Internal and External Communication, as in the Dominos Case? Ans. Yes, I feel so, because the management was not aware of the work done by the workers on the social media platform, although the orders of the work were communicated well within the organization. Also the way the management connected to the consumers (third party) suggests that the communication was not proper and so, they were not satisfied with the response at first.
2. Give your ideas and suggestions, as
to what could be the correct mode of Communication, in the Dominos Case? Ans. The correct mode would be to discuss the problem with the entire organization and the come out with a better way to deal with the same than coming out impromptly (internal). Also, to know the way the consumers will relate to the incident and then come out with a viable option (external).