for Evaluating Student Vlogs

Criteria Unsatisfactory Limited Proficient Exemplary Rating

5 25 35 40
Content and Postings show no Postings provide Postings provide Postings provide
Creativity evidence of insight, minimal insight, moderate insight, comprehensive
understanding or understanding and understanding and insight,
reflective thought reflective thought reflective thought understanding, and
about the topic. about the topic. about the topic. reflective thought
40% of total score about the topic by
...building a focused
argument around a
specific issue or
...asking a new
related question or
...making an
oppositional
statement supported
by personal
experience or related
research.
Postings present no Postings present a Postings present a Postings present a
specific viewpoint specific viewpoint but specific viewpoint focused and
and no supporting lack supporting that is substantiated cohesive viewpoint
examples or links to examples or links to by supporting that is substantiated
websites or websites or examples and links by effective
documents are documents, but not to websites or supporting examples
provided, or the links all links enhance the documents, but not or links to relevant,
selected are of poor information all links enhance the up-to-date websites
quality and do not presented. information or documents that
add any value to the presented. enhance the
information information
presented. presented.
Postings are do not Postings are brief Postings are Postings are
stimulate dialogue and unimaginative, generally well written creatively and
and commentary and and reflect minimal with some attempts fluently written to
do not connect with effort to connect with made to stimulate stimulate dialogue
the audience. the audience. dialogue and and commentary.
commentary.
Unsatisfactory-5 Limited
Limited-10 Proficient
Proficient-15 Exemplary
Exemplary-20 Rating
Voice Postings do not Postings are written Postings are written Postings are written
reflect an awareness in a style that does in a style that is in a style that is
of the audience and not fully consider the generally appropriate appealing and
it is difficult to
identify audience, and the for the intended appropriate for the
20% of total score the author’s voice. author’s voice is audience and an intended audience
difficult to identify.
attempt is made to and a consistent
use a consistent voice is evident
voice. throughout.
Postings do not Postings reflect Postings reflect a bit Postings reflect the
reflect the author’s almost no personality of the author’s author’s unique
personality and word and little attempt is personality through personality through
 choice does not made to use word choices that expressive and
bring the topic to life. effective word attempt to bring the carefully selected
choices to bring the topic to life. word choices that
topic to life. bring the topic to life.
Unsatisfactory-5 Limited
Limited-10 Proficient
Proficient-15 Exemplary
Exemplary-20 Rating
Text Layout, Use of Does not insert any Selects and inserts Selects and inserts Selects and inserts
Graphics and graphics, or uses many low-quality graphics and high quality graphics
Multimedia only low-quality graphics and multimedia that are and multimedia when
graphics and multimedia which do mostly high quality appropriate to
multimedia, which do not enhance the and enhance and enhance the
not enhance the content. clarify the content. content’s visual
20% of total score content. appeal and increase
readability.

Does not Acknowledges only a Acknowledges most Acknowledges all

acknowledge any few multimedia and image and image and
image or multimedia image sources and multimedia sources multimedia sources
sources, either with a uses incomplete with captions or with captions or
caption or an captions or annotations. annotations.
annotation. annotations.
Unsatisfactory-2 Limited
Limited-5 Proficient
Proficient-7 Exemplary
Exemplary-10 Rating
Timeliness and Does not update Updates blog when Updates blog when Updates blog as
Tags blog within the reminded; posts are required; most posts often or more often
required time frame. often missing a date are date-stamped than required; all
Weight for this stamp. with the most current posts are date-
criterion: posting listed at the stamped and the
10% of total score top. most recent posts
are placed at the top
of the page.
Does not categorize The post is not Post is categorized Post is categorized
and tag the topic categorized and and tagged. and topics are
appropriately. tagged appropriately. tagged appropriately.
Unsatisfactory-1 Limited
Limited-3 Proficient
Proficient-4 Exemplary
Exemplary-5 Rating
Citations No images, media or Some of the images, Most images, media All images, media
text created by media or text created or text created by and text created by
Weight for this others display by others does not others display others display
criterion: appropriate copyright display appropriate appropriate copyright appropriate copyright
5% of total score permissions and do copyright permissions and permissions and
not include accurate, permissions and accurate, properly accurate citations.
properly formatted does not include formatted citations.
citations. accurate, properly
formatted citations.
Unsatisfactory-1 Limited
Limited-3 Proficient
Proficient-4 Exemplary
Exemplary-5 Rating
Quality of Writing Written responses Written responses Written responses Written responses
and Proofreading contain numerous include some are largely free of are free of
grammatical, spelling grammatical, spelling grammatical, spelling grammatical, spelling
Weight for this or punctuation or punctuation errors or punctuation or punctuation
criterion: errors. The style of that distract the errors. The style of errors. The style of
5% of total score writing does not reader. writing generally writing facilitates
facilitate effective facilitates communication.
communication. communication.
TOTAL

© COPYRIGHT 2010-2016 Dr. Karen Franker All Rights

Reserved. Updated: Saturday, October 27, 2018