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Prahasith Follow

Sep 22, 2015 · 7 min read · Listen

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Our Successful Y Combinator S15 Application


(Mimir S15)

I know I was supposed to push out my first blog post about the YC experience this weekend, but
Canada happened. So to stall, I decided to publish our application that helped us join the YCS15
batch.

Looking at other YC apps really helped me out during our application process so I hope it’ll help
you too! If you have any questions just tweet at me @prahasith_v

Disclaimer: This is where we started when we applied Y Combinator, a lot has changed since then
thanks to the help and support of the partners. Expect the actual post next weekend

What is your company going to make?

We are building a set of standalone Computer Science courses that can be deployed with a couple
clicks into any of the 80% of high schools in America that don’t offer any Computer Science
courses. Schools won’t need to hire any additional staff to run our courses, just provide their
students access to computers. We take care of automated project/assignment grading, plagiarism
checking, content presentation and analytics and grade generation for administration. Student
will be taking our courses as if they were a class on their daily schedule. If a student does need
personal attention or has any questions, we have instructors on our staff that they can live chat
with. We call our product Mimir Classroom.

Where do you live now, and where would the company be based after YC?

West Lafayette and we aren’t sure where we want to be based after YC.

Please enter the url of a 1 minute unlisted (not private) YouTube video introducing the
founders. (Instructions.)

http://youtu.be/-Z9Q8Mx6bt0 94
Please tell us about an interesting project, preferably outside of class or work, that two or
Open in app Get started
more of you created together. Include urls if possible.
During high school the three of us ran a small freelance development studio called In0v8. Our
biggest project was developing an iOS and Android app called KoKoKo for TinkTank Inc (Firm
based out of Chicago that was shut down a year ago). Kokoko was a learning game for young
children who speak Korean to learn english or vice versa. I still don’t know how we got the
contact to this date considering we had never developed a mobile app before but we managed to
get it finished and released.

http://dailyappshow.com/tinktank-announces-release-of-kokoko-app
https://www.youtube.com/watch?v=xhkE_6t34Cg

How long have the founders known one another and how did you meet? Have any of the
founders not met in person?

We have known each other for more than 5 years since we all met in High School. During High
School we had a small development firm called In0v8 where we made apps and websites. We all
are currently students at Purdue University.

PROGRESS

How far along are you?

We launched the MVP of the Mimir Classroom in the Fall of 2014 (branded as Mimir Platform).
Our MVP contains all of the technology to automate a classroom but lacks the dynamic course
content. It currently acts as a toolbox for existing courses rather than a standalone course. We are
currently 50% done in developing a version 1 of our product to replace our MVP.

We are currently hosting around 350 students with our MVP. We are currently upgrading it to
more scalable technology and updating its feature set based on user surveys.

If you’ve already started working on it, how long have you been working and how many
lines of code (if applicable) have you written?

1 year and ##k lines of code

Which of the following best describes your progress?

Private Beta

How many users do you have?


350

Do you have revenue?

Yes

H h ?
How much revenue?

$##,### Recurring Per Academic Semester Open in app Get started

What is your monthly growth rate?

(in users or revenue or both)

Our selling cycle is odd due to having to align ourselves with schools so instead of months we
measure in Academic terms. In the two academic terms we have operated we have seen about
100% growth.

If you have already participated or committed to participate in an incubator, “accelerator”


or “pre-accelerator” program, please tell us about it.

We were part of Purdue University’s Boiler mini-accelerator program (theanvil.us/boiler). My


team and I were 100% technical and only had an idea when we entered the program. They
trained us in the business aspects of starting a startup and helped us get first customers. No
investment or equity was involved in The Boiler.

IDEA

Why did you pick this idea to work on? Do you have domain expertise in this area? How do
you know people need what you’re making?

We know, education is not the sexiest thing to work on. The reason we picked it is because we
love how much power programming grants you to create. The three of us were lucky enough to
go to one of the few High Schools in America with a full CS Program. It helped us decide that we
wanted to pursue a career in CS and gave us the fundamentals to succeed in postsecondary
school and the rest of life. We want to give the same opportunity to every other High School
student out there.

We know that people will want our products due to the huge national push towards adding CS to
the core-curriculum led by people like Mark Zuckerberg. Pretty soon High Schools will be
mandated to introduce CS courses in their curriculum but they will struggle to do so due to
budget constraints and the fact that there is a huge deficit in qualified instructors and Computer
Scientists in general.

What’s new about what you’re making? What substitutes do people resort to because it
doesn’t exist yet (or they don’t know about it)?

Automated CS courses are not new, online coding schools such as Code School and Code
Academy have had them for awhile now. What is unique about our platform is that it supports
core programming languages such as Java, C, and C# in addition to the web based languages
that others support. Also our platform is built to be integrated into schools as classroom courses
rather than for individuals to casually learn online. And finally we base all of our algorithms off
at e t a o d dua s to casua y ea o e. d a y e ase a o ou a go t so
of machine learning so as we process more and more data, our plagiarism
Opendetection
in app system and
Get started

analytics reports will just keep getting smarter.

Right now, the way a high school starts a CS program is to hire a qualified instructor, have them
develop course content based on his or her understanding, and then start teaching. Through
interviews with some high school administrators we have come to determine that the average
cost for this is around 70k a year. This price point of this in addition to the lack of qualified
instructors is what has been stopping High Schools from starting their own CS programs.

Who are your competitors, and who might become competitors? Who do you fear most?

Our competitors are organizations such as CodeHS and Code.org that are offering course content
for instructors to use in their courses. The problem with them is that they only provide that
content and still require schools to hire a qualified CS instructor to teach the material and handle
the assignments unlike our platform.

But by far, our biggest fear is Google. Google is continuously making a push for expanding CS
education. They have released a vast amount of resources to help teachers better their current CS
courses. They have yet to introduce a pre-builts CS program that can be deployed into school but
it is certainly something we can see them doing. We plan building Mimir to the point we become
an acquisition target for them.

What do you understand about your business that other companies in it just don’t get?

Those holding a CS degree are best qualified to teach CS courses. There such a high demand for
developers that CS graduates are more incentivized to take a high paying job at a tech company
rather than go teach at a High School. That is why purely providing content and materials to run
a CS course is not enough. We need to 100% automated classroom the Mimir Classroom offers.

How do or will you make money? How much could you make?

(We realize you can’t know precisely, but give your best estimate.)

We make money through recurring enterprise sales. There are around 80K High Schools in
America that don’t offer any Computer Science courses. We estimate our average deal size will
35k (half the average cost of running Computer Science courses through conventional means).
This gives us a total market size of close to $3 Billion in America alone.

How will you get users? If your idea is the type that faces a chicken-and-egg problem in the
sense that it won’t be attractive to users till it has a lot of users (e.g. a marketplace, a
dating site, an ad network), how will you overcome that?

Si Mi i Cl i B2B S S ill b lli h h di l Al h h d


Since Mimir Classroom is B2B SaaS we will be selling through direct sales. Although students
Open
make up the majority of our user base for our product, we will be selling in app Getand
to instructors started

administrators since they make the decision to implement our software in their schools.

Please tell us something surprising or amusing that one of you has discovered.

The word sonder from The Dictionary of Obscure Sorrows. It is the realization that everyone you
see on a daily basis has a life just as complex as your own. Not something you really think about.

http://www.dictionaryofobscuresorrows.com/post/23536922667/sonder

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