amazonsmile | co-sranding Logo Guidelines
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Third Party Logo Usage
Use the Amazon Smile log by thd: party partners must adhere
tothe sisting AmazonSmie loge usage guidelines a wal se the
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Use ony the one-olor Amazone logo oraupds (Squid nk or
‘Suid nk/Orange,] depending onthe background color
Do notrecolr te ageHorizontal Lockups
“To coeate co-branded lockups, bein wth the AmazenSmi loo,
Rotate he n from the ago and place above, below anda the ight he Amazone
logo. Pace o Tot bck vertical ween the wolagns.TMeneght ofthe we
‘feud be te Somes te space fom te op and tion of te rtaled |
‘Use the soacing of the nto determine the placement ofthe parte ogotype
the Amazon height
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Barnes log should be sie o match the veal weight ofthe Amazon logo. The with
landhaight wil ary depending on the shape ofthe partner lage Parnes logos wth oval
(rece shapes shoud be spaced optically, nat mathematical, fom the ue between the
two logos
Us best judgement by using your hares most aperoniat logo that isthe crest
‘netaton of our ogo for veteal lockup a: wel a heightClear space and Sizing
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‘Whether using horaontal vertical co-randng, the clea space does nt change. NO
tater elements sould enceach onthe co-trandngs dear pace Whenever possible, se
the maimuen amount of clear space the placerent in ayout wil allow.
Fer bth hrzortal nd vrtal lockups, lar spaces determined by the n from the
‘Amazon logo es stacked ons sie threnup on the top and bottom of thelockip, then
arranged thoe-vie on ether se of te lockup.
Minimum sizing
Horzontal co-banding shou not appear swath 220 pide to manta lsiity
roe a platforms, Verteal co randing shod net apnea smaller than 18 pe wide,
‘Stesbelon the height an damage the o-brandingsntagtyand readsCorrect Usage
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a not scale he partner ogo larger
than the Amazone loge
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Da not emovethe ue between logos
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Do rot change the spacing between the
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Do not earange oalter the
recommended o-banding lockup
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Dp natal shapes or containers to eo
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Oo nt scale the Amazonsmieloga'sheght
larger than the parner logeExamples
Support
St. Jude with
every Amazon
purchase
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