 An effective organization is one that achieves its purpose by

meeting the needs of its stakeholders, matching its

resources to opportunities, adapting flexibility to
environmental changes and creating a culture that.
promotes commitment, creativity, share values and mutual
trust.
 Strategies for improving organizational effectiveness
 Michael Armstrong focuses on the developing process below
are given points
 Clearly defined goalls and strategies to accomplish them..
 A powerful management team.
 A well-motivated committed, skilled & flexible workforce
 Continous pressure to innovate & grow.
 The ability to respond last to opportunities& threats
 Kanters view: develop an organizational stucture that
produces synergies,not conflict.
 Create more cooperative alliances with suppliers &
customers.
Characteristics
 OD concentrates how things are done well as what is done.
 Individual run towards personal growth and development.
 Quality of working life of members is improved.

Activities or processes

1. Action research
2. Survey feedback
3. Interventions
4. Process consultation
5. Team-building interventions
6. Personal Interventions
7. Inter-group conflict interventions
 1)Managing the transition
 A critical part of trnasformation programme is that strategies need
to be developed for managing the transition from where the
organization is to. where the organization wants to be.
 2)The Transformation programme
 Establishing a sense of urgency
 Fanning a powerful guiding coalition
 Creating a vision
 Communicating the vision
 Empowering others to act on the vision
 Planning for & creating short-term wins
 Consolidating improvements & producing still more change
 Institutionalizing new approaches
 3)transformation capability required
 4)The strategic role of HR in organizational transformation.