has a production capacity of 12 tones per day. Statutory quality parameters are employed in every sphere of production. the VACCUPAC system is used where in products are packed in vacuum.

Coriandes. which are applied with regular laboratory testing . Turmeric & Spices Cleaning Drying Roasting Mixing Powdering Packing Marketing 48 . giving out the right flavours. using micro pulverisers and the unique flavour lock technique.The Indian Spices Board with their Spice House Certification has recognized the company’s obsession with quality and hygiene. PRODUCTION FLOW CHART Chilli. Old methods of powdering using new technology are what the company believes in. ISO 9002 certification and ISO 22000 certification. The company ensures that superior standards are at every level-right from processing raw materials to packing the final product. so that the oils in the spices are conserved. Grinding is done at required temperatures. Wooden spatulas to mix the powders and huge aluminium vessels are used to roast spices.QUALITY ASSURANCE The company follows stringent hygienic measures. Eastern has also achieved the highest ranked approvals for quality. the Hazard Analysis Critical Control Point (HACCP).

PRODUCTION DEPARTMENT STRUCTURE GROUP DIRECTOR BOARD PRODUCTION MANAGER DIRECTOR MANUFACURING PLANT MANAGER PLANT IN CHARGE Store Keeper Roasting Roasting Supervis Superviso or r Powdering Supervisor Hard packing Supervisor Machine packing &hygiene super Inwards Dispatch Supervisor Store Store Assistnt Assistant operator Plant Plant operator Machine Operato Operator Machine Workers Workers Workers Workers Workers 49 .

50 .Workers Workers EDP&IT DEPARTMENT Workers Workers Workers Workers (INFORMATION TECHNOLOGY DEPARTMENT) The whole organisation is computerized. ERP enables fast transaction and in being systematic in all its functions . there is no security issue also. Eastern uses oracle based software called Orion. Currently the organisation has only 1 lease line. ERP (Enterprise Resource Planning) is also very much alive in this system. which has been customised to suit the needs of this particular organisation. All data from purchase to sales is entered into the oracle.The department also is starting to use palm-tech. but they will get 2 more lease lines to make the system foolproof at all times. The main advantage of using IT in an organisation is to make information readily available. So in Eastern also information is readily available and this makes decision making much faster and accurate. which enables quick share of information everywhere.So all the plants and depots of Eastern Condiments is connected via network and since the entire system is computerised. all data is to be entered through the Oracle software. All the departments are connected via a network. And since the software is oracle based.ERP also helps in generating MIS reports which will help in decision making. This will make data more accurate. The organisation has made tremendous investments in developing its IT department which can be seen from the fact that last year alone Eastern invested 3 crores here .The networking is done through a BSNL lease line and it has 2 mbps speed. This software has been developed by 3i. So the organisation will have a total of 3 lease lines in the near future The network's main server is situated in Ernakulam and all the different divisions have their own domains to connect to the main server . which will be given to sales staff.

• Duties and responsibilities of assistant manager.get the sanction for new capital investment. • Actual field jobs on system in time .to avoid losses and other overheads. • To report development to board.as and when required.DEPARTMENT STRUCTURE EDP MANAGER SENIOR OFFICER OFFICERS TRAINEES DUTIES AND RESPONSIBILITIES Duties and responsibilities of an EDP manager. • Ensure that systems are functional at the optimum level. • To be in search of latest technologies / development for system improvement. 51 .

In the international market the product is marketed through distributors on commission basis. Today the company is exporting its products to almost all gulf countries. The rest of the procedural work is done in relation to exports is done at Adimali. The major portion of the export is into Dubai. The exports division of Eastern had a 50% growth in last 52 . It also has Spices Board registration for exporting spices. Eastern foods started exporting in the year 1995. About 500 products of eastern are exported. Each container which is exported will be checked before dispatch. Australia and UK. Some items like pickles are meant only for exports and is not available in the local market.EXPORT DEPARTMENT Eastern Condiments Pvt Ltd is always maintaining it high quality and effective distribution in the overseas market too. Major export destinations for the company are Middle East.S. Time required for Transportation: Dubai Gulf U. The company is also planning to enter markets like Japan and other European countries. For exporting the eastern condiments have a branch at Okkal in Kerala where special packing for exports is done and where stuffing of goods is also done. Each country has its own specifications and requirements for the export product which has to be met by the company before exporting. and to the different parts of the world. Each container has a capacity of 12 tones and monthly 50 containers are exported.A Europe 5 to 7 days 15 days 1 month 20 days For export Eastern has import and export codes. where the company has its own distributors. All exports are done through the Cochin Port. The company exports above 100 tomes per month. USA.

ACHIEVEMENTS Eastern is the leading exporter of condiments from India.year. 53 .Eastern has received the Spices Board Award for best exporter continuously for the last 10 years. Structure of Export Department in Eastern EXPORT MANAGER ASSI. The goods are dispatched at the Cochin port and the company meets the expenses from the point of dispatch to the boarding point and the documents are handed over the bank. The turnover from exports alone for the company was 40 crores All the transactions are done in dollars only. MANAGER OFFICERS SUPERVISOR JUNIOR OFFICER WORKER DOCUMENTATION PROCEDURE All negotiations regarding the export procedure are done through banks. including for Middle East and other countries.

e. Accordingly the information regarding availability of vessels is communicated to the company. On receipt of the above original documents. it will be verified and approved by Director before presentation to the bankers. On receipt of these documents. It is ensured that the C&F agent for onward submission to the bank prepare the following documents and submits to the Director under copy to the Manager (exports) for verification and records of Export Marketing Department. packing list are prepared and shall be approved by export manager and these documents are sent tot C&F agent along with the purchase order of the overseas buyer. • • • • • • Invoice Packing List Bill of Lading Bill of Exchange Certificate of Origin Health certificate SDF-self declaration form –it is the declaration regarding export of goods and services according to FEMA. the details of shipment are sent to the overseas buyers for their information. information about the stuffing is given to the central excise authorities . 54 . the house stuffing procedure. After stuffing.The overseas distributor gives a purchases order to the company. The document copies received by Manager (exports) shall be verified and signed by him/her before taking the same as records. i. Upon the confirmation of the order with prices the documents such as invoice. Based on the information given by C&F agent. Copies of the above documents are maintained. The documents are handed over to the bank for negotiation and the bank after negotiation sends the documents to our Overseas Buyers Bank. the C&F agent sends it to the customer’s authorities and obtains permission for stuffing.

OBJECTIVES OF PURCHASE DEPARTMENT • • To ensure that three new suppliers are included in the approved list every year. Material for different schemes are purchased from Adimaly Major Purchase of raw materials is done through brokers 55 . After considering all the quotation they will purchase material from the least bidder. PPC will design a material requirement plan. This indent will be given to purchase dept. If the materials are purchased at right time at the right quality from the right suppliers it results in production of materials as per the request of inventory control section. • To reduce the rejection to below 2%. Functioning Marketing dept will give a statement of required material to PPC.PURCHASE DEPARTMENT Performance of a manufacturing firm always depends on the efficiency of its purchase department. Before purchase sample will be received from suppliers and it will be tested. which will be given to suppliers. To evaluate the existing suppliers and up date the list of approved suppliers every year. Purchase is based on the predetermined standard specification. and in the case of new suppliers two trial purchases is done to test their product quality and performance. In the case of approved suppliers direct purchase is accepted. and then purchase dept will invite quotation for the above.. The various raw materials need for production is purchased by this department. and they will make a weekly indent for purchase.

• The purchases of items (black pepper. cardamom. In order to select suppliers on the basis of their ability to meet the quality requirements. turmeric powder and other spices are received by this department as per stock transfer from Theni. • Items such as chilly powder. coriander. etc) are taken care by this department.STRUCTURE OF PURCAHSE DEPARTMENT DIRECTOR PURCHASE GROUP PURCHASE MANAGER MECHANICAL AUTOMOBILE ELECTRICAL OFFICERS PURPOSE • • To lay down procedure for purchase and to evaluate suppliers. 56 .

6. Packing division Packing division mainly deals with purchase of packing materials. The five divisions in purchase department are given below: 1. Material for different schemes are purchased from Adimaly 57 . Mechanical purchase division It is focused on purchasing of machinery items and their parts. Andra Pradesh. Tamil Nadu and Guntur. 4. Main purchase office at ErnakulamThe purchase department is divided into small groups because of convenience. Packing materials are purchased from outside as well as made within the organization. 3. Electrical purchase division It deals with purchasing of electrical components. 5. Automobile purchase division The automobile equipments are purchased from Eicher. 2. DIVISION OF PURCHASE In Eastern the purchase can be done in five small divisions. • Fixed asset are purchased by corporate purchase department. Machineries are purchased from the corporate office at Ernakulam. TVS Automobile etc. The raw materials are purchased from Theni. Raw materials division The raw materials for production are purchased by this department.• Packing materials and printing materials are purchased by corporate department at Ernakulam.

• • • • • • • • • • • • • To be responsible for ensuring that all requisite raw material. Co-ordinate with warehouse head for inventory replenishment activity. spices. To avoid obsolescence of inventory by time action. Duties and responsibilities of General Manager. To develop alternate vendors and keep updated list of suppliers. Duties and responsibilities of purchase manager Duties and responsibility of assistant manager (purchase). Timely procurement to avoid stock out situation.DUTIES AND RESPONSIBILITIES. 58 . To standardize commercial conditions of procurements keeping organization interest at the top. To report to the board on inventory control measures. To ensure optimum inventory levels. Receive purchase requisition from the indenter’s invite tenders. and award purchase order of various items. equipment etc are available. To arrange procurement of items as per indenter’s requirement. Follow up with suppliers. so as to ensure smooth production. Product inventory is kept to the minimum level as possible. To avoid stock out situation of essential items in the warehouse.

To establish testing facilities to pesticide residue. The quality control department got two main certificates.ISO 9001-2000 for quality management and ISO 22000 for food safety in September 2005. quality conscious and IT-enabled organization. which is going to use for production. The quality control department divided into 3 segments. To maintain the quality according to the customer requirements. Eastern brought up a good quality control technology. Helpful to know the contaminants included in the raw material. This department also a good part in selecting raw material. instrumental OBJECTIVES OF QUALITY DEPARTMENT • To bring down the total aflatoxin level of chilly and chilly based products to a maximum of 10 ppb • • • To bring down the TPC to a maximum of 50000cfu.microbiology.QUALITY CONTROL DEPARTMENT One of the major department of Eastern condiments Pvt. State of the art equipments are imported from 59 . This department has a number of responsibilities towards the working of the company. Limited is quality control department. Eastern is currently on an aggressive growth path and is in the process of transforming itself into a highly mechanized. chemical. MICROBIOLOGY Eastern has the first fully automatic microbiology laboratory in India.

Certificate issued by Food Cert BV Netherlands. These equipments are one of the best in the country today for a company in food industry. the Spices Board of India has awarded Eastern for being the 'Largest Exporter of Spice Powders' in consumer packs. the first body in the world for food safety accreditation CHEMICAL & INSTRUMENTAL Stringent quality control techniques has got Eastern several quality certifications and accreditations. the first body in the world for food safety accreditation.to ensure quality from farm to fork 60 .to assure quality of raw material at the farm end BRC (British Retail Consortium) . Accredited by RvA. consecutively for nine years.environmental EUREP GAP . Moreover.France and other foreign countries. Certifications under process: ECPL has initiated processes for the following certification: • • • • NABL .for the laboratory ISO 140001 . Amount investment in lab around RS 3 CRORE CERTIFICATES HACCP . ISO 22000-2005 Eastern is the first company in India to get the ISO 22000 certification issued by Food Cert BV Netherlands and accredited by RvA. including the HACCP and ISO 22000.

Luminator Pocket Swab can estimate microbial count within minutes.This equipment analyses pesticide residue count UV Spectrophotometer .This determines color value of chillies. curcumin • • in turmeric.Eastern has installed a fully-automated Microbiology-testing Lab to ensure stringent quality in spices and ready-to-eat food products. . Air Ideal. Tempo Reader detects yeasts and moulds within 48 hours. ochratoxin analysis. Luminar Pocket Swab Plus . pungency of chillies and Sudan Dye detection.The Tecra Unique Plus Salmonella Test takes less than 22 hours as compared to traditional methods of Salmonella-screening which takes 5-6 days. Mini Vidas is an automatic instrument which enables Pathogen-screening.Is used for environmental monitoring. Eastern is the first company in India in the spice sector to have this fully-automated ic system. HPLC is used for Toxin detection. • • • Vitec 2 Compact is used to detect bacteria. • 61 . Tecra Unique Plus . • • ECPL is the first company in India to have such a system. Gas Chromatograph .Based on the presence of cell component ATO.Is used for aflatoxin. ELISA Plate Reader . • • • NIR Spectrophotometer.For Nutrition factor analysis. piperin in pepper.

• • To ensure that Quality Assurance budgets are not exceeded.STRUCTURE OF QUALITY DEPARTMENT IN EASTERN GROUP DIRECTOR QUALITY DY. update it periodically and get them approved by the board. In charge of Quality Assurance department. 62 .MANAGER QUALITY SENIOR OFFICER JUNIOR OFFICER MICROBIOLOGIST Duties and responsibilities of manager • • CHEMIST To retain ISO Certification by undergoing Quality Audits periodically. Develop and implement quality policy.MANAGER QUALITY ASST.

implex pulverize that can pound finest spice powders without heating it up at all. which are applied after regular laboratory testing. The Indian spices board with their spices house certification has recognized the company’s obsession with quality and hygiene. The unique flavor lock techniques are used at Eastern so that the oils in the spices are conserved. Further the company also innovate new product concepts. Agmark lab. wooden spatulas and huge aluminium vessels are used to roast spices. ISO 22000 was implemented. The company ensures that superior quality standards are followed at every level from processing to packing and to the final product. ensured through strict quality control. As a result Eastern curry powder retains their natural freshness and flavor. RESEARCH AND DEVELOPMENT Eastern is in house research and development continuously endeavors to improve its already existing standards. using micro pulverizes. Eastern is also aiming at reaching the highest ranked approvals for quality the Hazards Analysis Critical Control (HACCP) and the 9001-9002 certifications. The packing plant of Eastern Condiments is complete with advanced machinery. after pack. Grinding is done at required temperatures.• In charge of day to day quality check. pack. giving out the right flavors. It was the first company in India. This process preserves all the essential spice oils. It is so pure and fresh that need to use much less and have excellent taste. The company is fully fledged with facilities including pouch making and printing automobile engineering division. consistently in taste. The company follows stringent hygiene measures. Old methods of powdering using new technology are what the company believes in. 63 .

Maintenance department of Eastern has three sections. 1. Stores Structure of Maintenance department in Eastern GROUP DIRECTOR MAINTENANCE MANAGER ELECTRICAL MECHANICAL AUTOMOBILE TECHNICIANS TECHNICIANS TECHNICIANS 64 . Electrical 2. Mechanical 3.MAINTENANCE AND FSTL DEPARTMENT Maintenance department of Eastern are responsible for up keeping the plant and equipments in good condition.

Project Activities Maintenance is mainly for running machinery. It is done according to the priority of the machine. This is done weekly or monthly basis according to the conditions of the machine. Rest is given for contract maintenance. Preventive Maintenance Preventive Maintenance is done to avert breakdowns. when a machine breaks down the concerned supervisor reports to maintenance and the supervisor along with the worker will go and check/repair. Break Down Maintenance This is done to restore the machine back to the work if it undergoes a breakdown. Preventive maintenance is done based on past experiences and requirements 2. All machines except some critical maintenance machines are maintained by the dept itself. 65 . This is done in minimum possible time so that the production of the plant is not affected. The dept has around 35 staff.FUNCTIONS OF MAINTENANCE DEPARTMENT 1. The procedure for breakdown maintenance is. There is a routine maintenance schedule and the preventive maintenance is done according to it. improve efficiency of working and to keep a routine monitoring of the machineries.

and it even informs the purchase department about what raw materials is to be purchased for production. when. based on that statement they can also manually check the amount of stock and production made.Total number of employees in this department is 25.FSTL (Food Safety Team Leader) ISO 22000 requires that a person irrespective of his other tasks in the organisation shall be in charge of the entire systems of the ISO 22000. PRODUCTION PLANNING AND CONTROL DEPARTMENT Production planning and control is the department which plans everything regarding production.All the responsibilities of the FSTL is also mentioned in the guidelines of ISO 22000. With the help of ORION they get a statement. He shall make sure that the systems of ISO is working according to order and is properly documented. All 5 locations are handled from Adimaly itself PROCEDURE They make plans according to the data provided by the marketing department (The requirements for coming period)Based on this they give instruction to the purchase dept and the production dept. where. so the amount of stock will be readily available. CSR OF THE COMPANY 66 .They plan for 3 months later it divided on monthly basis and finally supervisors in production scheduling on weekly basisProduction is according to the requirements and will depend on seasonal demands. what quantity. PPC regulates stock inflow and out flow with the help of ORION software. It finds out what is to be produced.

67 . the major food products manufacturer is on the way of powering the nation’s growth with heart to heart touch of humanity. Eastern has been addressing the issue of community development in the neighboring areas of its stations through CSR. They encouraged students to study well and to score good marks.B. As a responsible corporate citizen. Idukki dist. The activities are • EASTERN NEWTON SCHOOL The Eastern group entered the area of education with the setting up of the Eastern Public School at Adimali. Eastern Public School ensures high quality education from kinder garden to primary levels with C.Eastern Condiments Pvt Ltd. • CASH AWARDS They had given cash awards for the merit students.S. • MEDICAL CAMP They conducted a free medical check up for people who falls below poverty line.E syllabus providing all the residential facilities and highly trained faculties to the thousands of families residing the hills of Idukki district Kerala. Kerala.

5 SWOT ANALYSIS 68 .CHAPTER.

 products In Kerala it is the market leader with more than 70% market share to almost all it  Eastern is the largest exporter of spice powders from India . for eigh years 1997-98 to 2004-05. U.  DIRECT SALES .2 WEAKNESS 69 .company’s own vehicles undergoing distribution aids to give an important mode of advertisement. Australia and Germany. SWOT ANALYSIS 1.  documentations.. Fully computerized departments. Presently the company is exporting 60% of its products  consecutive Award for outstanding export performance by Spices Board of India. U.1.Its exports are mainly to Middle East.it enables them easy handling of transactions an  Ensures high quality in all products through modern lab facility.K.A. 1.S.1 STRENGTHS  Company has got ISO9001-2000and 22000 certification.

Extend the market to other countries also.3 OPPORTUNITIES    Extend the product line (instant gravy mix) like the rivals. so a branded vegetable shop is an opportunity 70 . Ensure availability of pickles in the local market.  Lack of research  Less commitment from the lower level employees  Location of the factory is not suitable for export While hearing the name ‘Eastern’ the consumers are having only the brand image of curr  Lack of availability of raw materials in local market 1.   Attract foreign investment for further development Participation in international exhibitions and food fest  Starting a spices garden – it gives two opportunity 1)can be used for research activities 2)it can be promoted as a tourist spot  vegetable marketing – company is already well known among the house wife . powders and they are not aware of other products.

4 THREATS     High competition in the local.1. national and export market unexpected climate change appreciation in the money value change in consumer attitudes and preference CHAPTER-6 OBSERVATION 71 .

OBSERVATION 72 .

The company have 80 vehicles for the delivery purposes.  The company won prestigious award for out standing export performance by spices board India. Australia and Germany. Eastern curry powders is a household name in India and is the largest exporter of Spice powders in consumer pack from India that export mainly to Middle East.U. for eight consecutive years 1997-98 to 2004-05.K. The company have a better chance to extend the market to some other countries also. The company has a well organized and co-ordinated organizational structure.  The company always tries maintains good customer relationship.S. The company began to face competition in the local. U. The pickles are not available in local market..  Though eastern has diversified product still they are known by curry powder brand.  The company ensures high quality and taste to all its products. The company’s own vehicles undergoing distribution aids to give an important mode o     73 .A. national and export market.  The company has fully computerized departments. Presently the company is exporting 60% of its products.  Total number of employees are 1700  The company is an ISO 9001-2000 certified company.   advertisement.

CHAPTER 7 CONCLUSION 74 .

75 .

’ has benefited me with so much of confidence and awareness. Ltd. and giving more importance to Human Resource. The study helped me to understand that how the company identifies the right taste of the consumers and how it became the leading brand in south India and largest exporter of spice powders in consumer pack from India..CONCLUSION The study conducted at Eastern Condiments Pvt. It is found that a cordial relationship is maintained between all departments for the smooth functioning and achievement of the organizational goal of maintaining the market leadership and company’s image.P. The study gave me an opportunity to experience and improves my practical knowledge besides my theoretical knowledge about an organisation. and Export & E. Ltd. Production. Ltd. the internship entitled ‘An organisational study of Eastern Condiments Pvt. Finance. 76 . which is one of the pioneer in Condiment industry and the market leader in variety of packaged curry powders in South India. Eastern has achieved these enviable heights mainly due to the hard work and commitment of quality besides bringing a good product at right prices to the consumers. so as to be capable of myself to work in a firm. Marketing. Being a student of MBA.. It was a general study regarding all functions and aspects of Eastern Condiments Pvt. I was also able to understand some of the opportunities and threats of the company.D.

77 .REFERENCE     www. Other company journals and reports.com Annual report of the company 2007-08.google.