- Samsung is a South Korean company, which is one of the

largest electronic equipment manufactures in the world, besides

some brands such as Apple, Sony LG.
- Samsung specializes in manufacturing a board range of devices
for customers and companies, including appliances, digital
media, semiconductors and storage devices.
- But, I was really surprised when I first heard that the Samsung
company initially was not an electronic gadgets company, but a
gorcery store.
- The founder of Samsung, Lee-Byung-Chull had an export
company in Korea in 1938 which was known as Samsung
Sanhoe.
- In the 1960s the founder decided to join the electronic industry
and decided to name the company Samsung.
- 83 years after its founding, from 1938 to 2021, Samsung has
grown from a chain of retail department stores into one of the
world's brightest brands. Talking about Samsung today, we
think a lot and associate a lot with a famous electronic and
digital technology brand. In Korean, Samsung means three stars.
The three stars represent Samsung's three dis’tinctive values:
"caliber and scale", "ability and strength", "quality and
reputation". Those widely recognised connotations and
messages are also the criteria that have helped this brand
become what it is today.

- From 2000, is when the revo’lutionary of the phone industry

started and Samsung has been on the lead with new and better
innovations in electronic developments).
- Innovation and technological development has increased
samsung’s capacity in the business world, which made the
company expand their influences to different economic sectors
like biotech, information, healthcare and environment energy.
- 83 years after its founding, from 1938 to 2021, Samsung has grown from a chain of
retail department stores into one of the world's brightest brands. Talking about
Samsung today, we think a lot and associate a lot with a famous electronic and
digital technology brand. In Korean, Samsung means three stars. The three stars
represent Samsung's three dis’tinctive values: "caliber and scale", "ability and
strength", "quality and reputation". Those widely recognised connotations and
messages are also the criteria that have helped this brand become what it is today.