INTERNATIONAL ENTREPRENEURSHIP AND GLOBAL STRATEGY

Luis Nilton Cruz Condor COD.: 1301617

CASE: NOKERO Professor: Sui Sui, PhD.

1.- How can Katsaros take the company to the next level of profitability, scalability and

sustainability?

Katsaros must increase business opportunities with governments and international

organizations that aim to reduce the use of non-renewable natural resources and

continuously improve their sources of their income from sales in establishments or chain

stores, also through the website and authorized distributors. Without forgetting that it also

obtained great sales through its alliances with corporations or social programs. Make

alliances with distributors, located in each continent: Africa, Asia and Latin America and

large cities in strategic locations, so that you can supply all your customers. Improve your

supply chain to reduce costs from the initial supplier of raw materials to the final

customer. With this you will be able to see how logistics or material handling moves

within the supply chain process. Since the strategy to be followed must have

compatibility, it must be always configured, under coordination and control.

2.- How can Nokero emerge as a fully investible enterprise by investors who value

the financial returns that the company can generate, as well as the social dividends

that it creates?

Katsaros should seek partnerships with companies that seek to lower their electricity costs

with solar energy or that are seeking to replace the use of electric lighting with sustainable

solar energy, as well as with companies that are committed to the sustainable development

goals to implement their products. in these types of economies that replace the use of non-

renewable energy.