DATA ANALYSIS FOR MANAGERS

CIA - 1

REPORT ON DATA VISUALIZATION

SUBMITTED
By
B NIKHIL CHOWDARY

REGISTER NUMBER
2227822

MBA PROGRAMME
SCHOOL OF BUSINESS AND MANAGEMENT
CHRIST (DEEMED TO BE UNIVERSITY), BANGALORE
 Introduction

DATASET- This is a dataset of car sales

The above data contains information about car manufacturers, models of car,
types of vehicles, price and resale value and other specifications of car.

DATA DICTIONARY:
S NO. Variable Variable Type Variable
Definition

1. Manufacturer Nominal It describes the name

of cars manufactured
by companies

2. Model Nominal It describes the model

of the cars

3. Sales in Year Ratio It describes the price

of each car

4. Year Resale Ratio It shows the resale

value of the car after a
year
 5. Vehicle Type Nominal It describes the body
style of each car
produced by different
manufactures
6. Price Ratio It shows the price of
cars manufactured by
each company

7. Fuel Capacity Interval Describes Fuel

Capacity of the car.

TYPES OF DATA:

Nominal Data:

Nominal scales are applied to label variables that lack any quantitative values.
They are mutually exclusive, quite like names or labels are. Usually, this is done
to facilitate identification. It has a superior nature.

Take gender, name, category, account number, and brand name as examples.

Summary metrics like count/frequency, percent, mode, etc. are frequently used
with this type of data. Some examples of data visualization approaches include
bar graphs, clustered bars, pie charts, etc.

Interval Data:

Scales with numbers known to have a specific order and value range are called
interval scales. It is quantitative in character.

A few examples are the time, date, and money. Summary metrics like mean,
standard deviation, variance, correlation, regression, etc. are suitable for this type
of data.
There are many methods for data visualization, such as line charts and
histograms.

Ratio Data:

Scales of ratios show actual value. Additionally, zero has significance in this type
of data. It is quantitative in character. They can do a number of mathematical
operations, including meaningful addition, subtraction, and addition.

Examples include the prices of the products, the number of employees the years
old, and the marks. Measurements like mean, standard deviation, variance,
correlation analysis, regression analysis, etc. are used to summaries these types
of data.

Scatter plots, line charts, and other visual analytics can be used for such data.

PROBLEM STATEMENT:

How to analyze and visualize the car sales data based on different factors and
the price comparison. Whether the companies should decrease/increase their
prices based on comparison with others.
OBJECTIVE:

The objective of the analysis is to find out which brand has cars with more
resale value.

 To find out which car body style is mostly manufactured by the

manufacturers which ultimately shows which is in more demand or
mostly demanded by customers.

BAR GRAPH:

Brands v. No. of Cars

12

10

0
Acura

Cadillac

Mitsubishi

Mercedes-B
BMW

Plymouth

Saturn
Toyota
Audi

Jaguar
Jeep

Pontiac
Lexus
Lincoln

Oldsmobile

Volvo
Ford

Infiniti
Buick

Nissan

Saab

Volkswagen

Subaru
Dodge

Porsche
Honda
Hyundai

Mercury
Chevrolet
Chrysler

Insights:
The above bar graph shows the relation between brands and no. of cars from the
dataset.

 We can clearly see that the number of cars is high in both Ford and Dodge
which may undergo a resale a year later.
  Nissan, Chevrolet, Toyota are second highest car manufactures which may
undergo a resale a year later.
 Jaguar & Infiniti are manufactures who have less cars that might go to a
resale.

Vehicle_type Count of
Manufacturer
Car 41
Passenger 116

Count of Manufacturer by Vehicle_type

140

120

100

80

60

40

20

0
Car (SUV) Passenger

 Bar graph shows the relation between type of car and no. of cars in the dataset.
 We can clearly understand that passenger cars have more demand over SUVs
Pie Chart:

DIVISION OF TYPE
Car (SUV) Passenger

26%

74%

Insights:
 The above pie chart describes the body style of the cars manufactured by
different companies.
 Majority of the cars manufactured are passenger cars of about 74%.
 The other part of pie chart comprises of about 26% of SUV cars
manufactured.
 We can clearly understand that there is more resale demand and normal
demand for passenger cars over Sports utility vehicles (SUVs).
Scatter/Bubble Chart:

Price_in_thousands
90
80
70
60
50
Resale

40
30
20
10
0
0 10 20 30 40 50 60 70 80
Price(1000)

Insights:
 The above scatter plot shows the relationship between 2 variables and the
variables are price of the car and the resale Price of the car.
 It can be inferred that when the price of the car is higher the resale value
after a year of the car is also high.
 The trendline also depicts that price is directly proportional to resale
value.
 Only a few luxury cars are resold from the given data (Price above 50,000
USD)
Histogram:

Insights:
A histogram is mostly used to find out the probability of the given data. Therefore, for the
above data also shows the probability based on fuel capacity

 Based on the above histogram it can be inferred that many cars have a fuel range
between 15.3 to 17.8 units.
 It can be inferred that if an EV is selected at random, the probability of it lying in the
range of 15.3 – 17.8 and 17.8 – 20.3 is very high.
 The resale demand for cars with a fuel range between 15.3 and 20.3 is very high
compared to others.
Conclusion
From the data visualization of car sales, we can gather various insights. Which factors influence
car sales, and which manufacturer faces more resale of cars.

We can also understand that the price of the car is related to resale value of the car.

It was possible to visualise and understand different kinds of charts, graphs using Excel.

References:
https://www.kaggle.com/datasets/gagandeep16/car-sales