Reading Comprehension Activity

Read the sentences below and write “X” on True or False.

Sentence True False

In the indirect channel, producers sell their
products directly to the final consumer.
x
A car company sells its product to the
wholesaler, which in turn, sells it to the retailer.
Finally, the product is delivered to the end
user. This is an example of the short indirect
channel.
Middlemen or intermediaries play an important
role in the indirect channel of distribution.
Finding and contacting potential buyers to sell
them the product is an important function of the
manufacturer.
Middlemen require to perform different actions
from collecting information to search funds.