Company: Solbuggy Connect Pvt Ltd

 
Designation – Digital Marketing Manager
 
Joining Date: Immediate

Qualification – Bachelor’s or master’s degree in marketing or a related field

Salary-8 LPA

Experience – 4-5 Years

 
Location –HSR Layout, Bangalore

Team Size:5
 
Responsibilities:

 Develops digital marketing strategy by studying economic indicators, tracking changes in

supply and demand, identifying customers and their current and future needs, and
monitoring the competition.
 Plans and executes all web, SEO/SEM, database marketing, email, social media, and
display advertising campaigns.
 Designs, builds, and maintains our social media presence.
 Contributes to marketing effectiveness by identifying short-term and long-range issues
that must be addressed.
 Measures and reports performance of all digital marketing campaigns and assesses
against goals (ROI and KPIs).
 Identifies trends and insights, and optimizes spend and performance based on the insights.
 Brainstorms new and creative growth strategies through digital marketing.
 Plans, executes, and measures experiments and conversion tests.
 Collaborates with internal teams to create landing pages and optimize user experience.
 Utilizes strong analytical ability to evaluate end-to-end customer experience across
multiple channels and customer touch points.
 Identifies critical conversion points and drop off points and optimizes user funnels.
 Completes digital marketing department operational requirements by scheduling and
assigning employees and following up on work results.
 Maintains digital marketing staff by recruiting, selecting, orienting, and training
employees.
 Maintains digital marketing staff job results by counselling and disciplining employees;
and planning, monitoring, and appraising job results.
 Develops digital marketing staff by providing information, educational opportunities, and
experiential growth opportunities.
Requirements:

 Bachelor’s or master’s degree in marketing or a related field

 Proven working experience in digital marketing, particularly within the industry
 Demonstrable experience leading and managing SEO/SEM, marketing database, email,
social media, and/or display advertising campaigns
 Experience in optimizing landing pages and user funnels
 Experience with A/B and multivariate experiments
 Solid knowledge of website and marketing analytics tools (e.g., Google Analytics,
NetInsight, Omniture, WebTrends, SEMRush, etc.)
 Working knowledge of ad serving tools
 Experience in setting up and optimizing PPC campaigns on all major search engines
 Working knowledge of HTML, CSS, and JavaScript development and constraints

About the company:

 
We introduce ourselves as India's fastest growing platform exclusively for manufacturing sector,
focused on MSMEs in India and connecting the industry to the expert (consultant) and thus
bridging the skill &experience deficit. The resolute initiative was taken by our founder Director
& CEO Mr. Arjun N in 2016 (in cc) with a vision to strengthen
the back bone of Indian manufacturing sector. We are proud to have 50k+ industries & 5k+
consultant registered with us today.

The market size is humongous and we intend to connect to each nook & cranny of India to
address the need of the most inaccessible manufacturing organizations to capture significant part
of the potential market. Our head office is in Bangalore and we intend to open three regional
offices this year in Chennai, NCR and Pune to cover the PAN India market.
 
For more info please visit www.solutionbuggy.com