Social entrepreneurship as a

tool to generate impact

Carlos Manrique
carlos@cohope.info
¿WHAT IS SOCIAL ENTREPRENEURHSIP?

Social entrepreneurship it is an organization whose ultimate goal

it is not the optimization of economic profit, but the creation of
value for society.
CHARACTERISTICS OF SOCIAL
ENTREPRENEURSHIP
-Uses same market mechanisms as businesses as usual

-Aims for a triple impact (social, environmental and economical)

-It can have any legal form, it depends on the country context (ngo,
association, small business...)
FALL IN LOVE WITH THE PROBLEM,
NOT THE SOLUTION

The final objective is to solve the problem that has been identified,
but how to do it will change over time until the ideal form is found.
It may even be very different from the initial proposal.
 ¿WHY DO WE NEED SOCIAL
ENTREPRENEURSHIP?

-We need to have a transformative and regenerative economy

-The ideal channel to generate impact

SOME EXAMPLES

AWARA SHEEDO ECOSIA

SOCIAL IMPACT MEASUREMENT
¿WHY DO WE HAVE TO MEASURE SOCIAL
IMPACT?

HELPS DECISION MAKING WITH OBJECTIVE INFORMATION

PROVIDES INFORMATION OF INTEREST TO DIRECT AND INDIRECT

STAKEHOLDERS

DEMONSTRATES TRANSPARENCY
TOOLS TO MEASURE IMPACT

THEORY OF COST OF INACTION/

CHANGE OPPORTUNITY COST