YOUSSEF HONSALI

STUDENT’S BOOK

1. Vocabulary

a. A-7//B-6//C-1//D-8//E-4//F-2//G-5//H-3

3. Read and listen

b.
A-2//B-5//C-1//D-4//E-3
c.
1. To talk positively about a brand to increase sales//2. A lot of fake sites were set up to give
the impression that The Blair Witch Project had a huge number of fans//3. Groups of people
who agreed to do strange things in public places for fun//4. By giving 10 free consoles to
“cool” school-kids that were going to distribute them to their friends//5. By hiring actors to
walk around US cities pretending to be tourists, who then talked to people about how
wonderful their camera phone was//6. Many companies have either avoided undercover
marketing, or not admitted doing it.

4. Grammar

a.
1-B//2-A//3-D//4-C
b.
1. To try//2. To buy//3. Being//4. Thinking//5. That the campaign was//6. Me not to go

6. Grammar

a. always//often//a passive//before//subject
b.
1. Surfing//2. Looking//3. Chosen//4. Having forgotten//5. Having//6. Having done
c.
1. Carrying out//2. Being//3. Sent//4. Hearing//5. Having//6. Having driven-crossing

7. Vocabulary

a.
1-F//2-D//3-A//4-E//5-G//6-H//7-C//8-B
b.
1. Come up with//2. Will be coming out//3. Come back//4. Came across//5. Came over//6.
Come about
WORKBOOK

1 Vocabulary

Advertising:
a. Across
4. Slogan
5. Launch
6. Target
7. Brand
Down
1. Agency
2. Pop-up
3. Marketing
5. Logo

b. 1. Lamborghini advertising
2. Acnee teratment
3. Louis Vuitton
4. Red bull gives wings
5. Nike shoes
6. Cargo pants

2. Grammar

a.
1. Warned
2. Denied
3. Complaining
4. Advised
5. Convince
6. Agreed
7. Refused
8. Announced

3. Vocabulary

a.
1. D
2. F
3. B
4. H
5. A
6. C
7. G
8. E
b.
1. Comes out
2. Coming back
3. Came across
4. Come back
5. Comes up
6. Came about
7. Come up with
8. Come over

5. Grammar

a.
1. Looking
2. Leaved
3. Going
4. Taking off
5. Working
6. Lived

b.
1. Standing
2. Made
3. Advertising
4. Coming
5. Complaining
6. Recommended

c.
1. Wearing the striped jumper/ Broke her wrist
2. While travelling in Brazil/ Spoken there
3. Stealing the jewellery/ Parked outside

Quiz