Territory South Delhi

Date of Visit- 08/06/2022

AMB Visited- Dwarka Sec-4
AMB Name- Jarnail Singh
Associated Since Month- 04/04/2022
Avg Daily Sale - Fresh 45000 to 42000
products/Dairy/Frozen
AM Sale/PM Sale- nill
Source Distributor Name-
1. Fresh Products Monu Mumta Enterprise
2. Dairy Products Satya sales corporation
3. Frozen Products Satya sales corporation
Infrastructure
1. POS(Point of Sales)- Yes it is there like small waffle choclates, but customer are
not attracted to it much.
2. LED Screen- No, currently it’s not setup.
4 helpers
3. Staff-
1 Visi cooler, 2 Ice cream deep freezer
4. Equipment- 1 Milk cooler, 1 Chocolate dispenser

No of Customer Interacted-
Highest selling Products-
Lowest selling Products-
Major competitors product
customers use
12
Full cream milk, tonned milk, ice cream , flavoured milk , dahi
Mithai, amul tru
Mother Dairy because it is in nearby society

Other observations
1.Customer want big carry bags , because many of them are came directly from morning walk and
they forgot to bring their own , and they are ready to pay for carry bags also.
2.Flavour of ice cream are less and vanilla gold is highly demanded.
3.Buffalo milk is also coming in list of fast moving earlier it was only cow milk.
4. People here are mostly like to prefer chaach and lassi in tetrapacks so that they drink it directly
without any hassle.