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Business Intelligence

UNIT 1
1. The Full Form of BI is
a) Business Intelligence
b) Business Interest
c) Beginning Interest
d) Business Intellectuality

2. The purpose of B.I is


a) To support information.
b) To use data collection.
c) To analyze the data
d) To support decision-making and complex problem solving.

3. Which of the following is not a component of business intelligence analysis cycle?


a) Analysis
b) Insight
c) Decision
d) Design

4. Information is transformed into______


a) Knowledge
b) Data
c) Decision
d) Design

5. _______is one of the ethical issue in BI.


a) Analysis
b) Privacy
c) Data
d) Design

6. The DSS must be _______________ in decision making process.


a) Flexible & adaptable
b) Rigid
c) Optional
d) True

7. Planning usually involves _________ to develop DSS.


a) Feasibility study
b) Flexible study
c) Decision study
d) Study of data.

8. The phase of DSS is


a) Collection
b) Testing
c) Development
d) Raw data
Unit 2
1. __________ are helpful for analysis the control system.
a) Business Intelligence
b) Mathematical Models
c) Data Model
d) Business Model

2. _____________have been developed and used in many application domains.


a) Information.
b) Data collection.
c) Data Model
d) Mathematical Models

3. ___________is material representation of a real system


a) Analysis
b) Iconic
c) Decision
d) Data

4. BI input data concern with _______.


a) Future Events
b) Data for analyze
c) Decision making
d) Design model

5. A set of resources providing ______


a) Service
b) Privacy
c) Data
d) Models

6. The purpose of interpretation is to identify __________within the data.


a) Regular pattern
b) Future Events
c) Avoidable Data
d) Future Data.

7. Identification of target customer segments for__________.


a) Feasibility
b) Flexible models
c) Decision study
d) Retention campaigns

8. _____________process reduces the size of data


a) Collection
b) Data Reduction
c) Development
d) Analyze

9. Information can be retrieved from


a) Analyzed data.
b) Website information
c) Internal Sources
d) External Sources
1. Decisions can be classified in terms of two main dimensions, according to their nature and scope.

2. Data Validation is done to identify & remove anomalies & inconsistent.

3. The quality of data is unsatisfactory because of :


 Incompleteness : Missing Values
 Noise : errorneous or anomalies -- This are called outliers
 Inconsistency

4. Incompleteness : It has some technique which make incomplete data complete


 Elimination : discarding records with missing values
 Inspection : inspecting the missing value by domain expert & substitute it
 Identification : using conventional value in place of missing data
 Substitution : baysian method - replacement of missing value

5. Outlier correction technique is the example of transformation of the original data.

6. Decimal sealing :

7. Min -Max Technique :

8. Z -index : Z-index based transformation generate values with in the range (-3,3)

9. Data Reduction
There are 3 criteria to determine data reduction technique is used or not:
 Efficiency
 Accuracy
 Simplicity

10. Benefits of BI
 Many alternative considered
 More accurate conclusion
 Effective & Timely Decisions

11. Cycle of Business Intelligence Analysis


 Analysis
 Insight
 Decision
 Evaluation

12. Enabling Factors of BI Projects


 Technologies
 Analytic
 Human Resources
13. Phases of development of BI System
 Analysis
 Design
 Planning
 Implementation & Control

14. Classes of Evolution of Matrix


Effectiveness : It shows level of conformity of a given system
Efficiency : It shows the relationship between input flows used by system & corresponding output flow

15. Phases of Decision Making Process


 Intelligence Phase
 Design Phase
 Choice Phase
 Implementation Phase
 Control Phase

16. Types of decisions according to their Nature


 Structured Decision
 Unstructured Decision
 Semi-Structured Decision

17. Types of decisions according to their Scope


 Strategic Decision
 Tactical Decision
 Operational Decision

18. Approaches to the Decision Making Process


 The Behavioral Approach
 The Practical Approach
 The Personal Approach

19. Decision Support System


 Dialogue Management
 Model Management
 Database Management

20. Steps Of Decision Support System


1) Requirement
2) Planning
3) Analysis
4) Design
5) Implementation
6) Testing
7) Maintenance
8) Delivery
21. In DEA the units which are compared are called Decision Making Units (DMU).

22. The number of units are denoted by N .

23. Eficient forntier is also known as Production Function which expresses the relationship between inputs
utilized & outputs produced.

24. Classification models are supervised learning methods for predicitng the value of a catagorical target
attribute which deals with numerical as well as textual data.

25. In classification problem we have : dataset - D containing observations - m describe in terms of


explanodory atttribute - n.

26. The purpose of classification models is to identify recurring relationships among the explanmentory
veriables which describe the examples belonging to the same class.

27. Development of classification model consist of main phases :


a) Training Phase
b) Test Phase - V = D - T
c) Prediction Phase

28. Agglomerative Hierarchical Method follows the Bottom-Up Approach.

29. Divisive Hierarchical Method follows the Top-Down Approach.

30. Tacticla Planning will find production volume with respect to time.

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